Jessica Cooley Email & Phone Number

Munroe Falls, OH, US

Cuyahoga Falls, Ohio, US

Cuyahoga Falls, Ohio, US

• Brought a focus to the corporate sales strategy establishing process, communication and accountability of goals serving as cross department liaison which ultimately increased gross margin and protected the reputation.
• Implemented distributor rationalization strategic reseller program.
• Influenced cultural buy-in and adoption of a new strategic pricing approach by educating and training all affected departments and individuals throughout the organization creating organizational advocates.
• Implemented and managed the Reseller Authorization and Pricing Policy projects which led to stabilized product pricing by understanding, communicating, and enforcing all aspects of the TTI Authorized Reseller contracts.
• Demonstrated a commitment to key customers of an improved selling environment and consumer experience by creating customized authorization tool.

Hudson, OH, US

• Partnered with internal teams to prepare sales meeting presentations, line review tools, and competitive analysis data and created and executed category-specific product strategies/marketing plans which resulted in.
• Added input on product design by establishing focus groups and channel analysis allowing for consumer feedback positively impacting product development.
• Recruited to join Marketing Task Force to enhance products, drive sales /profitability, and improve brand image. Set up innovative research groups and built database to provide product feedback.
• Developed and managed in-house research program to improve the customer experience by delivering quality consumer feedback to the product and design teams building research database of 700 respondents.

Hudson, OH, US

• Increased Target sales by driving product development process focused on Target-specific programs and improving relationship between Target buying team and Little Tikes team.
• Collaborated with product development, marketing, finance, and sales to design a product line review process that drove superior and timely product launches at Target.
• Convinced President of importance of building relationship with Target. Selected consulting firm to help build presence at Target establishing credibility and brand awareness.

• Introduced new fashion products to consumers by working with merchants and international teams to develop, source, and plan quarterly product flow for new and growing categories.
• Ensured seamless launch of key licensed product at Jo-Ann Stores by managing relationships between licensing agents, product development teams, and Li & Fung sourcing agents to meet strict project deadlines.

Hudson, OH, US

• Successfully maintained Scrapbooking, Rubber Stamps, and Stickers as the number one growth category in the company. Collaborated and built relationships with product manufacturers. Reviewed new products, watched.
• Awarded “Best Category Management Team” for driving category to exceed management expectations by utilizing sales trends and market data in buying decisions delivering record sales.