Jessica Parson work email
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Jessica Parson personal email
While Pittsburgh will always be home, I earned my Bachelors of Business Administration from Kent State University in Ohio. Since graduation I have settled in to Charlotte, NC. I love to travel and try to make it to at least one new place each year. I believe it's important to experience new places, foods, and cultures. Being exposed to new light sparks my creativity.
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Senior StrategistChannel FactoryCharlotte, Nc, Us
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StrategistChannel Factory Apr 2023 - PresentCity Of Industry, California, Us• Develop tactical digital media plans that align with the client’s brief and meet KPIs• Act as the project manager of the RFP process, communicating with key stakeholders on deliverables and deadlines and accurately filling out and maintaining Salesforce• Understand the most suitable Channel Factory and Google products for each campaign• Research recommended pricing for applicable products and understand implications of targeting and Channel Factory offerings on pricing• Curate targeting strategy for reaching the client’s target audience including sample channel lists, precision targeting lists and additional details• Adapt plans for clients’ revisions and know how they impact targeting, delivery and pricing• Review product and market research and historical campaign data for assigned accounts, and integrate research into RFP responses• Communicate, advise, and field questions from client and Sales regarding product (digital media specs, 3rd party vendor tags, research studies, etc.)
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Performance SpecialistChannel Factory Mar 2022 - Jul 2023City Of Industry, California, Us
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Senior Tier Iii Digital Marketing SpecialistTownsquare Interactive Jan 2022 - Mar 2022Charlotte, Nc, Us• Onboard new clients by learning about each aspect of their business to create a personalized and strategic digital marketing campaign• Actively manage digital marketing campaigns nationwide• Strategize new avenues for leads for small businesses such as website solutions, organic SEO, social media management, CRM systems, PPC advertising & more• Analyze monthly reporting based off of Google Analytics as well as Google My Business Insights• Run floor wide trainings for new hire classes each week based on ways to improve client campaigns, effective communication strategies, analyzing KPI's -
Senior Tier Ii Digital Marketing SpecialistTownsquare Interactive Oct 2021 - Jan 2022Charlotte, Nc, Us• Onboard new clients by learning about each aspect of their business to create a personalized and strategic digital marketing campaign• Actively manage digital marketing campaigns nationwide• Strategize new avenues for leads for small businesses such as website solutions, organic SEO, social media management, CRM systems, PPC advertising & more• Analyze monthly reporting based off of Google Analytics as well as Google My Business Insights• Run floor wide trainings for new hire classes each week based on ways to improve client campaigns, effective communication strategies, analyzing KPI's
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Senior Digital Marketing SpecialistTownsquare Interactive Jul 2021 - Oct 2021Charlotte, Nc, Us
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Digital Marketing SpecialistTownsquare Interactive Aug 2020 - Jul 2021Charlotte, Nc, Us
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Retail Performance CoordinatorBroad River Retail D/B/A Ashley Homestore Nov 2019 - Aug 2020Fort Mill, Sc, Us• Responsible for retail analysis and reporting of key performance indicators• Creating presentation decks for executives through PowerPoint and Beautiful AI• Assistant to VP of Retail Performance • Organize, plan and schedule meetings/seminars using Outlook• Created and maintain the Retail Performance Page on the company’s corporate communication platform• Reconciler• Manage projects of RM/DMs to keep on pace through Microsoft Word, SharePoint, Excel and ‘Teams’• Organize catering orders• Set up and planning of our annual Gala• Responsible for transportation and hotel accommodations -
Folder Receive AnalystQuicken Loans Mar 2015 - Nov 2019Detroit, Mi, Us• Confirm all state and federal required documents are in the file in order for underwriting to take place• Communicate directly with team members and partners regarding any missing items to clear conditions• Verify compliance of each item to confirm the loan meets company and RESPA guidelines and identify potentially fraudulent loan documents• Provide customer service to hundreds of banks, credit unions and brokers across the United States and coach them through our process• Provide training to new team members• Consistently meet or surpass daily goal of 40 loans a day• Assisted marketing team with leads• Team Event Planner -
ServerBottle Cap Group Aug 2014 - Feb 2016Charlotte, North Carolina, Us• Learned how to communicate with each customer in a different way that fits their needs• Financial Responsibility• Learned excellent time management skills while working under pressure alone and with a team • Learned organization skills -
ServerBuffalo Wild Wings Apr 2012 - Jul 2014Atlanta, Georgia, Us• Learned how to communicate with each customer in a different way that fits their needs• Financial Responsibility• Learned excellent time management skills while working under pressure alone and with a team • Learned organization skills -
Memberships InternSae International May 2013 - Aug 2013Warrendale, Pa, Us•Managed financial reports, Maintained SAE’s social media platform, initiated market research and analyzed findings, learned electronic communication skills by keeping in contact with scholarship applicants.•Planned the promotion and execution of the annual Section Officers Leadership Seminar (SOLS), traveled to Chicago to oversee the event. -
ServerCheeburger Cheeburger Feb 2009 - Aug 2011Ft. Meyers, Florida, Us• Learned how to communicate with each customer in a different way that fits their needs• Financial Responsibility• Learned excellent time management skills while working under pressure alone and with a team • Learned organization skills
Jessica Parson Skills
Jessica Parson Education Details
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Kent State UniversityManagerial Marketing & Advertising -
Freedom Area High School
Frequently Asked Questions about Jessica Parson
What company does Jessica Parson work for?
Jessica Parson works for Channel Factory
What is Jessica Parson's role at the current company?
Jessica Parson's current role is Senior Strategist.
What is Jessica Parson's email address?
Jessica Parson's email address is jp****@****ent.edu
What schools did Jessica Parson attend?
Jessica Parson attended Kent State University, Freedom Area High School.
What skills is Jessica Parson known for?
Jessica Parson has skills like Qualtrics, Spss, Organizational Excellence, Responsibility, Microsoft Office, Customer Service, Customer Satisfaction, Social Media, Creative Problem Solving, Collaborative Planning, Collaborative Learning, Social Services.
Who are Jessica Parson's colleagues?
Jessica Parson's colleagues are Carolina O'quinn Reyes, Soni Aggarwal, Kareesha Simone Benjamin, Toffee C., Jacob Magnusson, Valeria Cárdenas, Amy Wood (Née Crowsley).
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