I lead efforts to drive impactful results for our clients and community. Some key highlights of my work include:-Helping clients achieve over 200% growth in social media channels within the first month through tailored marketing strategies.-Securing grants for non-profits, including raising over $200,000 for small businesses in Austin in collaboration with Spectrum Reach.-Winning the Best Service-Based Business of the Year at the Luna Awards for our outstanding service and impact.-Growing the online presence of a local brand by 5,000%, leading to significant growth in sponsorships and partnerships.-Developing marketing strategies that have increased revenues, such as helping an educational company grow from $300,000 to $2.4M.In this role, I’m passionate about creating results-driven strategies that foster growth, build communities, and secure meaningful partnerships.

I’m collaborating with the executive team to make Upgrade Labs 5th Street the premier biohacking center in our community!Currently leading marketing initiatives for Upgrade Labs 5th Street, with a focus on biohacking education, client acquisition, and local brand awareness. My role encompasses:Social Media & Content Strategy:Developing and managing content strategies for social media platforms to drive engagement and position Upgrade Labs as the leading biohacking destination in the market.Client Acquisition & Local Marketing:Implementing tailored campaigns to attract new members, drive service demand, and introduce the revolutionary benefits of biohacking to the local community.Events & Experiences:Designing events and immersive experiences that educate, engage, and connect our audience, fostering deeper relationships and growing our membership base.Collaboration with Operations:Aligning marketing strategies with business objectives by working closely with leadership to ensure seamless execution of growth initiatives.Video & Educational Media:Coordinating the creation of educational video content and promotional campaigns to showcase Upgrade Labs’ cutting-edge offerings and highlight client success stories.Local Influencer Partnerships:Partnering with local health, wellness, and performance influencers to amplify our message and expand brand awareness within the Austin biohacking community.We’re building momentum through community events, educational marketing, and digital strategies, all designed to enhance visibility and position Upgrade Labs 5th Street as the ultimate hub for recovery, performance, and longevity.

Currently leading health practice marketing efforts at CHARM Austin, with a focus on social media management, demand generation, and local marketing. My role involves:Social Media & Content Strategy: Developing and managing the content strategy for social media channels to drive engagement and increase brand visibility in the local market.Demand Generation & Local Marketing: Implementing demand generation campaigns tailored to attract new patients and grow the practice. Leading local marketing initiatives to establish CHARM Austin as a key player in the health and wellness community.Events Strategy: Designing and executing event marketing strategies to support patient engagement and business development.Collaboration with Operations: Working closely with the Director of Operations to align marketing efforts with sales goals, ensuring a cohesive approach to practice growth.Media & Video Coordination: Coordinating with media partners and overseeing video marketing efforts to produce high-quality video content that promotes CHARM Austin’s services.Local Influencers: Coordinating with local influencers to enhance brand awareness and drive engagement within the community.We have successfully implemented local SEO, event marketing, and webinar campaigns, all designed to drive brand awareness and grow their local presence organically.

As Demand Generation Manager at ImpactLine Digital Agency, I lead a dedicated team to drive awareness, engagement, and customer acquisition for Restore Hyper Wellness- Four Points and Cedar Park locations. Together, we focus on optimizing social media presence, empowering sales through enablement strategies, executing multi-channel demand generation campaigns, and managing impactful brand activations. By leveraging a data-driven approach, we work collaboratively to elevate lead quality, streamline customer journeys, and expand market reach for Restore Hyper Wellness.

As a key contributor at Austin Woman Magazine, I lead growth initiatives for their digital channels, including social media, email, and community engagement. My role focuses on developing and implementing strategies to enhance our digital presence, foster community connections, and drive overall growth.

In 2017, I founded heyATX, a growing community for professionals and entrepreneurs in Austin. We are currently in growth mode, with nearly 14,000 members and counting. heyATX provides a unique platform for local business owners to grow within a supportive community through strategic partnerships and brand activations.Key Highlights:Community Growth: heyATX has organically expanded into a dynamic network, where local entrepreneurs and business owners can collaborate, learn, and scale their ventures.Brand Activation Opportunities: We launch brand activation initiatives that give businesses the chance to engage directly with their target audience and build meaningful connections.Sponsorship Opportunities: Sponsorship opportunities are currently available, offering businesses access to a vibrant and engaged community.Marketing Ecosystem: Our marketing clients leverage the heyATX ecosystem, which enables referrals, business growth, and greater exposure through community partnerships.heyATX continues to serve as a hub for growth, collaboration, and business development in Austin’s entrepreneurial landscape.

As the marketing partner and content strategist for You Are Magic Media, Jessica collaborates closely with the video production team to develop comprehensive social media and content strategies. Her role involves creating cohesive marketing plans that amplify the impact of video content across digital platforms, driving engagement and business growth for clients.Jessica’s expertise ensures that the storytelling power of You Are Magic Media’s video production is maximized by aligning it with strategic social media campaigns, demand generation tactics, and consistent brand messaging.

