Jessica Serafini Email & Phone Number

Larkspur, Ca, Us

Novato, Ca, Us

Montréal, Québec, Ca

Worked with the GM Collin sales team to support their reps market expansion in West RegionBuilt strategies for implementation and market share gain

Paris, Fr

Baxter of California

Paris, Fr

Manage a seasoned team of 10 sales consultants in the greater Bay Area for a L'Oreal subsidiary company, Salon Centric. Our team contributed to a $10M revenue market specializing in professional hair and beauty products comprised of but not limited to the following brands: L'Oreal Professionel, Redken, Pureology, Essie, Matrix, and Baxter of CaliforniaAwarded DSM Team of the year in 2014, with 10% growth over prior year.

Kingwood, Texas, Us

Responsible for 9 Direct Administrative Optometrists. Position includes managing Independant Small Business Owner Optometrists through there acquisitions of franchisees in growing our overall Network.. Call points include all levels for doctors of optometry, selling franchise access that supports practice development and provides significant increased profitability. Builds Vision Source market position by locating, developing, negotiating, and closing business relationships.Manage Northern California, and Central California Markets consisting of over 200+ Franchise locations.

Charenton Le Pont Cedex, Fr

•Responsible for 5M territory in Northern California•Planned and implemented all sales and marketing strategies in the San Francisco territory.•Identified target potential for development within the territory and produced incentive programs to support growth initiatives.•Initiated and implemented marketing programs to obtain distribution objectives.•Developed creative product marketing plans to ensure increased market share with current and new products.•Led and executed activities within competitive task force to develop nationwide targeted program for implementation into the field.•Maintained effective partnerships with all lab channel constituents to ensure execution of strategic initiatives.•Varied professional selling approach based on segmentation, audience and ECPs* business approach.