Consumer Insights Specialist
Current- Conduct comprehensive competitive analysis for six different colleges within the education systems company.
- Utilize secondary data sets to assess the strengths, weaknesses, opportunities, and threats for our schools and competitor schools.
- Analyze market trends and utilized Google Analytics to compare our schools' online presence and performance in Google Trends.
- Identify areas where our schools were falling short and opportunities for improvement based on the analysis of secondary data.
- Conduct market scans and environment analysis for six different colleges within an education systems company.
- Gather and analyze data to understand trends, sentiments, and feedback from prospective students.