Jessica Goode Email & Phone Number

Murwillumbah, Nsw, Au

Melbourne, Victoria, Australia

Australia

Melbourne, Victoria, Australia

I led a diverse content team across a national and international B2C portfolio, including Myer, Open Universities Australia and mycar, Snooze,T2, and Michael Hill Jeweller. Highlights: Extending FMD's service offering to include content strategy, development, optimisation, auditing and link building for the first time. The team was comprised of 3 Internal team members and 20 external team members, including keyword research specialists, content writers, content marketing researchers, outreach specialists and editors.

Melbourne, Victoria, Australia

Melbourne, Victoria, Australia

Australia

I created compelling B2B and B2C content, social media, PR, marketing and digital strategies. As part of my consultancy services, I acted as Head of Content and SEO for Soak Creative. Highlights: NSW Government: Get Healthy at Work initiative.Queens Wharf Development Brisbane - Social media plan.Shine Lawyers: Branding and articulating a new insurance service offering (Claimify).

Brisbane, Australia

Soak Creative is the nexus of big ideas, talented people and seamless execution. I was fortunate to operate as their Head of Content, leading a holistic approach to word and brand based services, including (but certainly not limited to) website content, blog development and strategy, content strategy, brand content, brand strategy and identity, persona development and much, much more.

Brisbane, Australia

I worked with the brand, creative, design and project management teams to develop competitive communication strategies, websites, social media strategies and brand executions. Highlights: CSIA: Branding, content creation and content strategy.Kids Helpline: SEO Audit, brand direction and creative positioning, and content development strategy.Neto: SEO and SEM audit and supporting strategySocial strategy for State Library of QLD Social strategy for the Department of Transport and Main Roads QLD Social media training for the Department of Transport and Main Roads QLDBranding and messaging for the A State of War installation for the QANZAC 100 celebrations (in conjunction with the State Library of QLD)

Fortitude Valley

I managed a growing team of internal and external content writers, overseeing and auditing the delivery of 500+ blog articles per month. My accounts included Super Amart, BBQs Galore, Flight Centre and Interpid Travel Australia.Duties included: Writing 35 articles every monthManaging on-site content projectsDeveloping lasting relationships with tertiary centres Securing sufficient content resources to support the business through periods of rapid growth. Mentoring, editing and auditing content writers to reach their full potential within the Search Factory structure.

Brisbane, Australia

My role involved managing a portfolio of clients and improving their search engine optimisation by using techniques including but not exclusive to: Keyword Research, Copy Optimisation, Article Marketing, Site Structure, URL rewrites, social media, EDM’s, blogging and link building. Key ResponsibilitiesReviewing clients current websitesDeveloping an optimisation planMaking changes necessary to the site and implementing the planReporting on success and activity to clientsLiaising with management teamDeveloping long term relationships with your key clientsHandling client enquiriesWorking as a team and on an individual basisSuggestions and Improvements to the overall online marketing strategy

Sydney, Australia

Working collaboratively with Campaign Services, I delivered a comprehensive service to advertisers, providing timely review of:o New campaignso Online trend educationo Campaign performanceo Advertising return on investmento Customer service supporto Resolution of ticket/tasks to optimised performanceo Make recommendations across the Reach Local Platform, identifying common interests between advertiser and RL, to maximise campaign possibility. I was also responsible for improving reusable processes and lessons to minimise resolution times, staying engaged with industry updates and display/search components.

Sydney, Australia

Copywriting Related Responsibilities Press releases, creative copy and fine art blurbs Online administration and content management Corporate copy, corporate books and marketing concepts. Social Media Responsibilities Facebook, Twitter and LinkedIn management Updating and driving profiles Editing existing client databases. International Marketing Responsibilities Publicity strategy across the creative rubric, targeting art dealers, buyers and private collectors.

Sydney, Australia

*Greet and delegate customers to available Customer Advisors.Counsel customers on existing accounts, finding solutions to queries, technical problems or billing issues (face to face, via phone or email).*Represent customer interests in-store, whilst dealing with Telstra at large.*Sell new connections (mobile phones, landlines, internet services, pre-paid services) and service upgrades in consumer and business areas. *Upselling and promoting products, new services or Plans.*Meeting targets (store and personal).*Customer retention. *Resolving customer complaints.

Tweed Heads Nsw

*Customer service (handling customer enquiries, complaints and general comment, assisting customers in locating items).*Register operation. *Cleaning.*Merchandising.*Stocktaking.*Upselling promotions.

Coolangatta, Queensland

(Student Association). Maintaining up-to-date information on issues affecting students & campus. Organising/liaising press releases, promotions and event material. University magazine input. Develop and co-ordinate coastRs e-newsletter. Recording event and activity news for inclusion in year-long awareness campaigns.

Master'S Degree

Bachelor Of Arts