Jess Maria Dwyer Email & Phone Number

Western Cape, South Africa

Denmark & Cape Town

NICHE: Health, Wellness, Fitness, Organic & Sustainable Brands, & the SaaS IndustryFMCG & SAAS MARKETING - An innovative Copywriter who raises the bar of modern marketing with human-centric copy to ignite the human connection and help you build an Impact Empire!* Champions big ideas from concept to execution, while maintaining creative integrity in harmonywith the brand voice. To build recognition through consistency and establish the brand ID in the market. To help you stand out and sell out. To enhance customer engagement and foster brand advocates.* Magnifies your brand promise and amplifies your mission statement and value proposition, to raise your brand reputation, increase trust and credibility, and buyer confidence. * Crafts compelling copy that captivates audiences and elevates the customer experience. Attunes to customers’ desires to feel heard, seen, valued and understood with empathy-rich copy to forge deep connections and increase brand loyalty.* Utilizes AI capabilities to plan, execute and optimize marketing efforts to improve outcomes and efficiency. A LinkedIn Expert who elevates Personal Brands and LinkedIn Profiles with strategic copy to help build authority and credibility.**WINS - Crafted the highest-performing SEO content on the Blogging Team for a Danish Startup.Went viral with 'Bicycle Is The Death Of The Planet' - 16 million reach, 134,000+ reactions, 6,600+ comments and 12,700+ shares.BRAND ID & AUTHORITY* Brand Voice Guides * Customer Avatars * Lead Magnets * LinkedIn Profile Overhaul MARKETING ESSENTIALS* Website copy * Blog posts * Video Scripts * Social Media Content * Articles * White papersMARKETING CAMPAIGNS* Product launches, reviews and descriptions * Campaigns *Sales Pages * Landing Pages * Advertisements * Email Sequences* (a unique indoctrination three-phase strategic process to nurture trust and build relationships)**CVR 44651963 Jess Maria Dwyer at Jessi Juice c/o Eco-Connect

Aalborg, North Jutland, Denmark

SAAS SOLUTIONS FOR SUSTAINABLE CONSTRUCTION - Managed a portfolio of Key Accounts in the United Kingdom - OEMs, Plant Hires and Contractors. Disrupted the built industry with innovative smart trackers, leveraging data-driven insights on construction machine performance, contributing to the future of sustainable development.* Onboarding and training key accounts and drafting quarterly strategies to achieve goals and growth objectives. Proactively monitoring health meters via Gainsight and PowerBI to pre-empt risk, strategize and reduce churn.* Collaborating with the Sales Team to implement strategies to support the customer growth journey, and motivate expansion through up-sell and cross-sell to increase ROI.** WINS - Contributed to product development and service optimisation with customer insights and cross-departmental collaboration to improve processes and elevate the customer journey and experience. Eliminated downtime, reducing costs and executing projects on schedule.

Denmark

FMCG MARKETING - Serving: Health, Wellness, Fitness, Organic, Natural and Sustainable Brands, FMCG, Manufacturers, Suppliers, Small and Medium Businesses and Corporates* Harness the power of storytelling to craft compelling articles to elevate brand image, capture attention, increase engagement and increase inquiries. * Created brand awareness, and provided exposure for companies to support their expansion and increase their footprint globally. * Building authority and driving credibility to increase trust to attract interest from the desired target market. ** WINS - Successful networking and matchmaking of businesses helped them expand their global footprint and new product development. Went viral on LinkedIn with the post 'Bicycle Is The Death Of The Planet' (22 June 2022) - 16 million reach, 134,000+ reactions, 6,600+ comments and 12,700+ shares.

Durban, Kwazulu-Natal, South Africa

CONSTRUCTION LEADS & SAAS SOLUTIONS - Web, Android, and iOS solutions: Sales of CRM software and an integrated construction leads database, accessible via web and mobile, to manage - sales processes, project life-cycle, stock and forecasting. SERVICING: Architects, Interior Designers, Quantity Surveyors, Engineers, Contractors, Manufacturers, Suppliers, Banks and more... * Sole management of branch, working remotely and independently, responsible for turnover and success of the KwaZulu Natal region.* Identified new business opportunities through research, and performing needs analysis to understand use cases and provide tailored solutions. Facilitated cross-functional collaboration to support teams to increase sales and wins on national contracts. *Comprehensive training and onboarding new customers efficiently, providing ongoing support and delivering service excellence throughout the customer life cycle.* Nurtured C-level key stakeholder relationships. Drafted plans to align service to company goals and objectives, motivated up-sell and cross-sell to support the customer growth journey. Ensured high-quality deliverables to secure renewals and increase retention.* Increased brand visibility, awareness and product sales at trade shows. Strategised to secure lucrative deals signing up mega groups with multiple branches and user access nationally.**WINS - Networked to expand the professional database and boost lead coverage in my territory,driving new sales and upgrades. Transformed a branch with negative turnover, doubling sales targets - Featured in Sales Guru Magazine as ‘Sales Person Of The Year’!

