Jessica Gaffney Email & Phone Number

Kirkland, Washington, United States

Lynnwood, Washington

Spokane, Washington

- Produced and enforced brand guidelines in all communication activities to ensure message consistency and increase brand awareness leading to greater market share. - Worked closely with developers to re-design the look and feel of an innovative e-commerce platform to improve user experience, directly leading to a noticeable increase in customer subscription rates. - Conducted qualitative and quantitative market research to help guide creative efforts for an international product launch, successfully positioning the new brand for the high end market. - Controlled overall company image for clients across all marketing collateral in print and electronic formats, including on-line presence, ensuring brand guidelines are followed for optimal exposure. - Completely responsible for all visual design activities, creating brand identities and marketing collateral for multiple clients simultaneously—while coordinating the production of all printed materials ensuring that projects were completed before the deadline and according to quality standards.- Developed and monitored the social media plans for client projects, maximizing the reach of their brand message by strategically targeting specific customer bases

Cheney, Wa

- Created visual solutions to publicize library events, and encourage resource use by educating the public on the tools offered by the library and university.- Photographed, edited, and cataloged the images for all library events to incorporate into future marketing materials and news publications.- Followed University brand guides in all design activities in accordance with the policies of the marketing and communications department.

Bachelor'S Degree, Multi/Interdisciplinary Studies

Bachelor’S Degree, Interdisciplinary Studies: Focus In Visual Communication Design And Business Administration