Jessica Lathrop Email & Phone Number

Jacksonville, Fl, Us

As founder and lead content creator, my roles for this position cover a wide variety of tasks including:-Developing and executing content strategy for travel blog focusing on the family travel niche.-Conducting SEO research and keyword optimization to drive organic traffic growth.-Manage all aspects of website content creation, including writing, editing, and photography.-Utilize web design and development skills (UX/UI) to optimize user experience, maximize core web vitals scores and other important performance metrics.-Manage and curate engaging social media content across various platforms to promote blog reach and brand awareness, including Pinterest, Instagram, Facebook, Flipboard, and others.This role has fostered continuous learning in travel writing, SEO best practices, and content marketing strategies.

Teaching aspiring entrepreneurs how to start and grow an e-commerce store to six-figures and beyond. From market research to SEO strategy and everything in between, I will teach you the basics and the insider tips that help some of the biggest Etsy sellers grow and succeed.

I handle creative aspects of business development, including branding, marketing, content creation and project management. I am solely responsible for brand strategy, including web design and development (UX/UI), multi-tiered marketing, copywriting, editing, content and graphic design.This role requires consistent learning and covers a wide variety of tasks in all departments. My driving passion for helping businesses and entrepreneurs utilize the power of data analytics to make smart, data-driven decisions for growth and success was a valuable asset to business growth. OWLLytics specializes in three main aspects of data analytics: - Data Implementation (analytics set-up, reporting, KPI metrics, etc)- Marketing & Sales (consumer & market insights, pricing, marketing analytics, etc)- Operations (profitability, HR & workplace analysis, supply chain optimization, etc)OWLLytics' goal is to unlock the full potential of your business using the power of data.

Global

In charge of development and expansion of Smoochies, a couples-tailored brand of wine glasses. Executing a detailed product growth plan and product production, including new product design are primary functions of this role.Oversees manufacturing and distributing, inventory management, pricing, and marketing for the brand as a whole. Initially introduced the product brand to the market via targeted advertising, social media marketing and influencer leveraging. Collaborated with a partner (specializing in data science) to build Amazon listings for each product which capitalize on the data algorithm and requires little to no paid advertising for product success.

Orange Park, Fl

Conceptualized products designed to interest consumers in fast-paced target market. Implemented social media and email marketing, fine-tuned keyword advertising. Sustained growth rate of 30% and expanded internationally. Developed infrastructural elements within company and streamlined operations.

Santa Monica, California

Created engaging freelance articles within a large variety of websites and magazines including but not limited to Trails.com, The Daily Puppy, and E-How.com. Generated article subjects based on familiarized areas of expertise and skill level. Fine-tuned publications according to editing parameters to optimize online publishing and viewer engagement.

Denver, Colorado

Assisted with set-up, scheduling and planning of software presentations, meetings and events. Handled data-entry, filing and organizing of employee files and new hire packages. Collaborated with various departments, assisting when needed among various fields within the company, with emphasis on clerical and marketing positions.

Englewood, Colorado

Managed office operations, scheduled appraiser appointments, handled and collected billing, oversaw deliveries and ordering of supplies, filing and data entry, advertising and informational fliers, proof-read appraiser memos and letters.

Master Of Arts (M.A.) In History, Classical And Ancient Studies, Philosophy, 3.45

Activities and Societies: Saber and Scroll Historical Society AMU Newman Center

Doctor Of Philosophy - Phd, Higher Education/Higher Education Administration

Bachelor Of Arts (B.A.) In Humanities, Major In History, 3.42

Activities and Societies: UMUC Alumni Mentor

Associate Of Arts (A.A.)