Jessica Gorman Email & Phone Number

3841 Veterans Blvd Ste 201

Metairie, La

Design, manage and implement all branding and design for the company. Take high-quality listing photos, and edit them with the appropriate digital software. Measure interior and exterior of homes, and create high-resolution digital floor plans. Conjur creative listing descriptions, and other creative copy-writing, including commercial scripts. Design and coordinate production of printed marketing materials, such as direct mail pieces, advertisements, promotional items, signs, banners, brochures and more. Maintain and monitor company website, as well as Social Media sites, such as Facebook, Youtube and Twitter, including maintaining engagement with and building audience. Plan, develop and execute marketing initiatives such as direct mailings, social media campaigns and personalized agent branding. Plan and execute events such as trade shows, team events, open houses and broker tours. Train new agents to use real estate software, and assist them with any design needs.

Greater New Orleans Area

Managed all communications, public relations and promotional activities, while recording results and staff performance. Designed and coordinated production of printed marketing materials, such as direct mail pieces, business cards, advertisements, promotional items, billboards, and more. Developed E-blasts, presentations and any other necessary items for recruitment purposes. Continuously built and strengthened the Company brand, while also helping agents to develop their own independent marketing efforts and branding. Updated and monitored the Company Website, as well as the Facebook page, including tracking and reporting. Planned, developed and executed marketing programs such as direct mailings, social media campaigns and personalized agent branding. Input and maintained new property listings, conducted comprehensive property searches, built and maintained a client database and searches in the Multiple Listing Service (MLS) System. Processed paperwork for new MLS listings and contracts. Developed and maintained relationships with outside vendors. Planned and executed office events and other functions.

Produced all collateral for both College-wide constituents and external audiences, while maintaining a strong, consistent brand and adhering to the College’s official graphic standards. Collaborated with the Web development team to integrate consistency between Web and print graphics. Managed and maintained the digital library of Delgado logos and graphic design files. Worked closely with the publications coordinator in creating new collateral, including a revamp of the Delgado graphic standards guide. Designed informational items that the college is required to provide to students each semester, such as the student handbook. Created a visual identity for each of the College’s academic divisions, which included assigning an official color and icon to represent each, as well as templates for brochures, posters and flyers. Conceptualized and designed billboards, street banners and ads for student recruitment campaigns. Conceptualized and designed collateral to celebrate the College’s 90th anniversary, including a logo, blog, historical brochure, poster series, street banners and other promotional items. Assisted with managing the College’s social media networks, art directing photo shoots and photographing special events.

Provided graphic design support to both corporate headquarters employees and hundreds of field offices. Successfully translated subject matter into concrete design for internal communication materials, marketing and direct-response materials, collateral items and investor and consumer presentations. Participated in the production of print jobs and maintained and updated design station hardware and software. Cataloged, updated, backed up and maintained digital library of all property and corporate logos, printed materials and presentations. Purchased stock photography. Maintained and updated the Company’s online ordering site to include new and updated versionable items.

Successfully managed and coordinated graphic design projects from concept through completion, including a monthly publication and many other types of collateral. Worked closely with clients to create advertisements, logos and other creative designs. Consistently met layout deadlines and artistic requirements. Managed all operational and administrative functions as office manager.

Collaborated with creative team to design and produce Southeastern’s weekly newspaper “The Lion’s Roar” as assisted in designing and publishing the school yearbook, “Le Souvenir.” Consistently met layout deadlines and artistic requirements.

Visual Arts, Graphic Design

Activities and Societies: The Lion's Roar, Le Souvenir, The Visual Arts Society

Education record