Chief Marketing Officer
London, England, Gb
CMO responsible for branding, corporate positioning, PR and marketing globally. SmartFocus is a SaaS marketing cloud with 2500+ customers all over the world. About SmartFocus:Marketers spend billions on attracting customers and yet more than 70% of first time interactions with a brand are also the last. At SmartFocus, we understand that every customer is on a unique journey. Motivations to try, buy or stay loyal change depending on the individual making the choice. Trusted by over 2500 customers, the SmartFocus Message Cloud sends out 55 billion personalised interactions and 7 million email campaigns annually – the customer has control, but you have the power to influence. The Message Cloud encompasses everything marketer’s desire with their digital strategies – enabling them to own every customer moment, with a decisioning engine that creates contextualised messages triggered by customer behaviour, not by the marketers guess. It allows businesses to eradicate conversion kerbing obstacles, through smart and crowd insights, email, personalisation and push messaging across any device – all on one powerful platform. SmartFocus empowers businesses to influence their valuable customer journeys, connecting and engaging with them at every treasured touch point.