Principal
Current
Aug 2021 - Present
Who is Jessica White? Overview
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Quick answer
Jessica White is listed as Principal at Vigor, based in Duxbury, Massachusetts, United States. AeroLeads shows a matched LinkedIn profile for Jessica White.
Jessica White previously worked as Director, Technology Alliances Marketing at Cyberark and Channel Marketing Manager at Hpe Simplivity. Jessica White holds Master Of Business Administration (Mba), Management from Bentley University.
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Email format at Vigor
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Vigor
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Profile bio
About Jessica White
Jessica White is a Principal at Vigor. Colleagues describe them as "I’ve worked with Jess while at EMC and most recently, at SimpliVity. Jess is a passionate and knowledgeable marketer with a real ability to create marketing programs aligned to GTM strategy. She’s exceptional at leading and collaborating with cross-functional teams. While at SimpliVity, she supported me with the development and rollout of our global partner program – crafting partner value propositions, tools, communication strategies and marketing programs from the ground up to enable the success of our partners. She’s a hard worker with a positive energy and has an eye for keeping it simple. She has built strong relationships with leadership and our channel organization – a true marketing partner to sales.", "I have worked with Jessica both at Simplivity and at Dell EMC. Jessica has a very distinct leadership style; she has earned the respect and attention from corporate leadership, her peers and the partner community from each company she has worked for, which has been further seen and proven through recent CRN awards. I had the pleasure to work closely with Jessica on the Big Data team at EMC, and through her initiative, learned the value and also skills around integrated marketed campaigns which have further inspired my own career. I highly recommend Jessica as a leader to future tech companies who wish to establish partnerships as a demand generating function of their organization. She not only has the capacity to drive campaigns, but to also establish marketing as a function of the sales organization. I wish Jessica the best of luck in her career, although I don't think she needs it!", and "Jessica is a valued member of the Marketing Leadership Development Program. She has shown tremendous professional growth over the last 15 months at EMC. She produces excellent work deliverables. She is proactive and skilled in networking throughout the company. She knows what she wants and goes for it!"
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8 roles
Jessica White work experience
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Director, Technology Alliances Marketing
Responsible for global technology alliances program go-to-market strategy, launched PAM industry's first Marketplace, established Business Development Sales Engagement Team (grew alliance partner influence revenue to 30% overall bookings), directly managed strategic partner GTM plans.
Jul 2017 - Feb 2022
Channel Marketing Manager
Responsible for developing global partner marketing programs in support of SimpliVity’s go-to-market strategy; aligned with sales, field marketing and partner requirements, contributing to doubled year over year bookings and 2.5x growth in customer base.
Aug 2015 - Jul 2017
Global Solution Campaign Manager: Big Data
Responsible for EMC’s big data integrated marketing strategy, driving interlock with key solution sales and marketing stakeholders to align program strategy to go-to-market and routes-to-market. Joint planning with key system integrators and technical alliance partners. Defining the right mix of marketing tactics, content strategy and program development roadmap aligned to audience and buyers journey. Establishing measurable marketing goals, setting baselines and targets, ongoing performance optimization and reporting results to executive stakeholders.
Jul 2014 - Jul 2015
Global Marketing Campaigns
Responsible for campaign strategy, development, and management of EMC’s global S75 campaign aligned to sales priorities, product announcements, and go-to-market requirements with the goal of achieving higher level of EMC market awareness and increasing market share.
Jun 2011 - Jun 2014
Global Channel Marketing
Managed central development of global marketing campaigns with the goal of driving incremental revenue and improving market reach. Responsible for executing campaign strategy, development and deployment through global VAR and Distributor community.
Jan 2009 - Jun 2011
Marketing Leadership Development
Intensive eighteen-month rotational program to build future leaders by providing a well rounded understanding of the marketing organization at EMC and by developing critical thinking and technical skill sets. - Global Services Marketing- Marketing Programs- EMC Select (EMC's third-party re-seller business)- Public Relations- Channel Marketing- Product Marketing
Jun 2007 - Dec 2008
Marketing Intern - Global Product Sales Organization
Responsible for management of EMC’s Go To Market Readiness Team (GMRT); an executive, cross-functional body that governs EMC launch readiness and integration. GMRT aligns launches to marketing activities, corporate initiatives and strategy, and field requirements. Every product and service launched by EMC is required to participate in the GMRT process.
May 2006 - May 2007
2 education records
Jessica White education
Master Of Business Administration (Mba), Management
Bentley University
Bs, Marketing
Providence College
FAQ
Frequently asked questions about Jessica White
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What company does Jessica White work for?
Jessica White works for Vigor.
What is Jessica White's role at Vigor?
Jessica White is listed as Principal at Vigor.
Where is Jessica White based?
Jessica White is based in Duxbury, Massachusetts, United States while working with Vigor.
What companies has Jessica White worked for?
Jessica White has worked for Vigor, Cyberark, Hpe Simplivity, and Emc.
How can I contact Jessica White?
You can use AeroLeads to view verified contact signals for Jessica White at Vigor, including work email, phone, and LinkedIn data when available.
What schools did Jessica White attend?
Jessica White holds Master Of Business Administration (Mba), Management from Bentley University.
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