Jessica Bui Email & Phone Number

Phoenix, Az, Us

Fuschl, At

Manage all brand marketing activities for Red Bull's top markets of Arizona, Las Vegas, and Southern California —largest Energy Drink market in the U.S. Spearhead local marketing programs rooted through consumer & sales insights with the goal of driving brand awareness and product trial; resulting in growing household penetration +5% vs PY (Q3 2021), ultimately growing the user base. Develop integrated cross-marketing campaigns leveraging advertising and media, shopper marketing, product launches, and experiential marketing. People development through managing three direct reports, +40 indirect reports, and leading cross-functional teams.

Fuschl, At

Fuschl, At

Internally known as "Defensive Line". Apart of Region's Leadership team - Support General Manager and lead the Desert region in executing initiatives, project management, responsible for driving efficiencies and strategies, financial planning, business analysis encompassing: competitive share insights, market trending, and performance results to develop strategy within Marketing, On-Premise Sales, Distribution Sales, and Operations. Consult and up-level all region personnel.

Fuschl, At

Responsible for driving Red Bull's product and Red Bull Media House marketing strategies in Greater Los Angeles. Act as a local face to the global brand and translating global strategy into the market through the management of the Consumer Collecting programs (14 Red Bull Wings Team Members and 4 Student Brand Managers), the execution of specific Red Bull Athlete, Sports, Culture and Event projects, maximizing communications output and fostering relationships with local media and influencers for successful development of the business.

Fuschl, At

Responsible for the strategy and implementation of the Western Business Unit's Consumer Collecting (Sampling/Consumer Marketing and Collegiate Marketing) strategy for 16 Field Marketing Specialists, 152 Wings Team Members, and 70 Student Brand Managers for Red Bull North America.

Fuschl, At

Responsible for supporting the Southern California region and creating Consumer Collecting strategies and training programs for six high volume markets, including 6 Field Marketing Specialists, 28 Student Brand Managers, 45 Wings Team Members; sampling 1.5 M cans and producing over 5 major regional campaigns.

Fuschl, At

Started as Wings Team Member in December 2009 and grew with the brand ever since.

Fuschl, At

Support regional consumer marketing programs including:• Directed local sampling campaigns around national initiatives and major events such as X-Games 18, X-Games 19, and Nike US Open of Surfing, • Built and strengthened Consumer Collecting program in the new market of Central LA

Build a new brand and develop content to over 300k followers. Brand partnerships with global brands such as Crate and Barrel, Amazon, Target, KitchenAid, Simple Human, World Market, Avocado Mattress, etc. Turned passion into business, tapping into needs within an audience.

Freelance - small business consulting specifically with consumer-focused marketing, brand identity, social media, and workshops.Brands I've worked with: The Foundry Yoga, Lady & Wolf Market, Lady & Wolf Salon, and more

Bachelor’S Degree, Biology/Biological Sciences, General

Eu Policies And Spanish History, Barcelona, Study Abroad Program