Led digital marketing initiatives for Golden Farms, focusing on launching and growing the brand’s digital presence across various platforms. Key responsibilities included:Launched and grew all social media channels, building a strong online presence for the brand.Successfully launched and managed the Golden Farms Amazon shop to expand e-commerce reach.Developed and implemented content marketing strategies with a focus on SEO to drive organic traffic and engagement.Coordinated multi-channel marketing campaigns, including food manufacturing marketing tailored to the industry.Worked directly with stakeholders to plan and execute new product launch campaigns, involving social media promotion, advertising, and influencer marketing.Managed ad buying to optimize budget allocation and increase campaign effectiveness.This role allowed me to blend my expertise in digital marketing, product launches, and advertising to significantly grow Golden Farms’ brand visibility and customer engagement.

As the Executive Director of Amhiga Hispana, I led initiatives to empower Hispanic women through education, community engagement, and strategic growth. Key responsibilities included:Strategic Business Development: Developed and executed business and growth plans, driving organizational sustainability and launching a new income-generating vertical to diversify revenue streams.Grant Acquisition & Fundraising Leadership: Secured grants and led fundraising campaigns, enabling the launch of new programs and services.Marketing & Communications: Managed editorial and campaign calendars, optimizing digital channels for greater engagement. Led the organization's communications strategy to increase visibility and community outreach.Event Production & Sponsorships: Produced and marketed events that grew community participation and brand awareness. Secured sponsorships and built strategic alliances to support organizational goals.Project Management & Campaign Execution: Oversaw project management for key initiatives, ensuring successful execution from concept to completion, with measurable impact on the organization’s mission.Governance & Organizational Structure: Led the revision of by-laws and provided recommendations to improve governance, ensuring the organization operated efficiently and aligned with its mission.Through my leadership, Amhiga Hispana expanded its reach and impact. I am now seeking new opportunities where I can leverage my experience in business development, marketing, project management, and governance to drive growth and innovation.

As a 15-Star Diamond Coach, I reached the highest rank in Beachbody, demonstrating strong leadership and team-building skills. I pioneered and led the development of Beachbody’s Hispanic market, creating tailored training programs that successfully engaged this demographic. My strategies resulted in over $1M in sales, and I was recognized as a top producer multiple times for driving both revenue and growth.Key achievements include:Developing Hispanic Market Training Programs: Designed and implemented training specifically for the Hispanic market, fostering community growth and improving performance across teams.Award-Winning Performance: Consistently recognized as a top producer for delivering outstanding results in sales and team growth.Revenue Growth: Spearheaded initiatives that generated over $1M in sales through effective social selling and demand generation strategies.Skills & Expertise Relevant to My Current Role:Now, as a marketing agency owner and fractional CMO, I leverage my experience in:Demand Generation: Driving measurable business growth through targeted strategies that align marketing with sales.Brand Activation: Creating impactful brand experiences that increase engagement and conversions.Social Selling: Utilizing digital channels to build relationships and convert leads into loyal customers.Marketing Strategy & Leadership: Leading teams to develop comprehensive marketing campaigns that grow the bottom line, focusing on client revenue generation and market expansion.Working with Beachbody’s executive team gave me the privilege to see first-hand how to open a new market from the ground up, leverage personal brand marketing to drive community engagement, and constantly optimize strategies to stay ahead in a competitive market. This experience shaped my approach to brand activation, demand generation, and social selling, all of which I now apply to help clients grow their bottom line.

I successfully built a $1M law firm from the ground up before the age of 30, as a first-generation attorney. My practice focused on handling complex real estate and business transactions, as well as high-stakes litigation in areas such as land use, zoning, environmental, municipal, and construction law.Key achievements include:Complex Litigation & High-Value Negotiations: Managed all aspects of civil litigation, including successfully negotiating an environmental law case resulting in a $3M outcome for a developer.Transactional Law & Business Strategy: Represented developers and landlords through acquisitions, lease agreements, collections, evictions, and long-term operational strategies. Additionally, provided strategic business planning services, including incorporation, partnership agreements, by-laws, and contract negotiations.Client Representation Across Multiple Jurisdictions: Represented clients in State Court, Appellate, and Supreme Court of Puerto Rico, as well as before agencies such as the Department of Consumer Affairs and the Planning Board of Puerto Rico.Strong Client Relationships: Developed and maintained close working relationships with key financial institutions, including Popular Mortgage, Santander Mortgage, and Doral Bank.This experience shaped my approach to business strategy and growth, and strengthened my skills in research, writing, negotiation, and communication. These skills have seamlessly transferred to my current roles in marketing and business consulting, driving strategic planning and successful client outcomes.

Oversee all management that all real estate assets related cost have been thoroughly documented.Verified and accounted for and that pertinent lease terms are correctly entered into Skyline, Kardin, Excel and AMT system, activated, updated and enforced. Administer reviews and abstracts all commercial leases, amendments, assignments and any other lease related legal document. Researches, analyzes and communicates lease document and compliance related issues. Prepares recommendations for comptrollers and attorneys; in particular for escalations charges, such as real estate taxes, operating expenses, porters' wages.

Collections, Foreclosures & Bankruptcy Department. Managed a high volume of foreclosures, title search analysis, annotation of liens and property fraud investigation. Represented different banks during the negotiation, drafting, and reviewing loss mitigation agreements. Uncharged of the coordination of proof of claims filings and agreements for HUD and several Banks such as Banco Popular of Puerto Rico, Banco Bilbao Vizcaya and Doral Bank.