Jessica (Jes) Stugelmayer Email & Phone Number

• Manages the strategy, roadmap, and execution for all digital marketing campaigns. Employs digital best practices to maximize campaign effectiveness and improve digital customer experience. Stays current on developments and trends in digital media, identifies implications for GCI, and champions with broader marketing team. Leverage digital tools to drive leads, engage customers, and increase customer loyalty/cross sell. • Serves as editor-in-chief of GCI.com. Manages campaign content strategy for website, email, SMS, and analytics platforms. Ensures information presented to customers on digital channels is accurate, current, in compliance, and of a premier customer experience.• Manages the measurement of marketing efforts in digital channels. Provides strategic performance reporting for digital marketing efforts on a consistent basis. Uses data to help the greater marketing team drive decisions and improve campaign effectiveness. Prepares strategic recommendations based on analytics, where appropriate.• Work with diverse groups to support and leverage website for e-commerce growth and website replatform efforts.

• Research and write articles and feature stories.• Find and interview relevant sources.• Work with a publication on timing and deadlines.• Seek out and pitch ideas for articles to publications depending on content.• Create digital pieces (photos, videos, designs) to accompany articles when published in print, online and to social media.