Jessica Bates

Jessica Bates Email and Phone Number

United States
Jessica Bates's Location
United States, United States
Jessica Bates's Contact Details

Jessica Bates personal email

About Jessica Bates

Jessica Bates is a Director Of Marketing at George Mason University - Schar School of Policy and Government. She possess expertise in editing, social media, nonprofits, blogging, proofreading and 19 more skills.

Jessica Bates's Current Company Details
George Mason University - Schar School of Policy and Government

George Mason University - Schar School Of Policy And Government

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Director Of Marketing
United States
Jessica Bates Work Experience Details
  • George Mason University - Schar School Of Policy And Government
    Director Of Marketing
    George Mason University - Schar School Of Policy And Government
    United States
  • George Mason University - Schar School Of Policy And Government
    Director Of Marketing
    George Mason University - Schar School Of Policy And Government Oct 2020 - Present
    • Manages an annual marketing budget of $500k+• Develops and executes a fully integrated branding, marketing, and advertising strategy to promote brand awareness and recruit students• Leads three-person marketing and website team• Led outreach resulting in projected 20+% increase in undergraduate and graduate applications year-over-year• Directs work being done by external marketing agency• Achieved the school’s highest recorded yield rate by spearheading the migration of admitted student outreach to the university’s client relationship management system• Led the implementation of new drip campaigns for all stages of the recruitment cycle• Launched the Schar School’s first outreach campaign to peer universities; One year after launch, the school moved up 14 spots in its key U.S. News and World Report ranking based on peer evaluations• Oversees the content and strategy of the school website• Managed a website migration to the university server and content management system within six months, saving the school nearly $100k a year in hosting costs• Increased unique user traffic to key recruitment webpages by 18%• Selects and manages all advertising, including prestigious publications such as the & Washington Post, Foreign Policy, Politico, and the Economist • Creates key presentations and talking points
  • Building Owners And Managers Association (Boma) International
    Director, Communications And Marketing
    Building Owners And Managers Association (Boma) International Dec 2018 - Oct 2020
    • Managed marketing strategy for major organizational programs and publications• Served as the primary press contact; manages reporter outreach and press strategy• Directed work being done by external marketing agency • Wrote scripting and prepared presentations for organizational leadership• Managed and edited a BOMA Magazine, a bimonthly publication distributed to nearly 20,000 members nationally• Managed and edited a weekly e-newsletter distributed to 20,000+ stakeholders
  • Building Owners And Managers Association (Boma) International
    Manager, Communications And Marketing
    Building Owners And Managers Association (Boma) International Oct 2014 - Dec 2018
    Washington D.C. Metro Area
    • Managed a major redesign of the main organizational e-newsletter• Wrote feature content for BOMA Magazine• Assisted with the planning, design and editing of BOMA Magazine• Wrote 30+ press releases annually; coordinated with outside press• Wrote and designed marketing materials, including email marketing, website content, promotional videos and print advertisements• Managed organizational bookstore and publications workflow
  • Byte Back, Inc.
    Communications Associate
    Byte Back, Inc. Aug 2012 - Oct 2014
    Washington D.C. Metro Area
    • Managed all organizational marketing, including the development of promotional videos, radio and print advertisements and a city-wide advertising campaign on D.C. buses • Wrote and edited monthly e-newsletter distributed to 4,300+ supporters • Planned and managed redesign of organizational website• Compiled, edited and designed annual report distributed to 1,500+ supporters • Managed one full-time employee and rotating volunteers
  • The Minnesota Review
    Blogger And Fiction Reader
    The Minnesota Review Aug 2011 - Jun 2012
    Blacksburg, Va
    • Read and evaluated about 30 short story submissions per week for journal publication• Regular contributor to the journal blog
  • Virginia Tech
    Research Assistant
    Virginia Tech Apr 2011 - Jun 2012
    Blacksburg, Va
    • Worked with a small team to plan and organize an academic conference on internationalizing college curriculum• Compiled a list of contact information for active English faculty in Virginia
  • Virginia Tech
    Composition Instructor
    Virginia Tech Aug 2010 - May 2012
    Blacksburg, Va
    • Taught two sections of freshman composition for about 40 students each semester• Designed and implemented curriculum for two courses on English composition
  • Society For Neuroscience
    Editorial Assistant
    Society For Neuroscience Jun 2008 - Aug 2010
    Washington D.C. Metro Area
    • Handled every aspect of the peer review process for submissions to The Journal of Neuroscience• Acted as an engaged and supportive team member at annual meeting of more than 30,000 neuroscientists from around the world
  • Solidarity Center
    Technical Editor
    Solidarity Center 2007 - 2008
    • Copy-edited major annual report on international workers' rights • Compiled and verified 30-page bibliography
  • Mangan Holcomb Partners
    Copywriter
    Mangan Holcomb Partners 2006 - 2007
    Little Rock, Arkansas Area
    • Developed concepts and wrote copy for radio, television, and print advertising and marketing campaigns for diverse clients, such as Le Bonheur Children's Medical Hospital and Keep Arkansas Beautiful • Contributed to photo and video shoots and sound edits for Harding College
  • Hendrix College
    Writing Center Tutor
    Hendrix College 2004 - 2006
    • Worked one-on-one with students to improve their written communication skills; tutored 10 to 15 students on a regular basis, 20 to 40 during a semester • Trained to accommodate learning differences and special needs
  • Hendrix College
    Student Center Manager
    Hendrix College 2002 - 2004
    Conway, Ar
    • Developed, wrote, and distributed a biweekly student publication about events on campus • Assisted individual students and student organizations plan and hold campus activities

Jessica Bates Skills

Editing Social Media Nonprofits Blogging Proofreading Teaching Writing Research Publications Microsoft Office Copy Editing Community Outreach Curriculum Design Public Speaking Customer Service Creative Writing Event Planning Storytelling Tutoring Public Relations Social Networking Event Management Grant Writing Nonprofit Organizations

Jessica Bates Education Details

Frequently Asked Questions about Jessica Bates

What company does Jessica Bates work for?

Jessica Bates works for George Mason University - Schar School Of Policy And Government

What is Jessica Bates's role at the current company?

Jessica Bates's current role is Director Of Marketing.

What is Jessica Bates's email address?

Jessica Bates's email address is jb****@****oma.org

What schools did Jessica Bates attend?

Jessica Bates attended Virginia Polytechnic Institute And State University, Hendrix College.

What are some of Jessica Bates's interests?

Jessica Bates has interest in Children, Environment, Education, Poverty Alleviation, Science And Technology, Animal Welfare, Arts And Culture, Health.

What skills is Jessica Bates known for?

Jessica Bates has skills like Editing, Social Media, Nonprofits, Blogging, Proofreading, Teaching, Writing, Research, Publications, Microsoft Office, Copy Editing, Community Outreach.

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