Jessica Gipson Email & Phone Number

Effectively managed day-to-day operations of the Global Marketing Communication organization, including budget and contract administration and communication with vendors. Collaborated with all five businesses in the company, concentrating in the Automotive Microcontroller (MCU) business, to create customer-facing marketing materials in support of product launches and programs into the channel. • Promoted visibility of launch products by successfully creating communication activities to support launches including: brochures, fact sheets, messaging, eDirects, giveaways, videos, event support, Web content, internal and external newsletters, Ads, and social media.• Ensured accurate and timely delivery of program managed projects with internal creative agency. • Secured timely updates to Corporate Awards page and Product Longevity page for accuracy.• Served as point of contact with corporate teams and represented team in cross-functional meetings to coordinate business wide activities.• Assured consistent alignment among regional colleagues with continual communications.

Successfully coordinated and managed multiple projects, client accounts, office and project budgets making sure details were communicated and achieved. Performed production tasks as needed, working in Adobe Creative Suite, ensuring accuracy and performing quality checks on documents and projects prior to client review. Worked closely with clients and purchasing departments to maintain compliance on processing documents (statement of work, quotes, and billing). • Defined and initiated projects by assigning cost, creating schedules and budgets, while tracking project deliverables.• Promoted confident working relationships with clients, and vendors with continuous communication. • Created constant alignment of project scopes with attention to detail to ensure success and acceptance leading to project completion.• Administered social media/blogging support tool which provides clients with relevant searches and recommendations for talking points that strive to establish clients as leaders in identified categories.

Coordinated activities and confidential communications across various units with discretion. Performed general administrative and project management duties. Assisted manager and staff on routine administrative matters, successfully demonstrating initiative and knowledge of operations and goals, as well as organizational policies and procedures. Prepared and analyzed reports that required gathering information from a variety of sources such as reports, documents, correspondence and other regional offices. • Acted as a liaison between senior manager and direct reports, including interfacing with top management, clients and prospective clients on supervisor’s behalf.• Initiated calls to obtain services, follow up and or coordinate actions to relieve manager of administrative workload.

Successfully performed marketing activities for the Customer Marketing division. Responsibilities included work with cross-division teams, creative services, events, product teams, customers and executives. Managed marketing programs and executed collaborative meetings and events to ensure alignment among internal/external groups and accurate delivery of expectations. • Promoted regular high-touches to customers by managing a Quarterly Customer eNewsletter. • Monitored results in Eloqua to understand adoption and interest statistics: emails received and opened, soft/hard bounce backs, and clicks through rates.• Accelerated the sales cycle and increased deal size for the field by launching and managing the new Executive Briefing Center where customers collaborated with Borland Executives. • Executed reports in Salesforce.com to analyze customer profiles and product usage to plan seminars and events which supported further education opportunities.• Identified and communicated improvements to future activities, by collecting and analyzing campaign reports in Eloqua and Excel. • Promoted product awareness by organizing onsite customizable seminars and workshops.

Performed a full range of project and administrative support for the Corporate Vice President of the Marketing and Strategy organization. Responsibilities included work on global leadership meetings, coordination of staff meetings and guest presentations. Coordinated multiple complex calendars, meeting requests as well as customer requests and maintained highly confidential material. • Represented the desktop team on the sticker transition task force – an effort to consolidate all division programs under one vendor for production consistency.• Managed project timelines for recurring projects, quarterly goals and large events.• Tracked budget reports and gathered up to date information for management analysis, ensuring consistency across various cost centers within the organization. • Expertly planned internal events, establishing budgets, reviewing locations and choosing venues.

Performed HR, payroll and general administrative duties for the Manager of Interconnect, Logistics Software and Systems Department and team. • Served as a Human Resource Assistant for the organization by answering questions on such issues as changing benefits, vacation and payroll.• Presented on new employee incentive programs to multiple locations, which enabled them to grant monetary awards directly to employees.• Trained departmental employees in utilization of new programs and policies such as dealing with new hires, travel, reimbursement, and the ordering of supplies and equipment.

Mba '08, Marketing

Bachelor Of Arts (B.A.), Behavioral Sciences