Jessica Lucas Email & Phone Number

Raleigh, NC, US

Charlotte, North Carolina, US

• Serves as the key communications consultant to manage advertising, brand, creative and digital projects.
• Develops and maintains strong relationships with key clients based on understanding their business, goals, customers and issues.
• Maintains open lines of communication that include the right balance of in person interaction and attendance at their meetings and the use of technology where appropriate support development, implementation and.
• Coordinates with other sections in Corporate Communications.
• Provides information and insights to support the ongoing planning and evaluation process.
• Competency in leading both internal Creative Services team and external agencies on all marketing, advertising and creative development to ensure consistency and on strategy execution. Ensures that work product is high.

Charlotte, North Carolina, US

• Serves as the key communications consultant to manage advertising, brand, creative and digital projects.
• Develops and maintains strong relationships with key clients based on understanding their business, goals, customers and issues.
• Maintains open lines of communication that include the right balance of in person interaction and attendance at their meetings and the use of technology where appropriate support development, implementation and.
• Coordinates with other sections in Corporate Communications.
• Provides information and insights to support the ongoing planning and evaluation process.
• Competency in leading both internal Creative Services team and external agencies on all marketing, advertising and creative development to ensure consistency and on strategy execution. Ensures that work product is high.

Raleigh, NC, US

• Manages the social media community for three locations, including responding to messages and comments, and reputation management
• Assists with special events and promotions
• Engages with the communities in each market to increase awareness and following

Raleigh, NC, US

• Developed, launched and managed internal initiatives to drive qualified leads to digital marketing efforts and into all communities.
• Managed corporate social media accounts, including creating and posting content, managing communities, and growing accounts’ following and engagement.
• Wrote and distributed press releases and media alerts, resulting in press coverage about events and happenings in 22 markets.
• Maintained positive relationships with managers in the field and vendors to ensure smooth, productive internal communication and outcomes.
• Planned quarterly signature events for 22 communities, communicating with each community regarding details and helping to host a successful event.
• Served as and created resources for the building managers for monthly events.

Apex, North Carolina, US

• Managed special projects, working with internal and external stakeholders to produce successful campaigns and results.
• Built and fostered relationships internally and externally with clients and partners.
• Led team of content writers; ensured content was produced on time and on brand
• Represented company at national events, including trade shows and on-camera.
• Managed email marketing program, editorial calendar, press releases and company blog.
• Implemented email marketing segmentation strategies and utilized content testing, improving click-through rates by 5% and consistently exceeding open rate goals by 10%.

Apex, North Carolina, US

• Created content for email newsletter campaigns on behalf of clients sent to over 6,000 customers
• Wrote and designed social media content for over 150 clients; managed paid advertising for over 20 clients
• Worked with stakeholders to manage community and reputation management, for clients and internally
• Improved and developed social media programs to better meet clients’ needs

Cary, North Carolina, US

• Contributed in brainstorms for both strategy and community management teams
• Assisted in creation of PowerPoint decks for client presentations
• Participated in client and vendor presentations, calls and communication

Raleigh, NC, US

• Managed social media, including campaign to win Independent Weekly’s Best of the Triangle – Best Live Theatre Company, resulting in runner-up positions in two categories
• Coordinated and executed inaugural Young Professionals Night, drawing over 30 attendees
• Wrote press releases, media alerts, and newsletters; edited grant proposals

Ba Communication, Public Relations, Spanish

Education record