Jessica Parson Email & Phone Number

Charlotte, Nc, Us

City Of Industry, California, Us

• Develop tactical digital media plans that align with the client’s brief and meet KPIs• Act as the project manager of the RFP process, communicating with key stakeholders on deliverables and deadlines and accurately filling out and maintaining Salesforce• Understand the most suitable Channel Factory and Google products for each campaign• Research recommended pricing for applicable products and understand implications of targeting and Channel Factory offerings on pricing• Curate targeting strategy for reaching the client’s target audience including sample channel lists, precision targeting lists and additional details• Adapt plans for clients’ revisions and know how they impact targeting, delivery and pricing• Review product and market research and historical campaign data for assigned accounts, and integrate research into RFP responses• Communicate, advise, and field questions from client and Sales regarding product (digital media specs, 3rd party vendor tags, research studies, etc.)

City Of Industry, California, Us

Charlotte, Nc, Us

• Onboard new clients by learning about each aspect of their business to create a personalized and strategic digital marketing campaign• Actively manage digital marketing campaigns nationwide• Strategize new avenues for leads for small businesses such as website solutions, organic SEO, social media management, CRM systems, PPC advertising & more• Analyze monthly reporting based off of Google Analytics as well as Google My Business Insights• Run floor wide trainings for new hire classes each week based on ways to improve client campaigns, effective communication strategies, analyzing KPI's

Charlotte, Nc, Us

• Onboard new clients by learning about each aspect of their business to create a personalized and strategic digital marketing campaign• Actively manage digital marketing campaigns nationwide• Strategize new avenues for leads for small businesses such as website solutions, organic SEO, social media management, CRM systems, PPC advertising & more• Analyze monthly reporting based off of Google Analytics as well as Google My Business Insights• Run floor wide trainings for new hire classes each week based on ways to improve client campaigns, effective communication strategies, analyzing KPI's

Charlotte, Nc, Us

Charlotte, Nc, Us

Fort Mill, Sc, Us

• Responsible for retail analysis and reporting of key performance indicators• Creating presentation decks for executives through PowerPoint and Beautiful AI• Assistant to VP of Retail Performance • Organize, plan and schedule meetings/seminars using Outlook• Created and maintain the Retail Performance Page on the company’s corporate communication platform• Reconciler• Manage projects of RM/DMs to keep on pace through Microsoft Word, SharePoint, Excel and ‘Teams’• Organize catering orders• Set up and planning of our annual Gala• Responsible for transportation and hotel accommodations

Detroit, Mi, Us

• Confirm all state and federal required documents are in the file in order for underwriting to take place• Communicate directly with team members and partners regarding any missing items to clear conditions• Verify compliance of each item to confirm the loan meets company and RESPA guidelines and identify potentially fraudulent loan documents• Provide customer service to hundreds of banks, credit unions and brokers across the United States and coach them through our process• Provide training to new team members• Consistently meet or surpass daily goal of 40 loans a day• Assisted marketing team with leads• Team Event Planner

Charlotte, North Carolina, Us

• Learned how to communicate with each customer in a different way that fits their needs• Financial Responsibility• Learned excellent time management skills while working under pressure alone and with a team • Learned organization skills

Atlanta, Georgia, Us

• Learned how to communicate with each customer in a different way that fits their needs• Financial Responsibility• Learned excellent time management skills while working under pressure alone and with a team • Learned organization skills

Warrendale, Pa, Us

•Managed financial reports, Maintained SAE’s social media platform, initiated market research and analyzed findings, learned electronic communication skills by keeping in contact with scholarship applicants.•Planned the promotion and execution of the annual Section Officers Leadership Seminar (SOLS), traveled to Chicago to oversee the event.

Ft. Meyers, Florida, Us

• Learned how to communicate with each customer in a different way that fits their needs• Financial Responsibility• Learned excellent time management skills while working under pressure alone and with a team • Learned organization skills

Bachelor Of Business Administration (B.B.A.), Managerial Marketing & Advertising

Education record