Director Of Development And Communications
Seattle, Washington, United States
A member of the organization’s top management team. Led the budget process, set priorities, and managed staff for communications, marketing, and fundraising. Oversaw public relations including media relationships, social media, e-mail marketing, SMS outreach, and editorial calendars. Supervised 5 team members and a network of vendor relationships.• Developed the organization's first integrated communications and marketing plan resulting in an 82% increase in donors, 51% increase in revenue, 114% increase in web visits, and a 21% increase in jobs placed through a workforce program.• Led media relationships, resulting in media coverage across English and Spanish news outlets. • Developed a crisis communications plan and formed a crisis management team.• Spearheaded an integrated multi-channel marketing campaign including owned media with The Seattle Times resulting in the largest end-of-year giving campaign in 25+ years.• Implemented workflows to review and proofread content.• Recruited staff, led training workshops, oversaw employee evaluations, and managed implementation of work plans with goals that aligned with the strategic plan.