There’s nothing better than connecting people through a shared passion, which is why developing innovative ways to grow audiences and foster communities through digital communications and events is my speciality. I have an established track record of implementing engaging marketing and social media strategies for clients ranging from independent artists to Grammy-nominated musicians to a global media solutions company. I’m highly skilled at executing rebranding initiatives, developing digital marketing and social media campaigns, and collaborating with content creators. I’m a creative problem solver with a keen ability to analyze campaign performance and implement data-driven continuous improvements. Additionally, I have demonstrated success in organizing and producing internal/external events as well as on-site management at high-profile events. I created and handled all logistics for multi-season concert series showcasing local talent from Austin Music Foundation’s Artist Development Program and successfully executed an official SXSW party for Mood Media. My customer service and leadership abilities led to promotions to management positions during events for Austin City Limits and Texas Performing Arts. I’ve further honed my versatile skill set through interning at prominent music companies and volunteering at notable events in major influencer markets (Austin, Nashville, and New York). I continue to support the local creative community by volunteering with ZACH Theatre, ATX TV Festival, SXSW, and more. Off the clock, my interests closely align with my professional passions. You’ll find me at a concert, taking in a Broadway show, strolling through a museum/art installation, or planning a trip to experience the previously mentioned activities in a different location. Otherwise, I’m likely taking a baking class and trying new recipes (which generally benefits friends and co-workers). Specialties: Brand Strategy, Digital Marketing Strategy, Social Media Strategy, Marketing Campaigns, Social Media Management, Paid Social Ads, Digital Content & Editorial Planning, Content Creation, Copywriting, Corporate Communications, Internal Communications, Email Marketing, Influencer Marketing, Blog Management, Intranet Management, Google Analytics, Event Planning, Event Production, Volunteer Management, Training