Driving the development of scalable, Bluetooth-connected hardware and software platforms, integrating a wide variety of automated window shades, smartphone applications, and diverse ecosystem components . Coordinating cross-functional product owners, engineers, data analysts, and business executives to establish product vision, platform goals, and KPI’s using qualitative and quantitative data. Building strategic roadmaps using market trend research, team brainstorms, and ROI forecasts.

Board Member for the Stanford Club of Utah, promoting meaningful connections between Stanford alumni, new Stanford students, and the local community. Fostering ongoing education, cultural enrichment, and philanthropy through event planning and active community support.

Led the development and international launch of the Cricut Mug Press™, a consumer electronic product that enables crafters to make professional mugs in minutes, and its accompanying ecosystem of Cricut’s Design Space software, Infusible Ink™ materials, and mugs. Championed the development of the Cricut Heat App and its backend API to support the launch of Cricut’s first Bluetooth-connected heat presses: Cricut EasyPressⓇ 3 and Cricut Hat Press™. Mitigated supply chain and manufacturing risks… Show more Led the development and international launch of the Cricut Mug Press™, a consumer electronic product that enables crafters to make professional mugs in minutes, and its accompanying ecosystem of Cricut’s Design Space software, Infusible Ink™ materials, and mugs. Championed the development of the Cricut Heat App and its backend API to support the launch of Cricut’s first Bluetooth-connected heat presses: Cricut EasyPressⓇ 3 and Cricut Hat Press™. Mitigated supply chain and manufacturing risks caused by the COVID-19 pandemic. Built portfolios with Bluetooth-connected consumer electronic products, consumables, and software experiences by establishing a product vision and uniting cross-functional teams around it. Strategically defined product business cases by researching market trends, modeling market size, forecasting product sales, building project budgets, and determining return on investment (ROI). Efficiently brought products to market by balancing timelines and resource availability with customer needs, brand design aesthetics, manufacturing requirements, and launch strategy. Show less

Managed the implementation of healthcare software in hospital enterprises and clinics by developing and maintaining project objectives, timelines, risks, and budgets. Defined client needs and worked with software engineers, IT experts, analysts, and project teams to configure software for end-users. Utilized Agile and Scrum methodologies to keep teams on track. Applied Lean methodologies to identify and reduce process inefficiencies and resource waste.

Employed design strategy for physical and digital B2B products using Sketch and Adobe Suite, collaborated with design team members, conducted user research interviews and synthesis, and created and communicated design ideation and concept refinement to clients using Keynote presentations and concept maps designed in Figma.