Product Marketing, Customer Education, Training, Customer Relationship Management, Project Management, Strategic Planning, Business Development, Marketing, Account Management, Team Leadership, SaaS, Startup, Customer Experience, Salesforce

Placer.ai is the leading location intelligence platform for firms to better spot opportunity, manage risk, and maximize investment. Powered by behavioral data from tens of millions of mobile devices and the latest in machine learning and big data, we empower our clients with real-time and actionable insights into the offline consumer journey, at any location. Placer’s focus on data quality, ease of use, and customer privacy has led it to become the trusted partner of the top firms with location exposure in the nation.

Single point of contact for national customers for new location searches & ongoing client care.Utilized local market knowledge & curated research data to maximize efficiency of the site selection & leasing process. Compiled research results into effective presentations with actionable recommendations.Tracked on-going retail, industry, and technology trends; used this information to educate deal makers.Managed national trade show program - planning, promoting, budgeting, staffing & booth design of 12 to 14 events - total yearly budget of between $1.2M and $2M, consistently stayed on or under budget (included one large RFP for total re-design).Managed yearly $52K photography program; more than doubled the amount of photography work completed in prior years while maintaining brand standards.Created and provided training for new sales, marketing, communication, and tracking tools.Compiled quarterly leasing and trend data for presentation to the Board of Directors.Kept employees engaged with new programs, tools, company initiatives, and events.Managed project teams that included Design, Communications/Social Media, Research, IT, Accounting, and Human ResourcesUtilized agile methodology for successful projects

Led Office Coordinators in 17 field offices across the United States. Primary liaison between all corporate departments and field offices (i.e. People Services,Information Technology, Wellness, Accounting, Marketing, general Corporate Initiatives) Provided support, training, guidance, and crisis management for Office Coordinators.

Coordinated all leasing, investments, and construction activity within the Southeast region.Research (Land use, tax records, property ownership).Compiled, edited, and circulated all leasing documents, purchase and sale agreements, zoning applications, etc.Processed & reviewed tenants' financial data.Managed & executed marketing for the Southeast portfolio: website updates, print, e-mail marketing, event coordination.Managed Atlanta office; yearly budgets/variances, event coordination, payroll, philanthropy, community involvement, safety processes, etc.Interviewed, trained and on-boarded new employees.

Founded and managed the organization to fill a community need for young professional women to network, socialize, and establish relationships (75+ members).Coordinated and managed social and community events every month for 6 years.

Created marketing and advertising plans; handled all media buys (types included print, website, radio, TV, and billboard).Event coordination and supervision.Produced marketing collateral, updated website.Consistently worked toward company goals of new home sales, new club memberships and renewals, member satisfaction/engagement, and community building.

Monitored daily media coverage. Reviewed & edited internal and external communication pieces. Internal event coordination.