Monitoring Online Reputation across Multiple Platforms, Managing Online Presence, Company-Wide Online Quality Control, RENTCafé Software Resource, Implementing New RENTCafé Features and Functionalities, Managing All Aspects of Property Marketing Websites, Constantly Optimizing Property Websites, Training On-Site Teams, Social Media, On-boarding New Properties, Off-boarding Outgoing Properties, Yardi Voyager, Google Analytics, In-house SEO, Implemented Webinar Training Series, Hawthorne Blogger

Development of annual strategic marketing plan and sales strategies in conjunction with marketing budget. Execution of the plan in order to achieve 100% occupancy for all 600 beds. Identified any unique challenges associated with the leasing of the property. Performed competitive market analysis, monitored surrounding competition and new housing developments. Supervised all leasing representatives and student workers involved in marketing and leasing. Designed all advertising and marketing collateral materials to coincide with marketing plan to include technology and social media.Maintained all leasing statistics of the property through the use of e-Site and other techniques. Plan, develop, and execute all community-wide monthly activities, special events, open houses, etc. for exposure of University Village. Maintained regular liaison with University officials such as the Office of Student Affairs, Academic Affairs, and the Housing office. Remained current with admission standards, admission timing, academic calendar for freshman, returning residents, transfer students, and both graduate and professional schools. Ensured market ready condition of units for resident move-in.

Assisted in recruiting efforts, insurance/benefits, and employee relations. Attended career fairs as a company representative and maintained relationships with area community college/university career centers. Researched websites for industrial market sector for developing potential clients. Participated in SF330 and Statement of Qualifications packet preparation for possible job leads. Organized and maintained resume and certification/license status database for all employees. Assisted in developing and implementing standard operating procedures for a new software enterprise system conversion. Assisted in opportunity/project set-up, the billing process, and multiple accounting functions.Managed and organized file systems for accounting and human resources. Handled company vehicle matters with DMV and company American Express credit card accounts. Organized various company events, meetings and trainings ranging from small to company-wide. Planned the annual company-wide holiday party four years in a row. Responsible for the monthly internal newsletter.

Managed Admissions (Individual and Group), Retail, Rentals, Games and Season Pass departments for the largest water park in the Carolinas. Hired and managed more than 150 seasonal team members annually. Accountable for large sums of money.