Jessica Jager Email & Phone Number

Chicago, Illinois, Us

Chicago, Illinois, Us

As the TriNova Brand Manager, I had the privilege of leading the development and execution of the brand strategy, harnessing the power of both digital and traditional marketing initiatives.Amazon Seller Central Management:Ad Strategy: Skillfully maintained an impressive TACOs (Total Advertising Cost of Sales) of 10%, ensuring optimal ad performance and return on investment.Optimized PDPs (Product Detail Pages) to deliver a compelling and engaging customer experience, driving increased conversions and sales.Leveraged Amazon Attribution Links to redirect off-platform traffic, effectively optimizing return on ad spend (ROAS).Demonstrated exceptional forecast and inventory management skills, ensuring smooth operations and efficient supply chain management.Brand Management:Spearheaded the development of new products, leveraging insights from Helium 10 and Stackline to identify lucrative opportunities in the market.Collaborated closely with chemists to bring new products to life, writing product label copy and meticulously verifying claims for compliance and accuracy.Achievements:Successfully expanded into the Pet Industry, launching 6 new products that generated over $150K in additional sales, driving significant growth for the brand.Skillfully launched size variations on top-selling SKUs, catering to diverse customer preferences and maximizing market reach.Cross-Functional Collaboration:Collaborated closely with Digital Marketing, Content, and E-commerce teams to develop and implement strategic launch initiatives, ensuring seamless brand experiences across channels.Expanded TriNova's presence Off-Amazon, strategically adding the new Pet Line to Chewy.com, resulting in an impressive 70% year-over-year growth rate.

Chicago, Illinois, Us

Results-driven Digital Marketing & Promotions Manager, responsible for spearheading the marketing strategy for the esteemed TriNova brand.Key Responsibilities:Digital Marketing Strategy: In my role, I strategically developed and executed comprehensive digital marketing strategies to elevate the TriNova brand's presence and impact in the market.Brand Development: My focus revolved around fostering brand growth and increasing awareness through a seamless blend of digital and traditional marketing initiatives.Amazon FBA Sales & Marketing: I took charge of managing TriNova's Amazon FBA Sales and Marketing, with a keen focus on increasing reviews across multiple platforms, including Amazon, Walmart.com, and the Goldeagle Website.Optimizing Amazon Listings: I diligently optimized TriNova's Amazon listings, leveraging effective SEO techniques to increase keyword rankings and conversion rates, driving higher visibility and sales.Building a Loyal Community: I was dedicated to growing TriNova's CRM list, cultivating a community of loyal TriNova fans who passionately engaged with the brand. Additionally, I oversaw the growth of our chatbot list, facilitating meaningful interactions with our dedicated community.Throughout my tenure as the Digital Marketing & Promotions Manager at TriNova, I was relentless in driving brand growth, engagement, and customer loyalty. I was passionate about implementing innovative strategies to elevate brand performance and make a lasting impact in the market.

Wysogotowo, Poznan, Wielkopolska, Pl

As a Digital Marketing Specialist at Fibaro, a prominent smart home company based in Poland, I was responsible for managing various aspects of digital assets and communications:Channel Management/Digital Assets: Collaborated closely with distributors during the onboarding process of our products to their websites. I developed comprehensive product listing guides for each product, ensuring a smooth and efficient process, and equipping them with all necessary resources.Amazon: Successfully managed and optimized all product listings on Amazon. Additionally, I took charge of designing and overseeing advertising initiatives and A+ pages to enhance our brand's presence and performance on the platform.Social Media: Worked in tandem with the Content Specialist to formulate and execute an impactful Social Media Strategy, leveraging Twitter and Facebook to engage our audience effectively. I skillfully managed digital advertising campaigns through Social Media Ads, achieving notable results such as a 23% increase in @fibarous Twitter following and growing the Fibaro USA Facebook page to 552 followers.Email Marketing: Managed and coordinated email communications for the FibaroLife Blog and our esteemed customer database, delivering valuable content to our subscribers.SEO: Conducted meticulous keyword research and skillfully optimized the FibaroLife Blog, ensuring our product keywords were effectively utilized to boost search engine visibility.Digital Advertising: Held full responsibility for managing all digital advertising efforts, including Display Ads, AdWords, and Social Media Ads, to drive brand awareness and engagement.

London, Gb

As a former Digital Marketing Specialist, I was deeply committed to optimizing brand presence and delivering impactful communication strategies during my tenure at DS Smith, Plastics Division.SEO Optimization: Proficiently optimized webpages with strategic keywords, conducted thorough keyword research, and tracked keyword and search analytics. Data-driven decisions were my forte, which drove increased online visibility and reach.Web Management: Successfully managed one divisional website and four brand websites, consistently suggesting and implementing improvements to keep content fresh and relevant. I collaborated seamlessly with third-party programmers, facilitating innovative developments on the EpiServer platform.Social Media Engagement: As the steward of DS Smith, Plastics Division's Twitter and LinkedIn accounts, I skillfully curated and posted content to foster meaningful connections with our audience and amplified our brand story.Internal Communications: Masterfully created and distributed the division's internal newsletter via web and email, keeping our team well-informed and engaged. I diligently managed Intranet postings and the Electronic Communications System (ECS), ensuring seamless access to vital information for our English and local language audiences.I thrived on driving innovation and leveraging digital marketing to fuel business growth. My passion lies in crafting dynamic strategies that elevate brand impact and foster lasting connections.

