Jessica Traeger-Link Email & Phone Number

Saint Paul, Mn, Us

Our team excels in strategic growth recommendations for: Digital retail, Online traffic sources, Consumer acquisition, Assortment framework, Product segments, Trends, Search engines and discovery channels, Consumer path to purchase, Retail cross functional teams in store and online, Seasonality, Registry and gifting experiences, and Product content.Competitor and Channel Expertise. We understand how all the pieces come together to meet Your Consumer needs, however they choose to shop.Home & Furniture, Baby, Sporting Goods, Beauty, Vitamins & OTC, Grocery, Pets

Greater Minneapolis-St. Paul Area

In running an independent business, I had responsibility for all functions.Identifying niche opportunities and unique products where you can best the competition. Understanding how to effectively use the sales funnel and multiple sales platforms and marketplaces to gain consumer awareness and trial. Building a storefront and executing the logistics to sell the products. Planning the business, taking action, and iterating based on the results.

Greater Minneapolis-St. Paul Area

Strategy Leader - Cross-Channel with expertise in eCommerceDeveloped the goals, timelines, and recommendation frameworks in this newly created role.* Prioritized the best incremental online sales growth opportunities backed by market and competition analysis in order for the A & A buyers to focus their time and resource investments* Provided actionable cross-channel growth recommendations to senior leadership during Seasonal Assortment Strategy Planning sessions backed by analysis and insights about shopper channel preferences by categoryApparel, Accessories, Shoes, and Baby

Greater Minneapolis-St. Paul Area

Team Leader for Brand Management, Buying & Planning - eCommerceI managed broad online S & P centers of up to $50M annually. Responsible for the strategies to drive all revenue and profitability levers including product development & launch, vendor & brand relationships, supply chain operations, site merchandising, digital marketing, photography, and finance. Led a cross-functional team to execute these levers in an entrepreneurial environment.Baby - Baby Furniture, Bedding, & Gifts (2009 - 2012)Housewares - Small Appliances (2007-2009)Key accomplishments:* Developed an innovative and comprehensive shipping fee schedule for online Baby Furniture that improved sales conversion and drove incremental attachment sales while maintaining planned profitability level (DMM Award February 2011 for driving market competitiveness)* Developed new cross-channel team assortment frameworks and channel-optimized promotional plans (EVP Merchandising team award for Multichannel Mom & Baby Strategy)* Expanded the range of design styles sourced for private label Baby Bedding as a key growth and differentiation strategy

Greater Minneapolis-St. Paul Area

Team Leader for Inventory and Supply Chain Management - Brick & MortarResponsible to deliver the annual Sales & Profitability plans by managing the supply chain through the Business Analyst team. I implemented cross-functional strategies to help my team to execute high inventory instocks, efficient inventory turnover, and strong vendor relationships while minimizing supply chain expenses. I managed talent planning to have a high performing BA team through interviewing, hiring, mentoring, promoting, and coaching out when needed.Fine Jewelry, Fashion Jewelry, Watches, and Sunglasses ($500M+ annual sales)

Greater Minneapolis-St. Paul Area

Inventory and Supply Chain Analyst/Expert across for Preschool Toys and later Personal Care. Brick & Mortar

Greater Minneapolis-St. Paul Area

Customer sales and service. Merchandise presentation and management on the sales floor. Scheduled team member work hours and managing their performance.