I am a highly skilled brand and marketing professional with a wealth of experience in marketing strategy and insights in Australia.After deciding to take a career break in 2018 to volunteer as an English as a Foreign Language Teacher in Colombia, I now work as a freelance Business English Mentor - helping global corporate professionals who work in global teams to improve their fluency and confidence speaking English as their second language. Using customer-led insights, I have been instrumental in delivering a wide range of research projects for stakeholders and clients to drive business decisions, including: - Communications development and pre-testing; - Customer experience and satisfaction (both ad-hoc and tracking);- Brand strategy development and market positioning, including designing and managing brand tracking programs;- Segmentation; - Organisational reviews and strategic planning activities;- Competitive intelligence monitoring;- Marketing and communication planning; and - Stakeholder consultation programs.I have both B2C and B2B research experience in the following sectors: - Pharmaceuticals and Health Services; - Oil, Mining and Petroleum;- Financial Services; - Telecommunications and Technology;- Tourism;- Utilities; and - Social and Government (particularly at federal and state levels in Australia).