London, Gb

As a Marketing Assistant at DS Smith, Plastics Division, I was fueled by a passion for driving impactful marketing initiatives and contributing to the success of a dynamic and innovative team.In my role, I played a pivotal part in updating and enhancing the division's websites, showcasing my expertise in creating captivating headers and uploading engaging content. I was also adept at creating and formatting compelling literature that effectively captivated our target audience.Adept at visual storytelling, I leveraged my graphic design skills to produce eye-catching materials tailored for trade shows and exhibits, helping to strengthen the brand's presence in the industry.With a keen understanding of SEO strategies, I actively contributed to optimizing online visibility and ensuring our digital assets received the attention they deserved.I spearheaded the management of DS Smith's LinkedIn and Twitter accounts, engaging with our community and amplifying our brand message, building lasting connections with our valued stakeholders.Moreover, I took charge of curating and uploading content to the Employee Electronic Communication System for North America and English-speaking countries, streamlining internal communication to foster a cohesive and informed team.I proudly trained colleagues across international locations, including France, Slovakia, Spain, and Germany, on content-uploading procedures, fostering a collaborative global approach.Additionally, I contributed my insights and expertise as an active member of the Editorial Committee, steering both external and internal communication efforts to deliver a consistent and compelling brand narrative.

Wheaton, Il, Us

During my tenure as a Digital Marketing Intern at Corporate Learning Institute (CLI), a reputable Business Consultant and Training firm, I had the privilege of spearheading various aspects of their online presence and marketing initiatives.As the Social Media Manager, I successfully handled multiple platforms, including Facebook, Twitter, LinkedIn, and Google+, where I strategically curated and posted compelling content to engage our audience effectively. Additionally, I managed and updated the CLI's blog, ensuring a steady flow of valuable insights and thought leadership.One of my key accomplishments was devising and implementing a well-received "Two Minute Reads" schedule, delivering bite-sized, informative content every Monday until December 15, 2014, which garnered significant engagement and visibility.In the realm of Email Marketing, I skillfully utilized Constant-Contact to create and distribute monthly newsletters, diligently analyzing the campaign results and implementing improvements for subsequent editions. This experience honed my abilities in crafting engaging email content and optimizing campaigns to drive desirable outcomes.During my internship, I actively contributed to the CLI's transition to WordPress, where I played a pivotal role in managing SEO initiatives and providing insightful reports using tools such as Raventools.Through this enriching experience, I acquired valuable expertise in SEO, Social Media Marketing, Content Marketing, and Email Marketing. I am enthusiastic about applying these skills and knowledge to contribute to the success of forward-thinking organizations, fostering impactful digital marketing strategies that drive growth and engagement.

As a Sales Representative and former Event Marketing Intern at Principal Marketing Inc, I embarked on an exhilarating journey representing esteemed clients and promoting their products at captivating roadshow events. My role took me to various Sam's Clubs across the Chicagoland area, where I played a vital role in building brand awareness and driving sales.With a keen focus on creating impactful customer experiences, I engaged with potential buyers, showcasing the unique features and benefits of the products through compelling product demos. This hands-on experience honed my expertise in marketing systems, enabling me to effectively communicate the value propositions and convert prospects into satisfied customers.Embracing the challenges of business-to-consumer sales, I developed exceptional communication skills, mastering the art of fostering genuine connections with diverse audiences. Through the ups and downs of the dynamic event environment, I learned to maintain an unwaveringly positive attitude, ensuring that each interaction left a lasting positive impression.This enriching experience at Principal Marketing Inc has equipped me with a profound understanding of sales strategies, customer engagement techniques, and the power of brand building. I am now eager to leverage these invaluable skills to explore new opportunities in the ever-evolving landscape of marketing and sales.

Irving, Texas, Us

As a dedicated Nights and Weekends Customer Experience Manager (CEM) at Michaels Craft Store, my primary objective was to deliver exceptional customer service that left a lasting impression on our patrons. Working alongside the full-time CEM, I diligently ensured that our monthly customer experience survey score consistently exceeded 86.5%.Leading a dynamic team of employees, I took charge of their training and development, ensuring they were equipped with the necessary skills to excel in their roles. I nurtured a supportive environment, always available to address any questions or concerns, fostering a motivated and cohesive team.Beyond customer service, I played a pivotal role in maintaining the store's pristine appearance and organization, leading nightly clean-up and recovery efforts. Moreover, I took on the responsibility of managing the classroom, where we hosted various events and classes. My commitment involved crafting eye-catching advertisements and flyers to attract customers and enrich their experience.Additionally, I took charge of coordinating birthday parties, ensuring seamless execution and providing staff support to make these occasions truly special for our customers.Throughout my tenure, my dedication and contributions were recognized with the prestigious Loss Prevention Hero and Associate of the Month awards, a testament to my unwavering commitment to excellence.I am passionate about enhancing customer experiences, driving team success, and optimizing operations. I am now actively seeking new opportunities where I can continue to leverage my skills and expertise in delivering outstanding customer experiences and making a positive impact on business growth.🏆 Awards: Loss Prevention Hero | Associate of the Month 🏆

Master’S Degree, Digital Marketing And Analytics

Bachelor'S Degree, Marketing

Education record