I am Jessica Leal, a 22-year-old from the Philippines. I am a highly driven and results-oriented individual with a passion for creativity and innovation. Over the past three years, I have honed my skills in branding, graphic design, photography, video editing, and social media marketing. I have experience managing social media accounts for different brands, ranging from local designers, wellness and spa companies, and restaurants, to even running my own online clothing business and multi-brand concept store.Driven by my desire to create value and bring positivity to others, I am constantly seeking out new opportunities to challenge myself and further develop my skills.My Skills Set includes:❁ Social Media Marketing❁ Feed and Content Creation❁ Business Management❁ Visual Branding❁ Graphic and Layout Design❁ Project Management❁ Photography❁ Video Editing
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Social Media ManagerTractor Cafe Oct 2022 - PresentBacolod, Western Visayas, PhilippinesI am responsible for creating and curating engaging content for the brand's social media platforms, including daily postings and scheduling them to ensure consistent engagement with the target audience. In addition to managing content, I also responded to customer inquiries and promoted the restaurant's products and services to attract new customers and drive business growth.
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FounderWear Kalina Jul 2020 - PresentManaging Kalina solely ever since July of 2020 has made me be an all-around person for the brand. I learned to manage all aspects of my business individually, therefore allowing me to create marketing strategies that boost sales and engagement, brainstorm for social media content, design clothing pieces, pack, sort and ship out orders. Aside from advertising products, I handle the finances and am in charge of clothing production for the overall brand. Photography, graphic design, the creation of publicity materials, announcements, and (minor) video editing also allowed me to bring out my more creative side. I provide customers with the service they need, also teaching me to effectively communicate with my buyers. -
Business OwnerWear Kalina Jul 2020 - PresentBacolod, Western Visayas, Philippines- Advocates for slow fashion and fair wages of tailors- Shipped & fulfilled over 800-1,200 orders nationwide since July 2020- Merchant in two online pop-ups namely The Manila Fling (December 2020) and The Clique: Girl Up Philippines (September 2020) - Merchant in Mercado Iloilo (Harlowe Blooms x Abaga) Physical Pop-Up Shop (November 2020)- Participated as a sponsor for UPD: Habitat for Humanity - Heart for a Home, Alon Org: Project Seasid, ADMU: PhysiCADS, DLSU: BMS - CAW 2021, Club Quaranthings, Negros Care & AKBAY- Partnered with local brands such as Bacoleña, Linen Lab, Celeste Manila, La Mano, Cala Pana, Kluth the Label for giveawayswww.wearkalina.com -
Program FacilitatorBukas Loob Sa Diyos: Youth Encounter Jul 2015 - Present
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Business OwnerShop Samahan Jul 2022 - Feb 2023Bacolod, Western Visayas, PhilippinesSamahan Pop Up Market was a one-day bazaar that showcased local, handmade, and crafted products last July 16, 2022, at Ayala Capitol Central, Function Hall 1. The event attracted over 950 attendees and received high praise from merchants, resulting in a demand for a more permanent shopping solution. An opportunity arose to put up Shop Samahan, a physical retail space home to 45 local Bacolod-based sellers. Putting into work my knowledge in events planning, construction, finance, social media, operations, and logistics, the shop exceeded expectations and drove remarkable sales growth for the participating merchants.
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Instagram Story CuratorCradle Wellness And Living Jul 2022 - Dec 2022Bacolod, Western Visayas, PhilippinesMy primary focus was creating engaging Instagram stories to showcase the brand's services and promotions. I also managed content creation and scheduling for the brand daily.
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Social Media ManagerLuxesaint Jul 2022 - Dec 2022Bacolod, Western Visayas, PhilippinesAs a social media manager for a local designer line, I was responsible for managing the brand's Instagram feed, which included curating content to maintain a consistent brand image and tone. I also produced high-quality photos and videos for use on the platform, ensuring that they were on-brand and eye-catching. Additionally, I responded to customer inquiries in a timely and professional manner, ensuring that the brand's social media presence was customer-friendly and responsive.
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Empowerment: Operations & Logistics & Hr MemberHabilin Jun 2021 - Sep 2022- Project head for an environmental workshop. - Creates peer evaluation and conducts team-building activities.
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Cultural & Creatives SpecialistUniversity Of St. La Salle Jun 2021 - Jun 2022As the deputy of the Public Relations Committee, I spearhead various projects for the college, including The Wellness Program, Code Green, and the Community Animal Protection Program. In addition to project management, I also manage the committee's social media accounts and create graphic layouts. Brainstorming content is also an integral part of my role, allowing me to effectively communicate and promote the college's initiatives through various channels. -
Adminstrator, Publicity HeadEco Folk Jun 2021 - Dec 2021I spearhead various environmental initiatives, including tree planting projects, coastal clean-ups, and garbage collections. In addition to project management, I am also responsible for overseeing social media efforts, branding, activity facilitation, and graphic design. These responsibilities allow me to effectively promote our eco advocacy initiatives and inspire others to take action towards a more sustainable future.
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Co-Founder Of Akbay PhilippinesAkbay Philippines Apr 2021 - Dec 2021Bacolod, Western Visayas, PhilippinesI managed finances, operations, public relations, sponsorships, and logistics for our community pantry. Our efforts were successful, raising ₱63,124.89 on our first project. -
Graphics Committee MemberCisv International (Junior Bacolod Branch) Oct 2020 - Dec 2020 -
Student Activities Council: Ambassador (Senior Highschool - Liceo)University Of St. La Salle Jul 2018 - Sep 2018 -
MemberCfc - Youth For Christ Gk Sep 2014 - Jan 2016
Jessica Leal Education Details
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Registered Nursing/Registered Nurse -
Science, Technology, Engineering And Mathematics (Stem) -
St. John'S InstituteHigh School Diploma
Frequently Asked Questions about Jessica Leal
What company does Jessica Leal work for?
Jessica Leal works for Wear Kalina
What is Jessica Leal's role at the current company?
Jessica Leal's current role is Founder at Wear Kalina.
What schools did Jessica Leal attend?
Jessica Leal attended University Of St. La Salle, University Of St. La Salle, St. John's Institute.
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Jessica Leal
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