•Working with 650+ clients per year to create cold email marketing campaigns at scale. •Strategizing campaign content based on the target audience to communicate a client's value proposition and turn cold leads into booked meetings.•Booking 1-2 meetings per week per client (on average).Some impressive results:•Booked meetings for clients with decision-makers at companies such as Disney and McDonald's.•Booked 27 meetings in one week for at least one client (B2B… Show more •Working with 650+ clients per year to create cold email marketing campaigns at scale. •Strategizing campaign content based on the target audience to communicate a client's value proposition and turn cold leads into booked meetings.•Booking 1-2 meetings per week per client (on average).Some impressive results:•Booked meetings for clients with decision-makers at companies such as Disney and McDonald's.•Booked 27 meetings in one week for at least one client (B2B product-based campaign).•Helped at least one client grow their business by 40% in 3 months (B2B service campaign).•Increased the number of clients renewing their contracts with PersistIQ from 300 to 650 per year. Show less

•Created ideal client avatar and branding workbooks to help clients get their ideas down on paper where I could turn them into reality. Workbooks led to 100-200 unique content ideas based on each client’s specific area of expertise.•Owned the process from discovery call to completed project (managing client expectations and experience throughout).•Presented, discussed, and made revisions live on the spot during project calls.•Crafted extraordinary brand strategies, content… Show more •Created ideal client avatar and branding workbooks to help clients get their ideas down on paper where I could turn them into reality. Workbooks led to 100-200 unique content ideas based on each client’s specific area of expertise.•Owned the process from discovery call to completed project (managing client expectations and experience throughout).•Presented, discussed, and made revisions live on the spot during project calls.•Crafted extraordinary brand strategies, content strategies, and digital marketing plans to help entrepreneurs land more dream clients by showing up consistently online.•Provided copywriting for updated brand messaging, ebooks and landing pages to help a client grow from an average of 6 ebook sales/month up to selling 68 ebooks in February of 2021.•Crafted conversion-focused website copy with intentional customer journey.•Wrote blog posts with SEO best practices to drive traffic back to client websites and repurposed blog posts into social media content.•Scheduled social media content for clients on key platforms such as Instagram, Facebook, Twitter, Pinterest, and LinkedIn. Experience using a variety of scheduling tools such as Buffer, Hootsuite, Planoly, and Later.•Reviewed social media analytics and data sets as a means to develop solutions and strategies to optimize future social media content. Show less

• Conducted competitor and customer research to inform marketing and content strategy decisions. • Developed and maintained the brand style guide. • Developed and executed a content strategy that included blog posts, social media management, landing pages, email marketing, and print materials.

After 3 short months, I was promoted from Social Media Coordinator to Digital Marketing Manager due to outstanding performance, organization, and ability to work 1-on-1 with clients. Under the Wish Group umbrella, Mike Agency is a digital marketing agency working with clients to build cohesive brands online.My role as Digital Marketing Manager included:• Assist with client-based digital marketing by leveraging content and creating compelling marketing material for 15-20 agency… Show more After 3 short months, I was promoted from Social Media Coordinator to Digital Marketing Manager due to outstanding performance, organization, and ability to work 1-on-1 with clients. Under the Wish Group umbrella, Mike Agency is a digital marketing agency working with clients to build cohesive brands online.My role as Digital Marketing Manager included:• Assist with client-based digital marketing by leveraging content and creating compelling marketing material for 15-20 agency clients per year.• Define the strategy, delivery, and optimization of all digital programs across the company.• Create strategic digital marketing and communication plans related to overall initiatives and objectives.• Plan and execute web, SEO/SEM, marketing database, email, and social media campaigns. • Write and edit all copy related to social media, web content, and print collateral as required• Coordinate artwork development with the internal Graphic Designer. • Develop and distribute compelling content for digital media such as websites, blogs, social media, newsletters (internal/external), presentations, videos, etc.• Create, manage, and maintain editorial guidelines and overall standards for digital and social content. • Monitor and respond to customer inquiries and feedback on social and digital platforms, ensuring excellent customer service and consistent brand experience and escalate when required.• Implementation and daily management of social media to generate brand awareness and inbound sales leads.• Measure and report performance of all digital marketing campaigns versus ROI and KPI goals and provide insights to improve communication effectiveness. Show less

Under the Wish Group umbrella, Mike Agency is a digital marketing agency working with clients to build cohesive brands online.My role with Mike Agency included:• Developing content and material to be used to execute client's marketing initiatives and related strategies;• Implementation and daily management of client social media to generate brand awareness and inbound sales leads;• Write and edit all copy related to client social media, web content and print collateral as… Show more Under the Wish Group umbrella, Mike Agency is a digital marketing agency working with clients to build cohesive brands online.My role with Mike Agency included:• Developing content and material to be used to execute client's marketing initiatives and related strategies;• Implementation and daily management of client social media to generate brand awareness and inbound sales leads;• Write and edit all copy related to client social media, web content and print collateral as required;• Respond to customer inquiries through client social media, ensuring excellent customer service and consistent brand experience and escalate when required;• Provide client social media reporting as required Show less

ernstconnected is a company focused on connecting companies with their clients through their online space.• Responsible for content creation, curation, and scheduling for multiple clients. • Followed up on social media platforms in real-time to review notifications and performance of posts. • Collected data for post performance and created reports of the findings. • Responsible for the implementation of marketing strategies. • Found relevant cross-promotional… Show more ernstconnected is a company focused on connecting companies with their clients through their online space.• Responsible for content creation, curation, and scheduling for multiple clients. • Followed up on social media platforms in real-time to review notifications and performance of posts. • Collected data for post performance and created reports of the findings. • Responsible for the implementation of marketing strategies. • Found relevant cross-promotional opportunities for clients and explored those options. • Copywriting and editing. Show less

When I joined CXS they had recently rebranded from their former name and brand "Computer XS." As the Marketing Manager, it was important for me to understand the new direction the CXS brand was expected to take and what plans were already in place. As the Marketing Manager, my duties included:• Assessing the company and the state of competitors in the same market.• Understanding the rebranding/growth stage of CXS. • Creating a brand and marketing strategy to assist with… Show more When I joined CXS they had recently rebranded from their former name and brand "Computer XS." As the Marketing Manager, it was important for me to understand the new direction the CXS brand was expected to take and what plans were already in place. As the Marketing Manager, my duties included:• Assessing the company and the state of competitors in the same market.• Understanding the rebranding/growth stage of CXS. • Creating a brand and marketing strategy to assist with rebranding/growth plans.• Allocating the marketing budget.• Creating marketing materials: in-store flyers, road sign messages, outdoor banners, etc.• Managing business relationships related to marketing materials.• Updating the company website.• Planning and executing events.• Maintaining an active social media presence.Another role I had at CXS was Store Manager. This role complimented my duties as Marketing Manager because it kept me in touch with the store, their employees, and most importantly their customers. As the Store Manager my duties included:• Building and managing customer relationships.• Opening and/or Closing the store.• Creating and maintaining standards of cleanliness and organization.• Hiring and training staff members.• Creating a training manual.• Assisting with product line development and purchasing decisions.• Working with distributors to fulfill purchasing needs.• Managing inventory and creating purchase orders.• Receiving purchase orders and labeling inventory. Show less

• Responsible for the development and maintenance of social media channels for a variety of clients. • Managed daily analysis of social media content to engage target audiences. • Accountable for posting relevant and engaging content on all social media channels. • Successfully directed clients on strategies and current trends to enhance their social media.