Durban, Kwazulu-Natal, South Africa

FMCG - Created a Blog to educate consumers on the benefits of nature’s unadulterated nutrientsto achieve true health and vitality. Sales and promotions of Organic Make-Up & Body Products.● Created engaging and compelling copy to inspire consumers to live a conscious ethicallifestyle in harmony with nature. Educated consumers with informative content highlightingthe nutritional benefits of raw foods and natural and organic products.● Promoted fair trade organic plant-based make-up and body products - Zao and Santé.Implemented marketing strategies to create brand awareness, foster brand loyalty and drivesales. Crafted copy to adapt to multiple platforms for best effect and impact.**Invited to guest write for Danette May, America’s Healthy Lifestyle Expert. And invited to siton the judging panel for Body Beautiful SA, in Carnival City, Johannesburg, alongside SouthAfrican Athletes and Celebs and DJ Mark Stent to judge body sculpting athletes.

Durban, Kwazulu-Natal, South Africa

EDUCATION & NATURAL HEALTH - Helped launch a new college in South Africa. Started as Course Consultant to market and sell short courses and diploma courses in health and nutrition, and exceeded targets.OVERSEEING: 100+ Students and 5 Lecturers* Organized and hosted impactful Open Days, and conducted promotions to increase brand visibility and awareness, increasing enquiries and driving student enrollment.* Rolled out strategic marketing across multiple platforms including LinkedIn, Facebook, and prominent Health and Wellness channels, to maintain a strong brand presence. Forged strategic partnerships to strengthen the brand reputation and expand reach.* Conducted interviews and comprehensive lecturer and student evaluations, overseeing a large cohort of approximately 100 students with precision and care.**WINS - My tactical marketing approach helped triple enrolments for the KwaZulu Natal branch, and increase enquiries for all branches nationally. I was promoted to Director of Studies.

Durban, Kwazulu-Natal, South Africa

Contracted By Nestle Through Smollan Group To Help Launch An International Premium Range of Portuguese Coffee Beans Into The South African Market. Competing with - Illy, Lavazza, Sega Fredo Zanetti, Caffè Mauro, Delta Cafés etc.FMCG BRAND ACTIVATION - Immersive in-house training and the dynamic launch of a premium coffee product line into the OOH channel. SERVICING - Cafes, Restaurants, Hotels, B&Bs, Corporates and Independent Trade Customers* Commenced with Brand Activation Training at Nestlè Jhb head office, to gain training and education on the history, agricultural methods and manufacturing process of coffee. Trained on - grind; coffee machine specifications, usage, cleaning and maintenance. Gained certification in ‘The Art Of Making The Perfect Espresso’.* Implemented impactful promotions to position the 'Buondi' and 'Sical' ranges as formidable competitors against leading coffee brands in the S.A market.* Executed robust field business plans, fostered strategic partnerships, and optimised product placement and visibility, strengthening the brand positioning in the market.* Tactical planning and hosting promotional events helped create brand awareness and increased sales of all product categories through tastings.* Converted outlets by performing in-depth market intelligence to gather insights and plan take-over. Strategic placement of point-of-sale branding material (POS) to increase brand visibility and awareness.** WINS - Deployed rigorous Barista training to maintain brand hygiene, presentation and quality to maintain a competitive edge in the market. Baristas succeeded in the prestigious annual National Coffee Competition. 70% outlet conversions in my territory.

Durban, Kwazulu-Natal, South Africa

CONFERENCE COORDINATION & EVENTS MANAGEMENT - Assisted in planning, setup, and coordination of national and international events, supervising staff to ensure smooth operations.* Collaborated with key stakeholders and built new partnerships to promote the ICC globally. Developed interpersonal skills through global collaboration. * Privileged to manage VIP Access - Welcoming Delegations, Ministers and Heads of State, alongside the World Economic Forum Team of Geneva.

The Look Legit Website Toolkit

Proven Messaging Formulas for the 5 most important web pages. *Home Page *About Page *Offers Page *Social Proof Page *Content / Blog Page

Education record

Activities and Societies: Vocal lessons with private tuition. The Vocal Programme incorporates the following: * Intercostal diaphragmatic.

Education record

Use of whole and organic foods as medicine – an integral concept of healing in many indigenous societies. A return to chemical-free foods.

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The Posse Eye Brand Voice Challenge Program:

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Copywriting Programs, Own The Inbox Challenge Program

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Education record

The NADA 5 point protocol focuses on five points of the ear to: - Balance the sympathetic and parasympathetic nervous system - Induce.