Associate Director at Fidupartner, a legal, tax, accounting, and labor consultancy firm that has been assisting Spanish companies establishing in Morocco for the past three decades. With a multidisciplinary team of over 25 experts in social, tax, and labor law, our focus is on providing comprehensive support to clients of various nationalities in Spanish, French, English, and Arabic throughout the entire business lifecycle. Our personalized attention allows each company to define the most effective strategic option for their business, supported by our extensive experience, innovation, and commitment to each project.

Leading a highly efficient team to optimize operations and raise the standard of customer service. Reviewing and improving strategic planning, processes and data analysis. Committed to revenue growth and cost reduction. Responsible for updating the subsidiary's compliance with local regulations, managing relationships with public entities and suppliers, as well as developing human resources policies to minimize labor disputes. Acting as interim sales director, focusing on sales operations, monitoring results and proposing new strategies. Daily monitoring of key operational indicators.

Operational leadership and full P&L responsibility of the Moroccan subsidiary. Set new worksites in different cities. Lead the constant drive and focus to improve operational efficiency via process, people and practical measures. Establish compliance with Company Values and with legislative requirements. Develop relations with the Public Administration clients. Prepare the subsidiary to be the regional base for West & North Africa operations. Consultancy in PPP in GCC. Start the distribution business in Morocco.

Lead and direct the operations of the Moroccan business. Restart of the activity in a factory with a 60-people team. Build of a brand-new managerial team and rationalizing the industrial structure. Deliver performance objectives, budget, business plans and report on factors impacting on the business. Successfully implemented the corporate procedures in administration. Increasing the sales by 38% the first two years. After 5 years, close the factory and sell the real estate assets of the subsidiary. Move offices and warehouse to new premises. Develop the distribution business of the company in Morocco.

Spin-off of Groupe Fadesa Maroc, with the same managerial team. Monitor the activity of the real estate agents appointed for the sale of the retail, residential and hotels assets of the company in Morocco. Develop a brand-new sales team for the project Tanger City Center. Report to headquarters in Spain.

One-year mission for the develop of the sales & marketing structure of the company with a portfolio of 2.200 units through all Morocco. Recruit all the sales staff. Open 5 sales offices through the country. Establish business relations with real estate agencies, set prices and manage product marketing of the company.

Implementation of sales strategy for Morocco. Responsible for the handing over of the residential units in a 3.000 units’ resort. Lead the delivery team in achieving their goals on time, with a hands-on approach. Establish business relations with international real estate agents. Supervise of the product marketing of the company. Company went into bankruptcy in Q2 2008.

Involved in the developing of the Spanish market branch of the company in Costa Del Sol. Working with the sales team and collaborating in the marketing in Spanish Medias. Establishing business relations with local developers and real estate agents.

Head of operations and product marketing of the different business of the company: Bowling Centers, Kids Entertainments, Family Restaurants and Arcade Centers. Managing a 60 people team to ensure 7/7 days operations. Acting as a Duty General Manager. Establish relations with the National Bowling Association to held official competitions in our premises.