Jessica Wilkerson Email & Phone Number

Sacramento, California, United States

Sacramento, California, United States

• Client Interaction: Collaborate with clients to understand their design preferences, requirements, and needs. Translate their vision into actionable design plans while managing expectations throughout the process. • Design Process Oversight: Coordinate the entire design process, from initial concept development to final design and presentation. Ensure that designs align with client expectations, budget constraints, and regulatory requirements. • Customization and Personalization: Work with clients to customize and personalize design elements, such as layouts, materials, finishes, and fixtures, to create unique and tailored home designs. • Design Trends and Innovations: Stay up-to-date with current design trends, materials, technologies, and innovations in the field of home construction and interior design. Incorporate these trends into your design recommendations. • Budget Management: Assist clients in making design decisions that align with their budget constraints. Ensure that design choices are practical and cost-effective.• Vendor and Supplier Relations: Develop and manage relationships with vendors, suppliers, and manufacturers of building materials, fixtures, and other design-related items. • Sales Support: Work closely with sales teams to support them in presenting design options to potential clients. Provide design expertise during client presentations and discussions. • Quality Assurance: Maintain a high standard of design quality throughout the studio's projects. Review designs for accuracy, functionality, and aesthetics. • Marketing and Branding: Collaborate with marketing teams to promote the design studio's services, showcase its portfolio, and contribute to branding efforts.

Sacramento, California Area

Campaign Development: Create and oversee marketing campaigns across various channels, such as digital advertising, social media, eDM, and traditional media.Strategic Planning: Develop and implement marketing strategies aligned with the company's overall goals and objectives. This includes identifying target audiences and establishing positioning within the market.Budget Management: Develop and manage the marketing budget to achieve the best possible ROI.Content Creation: Creation of various marketing content, such as digital ads, print, videos, eDM, social media and other materials that resonate with the target audience and convey the brand's message effectively.Brand Management: Maintain and enhance the brand's image and reputation through consistent messaging, design, and positioning. Ensure that all marketing materials adhere to brand guidelines.Digital Marketing: Develop and manage online marketing campaigns, including social media, search engine optimization (SEO), pay-per-click advertising (PPC) and eDM. Data Analysis: Use data analytics to measure the effectiveness of marketing campaigns and strategies. Analyze key performance indicators (KPIs) to optimize future marketing efforts.Partnerships: Identify opportunities for partnerships that can help expand the brand's reach and tap into new audiences.Event Management: Plan and execute marketing events, such as Grand Openings, realtor events, ribbon cutting ceremonies, webinars, and workshops, to engage customers and generate leads.Sales Support: Collaborate with the sales team to develop marketing materials, sales collateral, and presentations that support the sales process and drive conversions.Customer Relationship Management (CRM): Utilize CRM systems to manage customer data, segment audiences, and personalize marketing messages for different customer groups.Adaptation to Trends: Stay updated on the latest marketing trends and technologies to ensure the company remains competitive and relevant.

Fremont, California

First point of contact for new business and potential clients. Review of new bid requests and coordination with Account Manager and client. Responsible for proposals submitted for new accounts. Attending networking events and Association mixers. Point of contact for clients to set up site walks, ask questions, and any other inquiries. Municipal bid and proposal preparation and coordination, developing competitive “template” formats with emphasis on Technical Presentation. Development of new marketing material for New Image, both electronic and hard copy. Preparation of new prospect client presentation materials and packages as needed. Implementing email blasts to our current customer base and perhaps prospects notifying them of seasonal services or timely advice. Updating and maintaining of website and social media with current pictures, services and events. Assisting with periodic newsletter utilizing past newsletter formats with refreshed subject material and pictures.

400 Broadway Sacramento, Ca 95818

Conducted face-to-face interviews with high school athletes, coaches, parents, faculty, etc. to gain interesting story leads for the high school sports website.Integrated photo galleries and video highlights into written stories, using multiple web content-management tools (Presto, WordPress and Brightcove) to result in more website users and an ever intrigued audience. Pitched the USA Today High School Sports mobile app to high school athletic directors, coaches, boosters and athletes to spread awareness of the high school sports project and to grow user-generated content. Worked with both the online and on-air teams to develop and implement ongoing story ideas and video coverage for the high school sports project, and to grow traffic on all platforms.

4658 Duckhorn Drive - Sacramento, Ca 95834

Attended high school championship sporting events and assisted with on-site operations. Use of Microsoft Excel and Word to organize sport statistics into presentable tables and charts. Assisted media relations department at press conferences and game interviews. Cultivated and nurtured professional relationships with member schools administrators, athletics directors coaches, etc.

Bachelor'S Degree, Communication Studies (Public Relations). Minor In Marketing

Activities and Societies: Public Relations Student Society of America at Sac State- PRSSA Sacramento State Women's Club Volleyball Team

Education record

Activities and Societies: Varsity Volleyball