Jesus Melchor Email and Phone Number
Experience in marketing and trade marketing, executing BTL activities to increase brand awareness. POP development and deployment, channel management, follow up of sales reports, brand and channel performance dashboards. I have also led new channel development projects, portfolio segmentation, supervision in the development of digital assets for social media ensuring the appearance, conceptualization and personality of the brand, providing support and managing to new products launches
Representaciones Joalca C.A. (Oficial)
View- Website:
- joalca.com
- Employees:
- 20
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Gerente De Trade MarketingRepresentaciones Joalca C.A. (Oficial)Miranda, Venezuela -
Trade Marketing LeaderSamsung Electronics Feb 2024 - PresentCaracas, Distrito Federal, Venezuela -
Trade Marketing SupervisorSamsung Electronics Feb 2022 - Feb 2024Caracas, VenezuelaLeading trade marketing executions nationwide concerning to home appliances.Supervising the execution of show rooms and exhibition of products while maintaining brand guidelines to increase the visibility of our products on POS according to the route of the shopper at multi-brand stores.Obtaining and negotiating product or display executions in golden locationsImplementation and supervision of a project of in-store promoters or "Samsung Specialists" in order to increase brand awareness in the market and to increase sales with concrete, correct and complete information about our products.Planning and execution of BTL activities at POS. Segmentation of stores and channels according to the performance analysis. Suggesting the correct product planogram according to store type and customer target. -
Marketing And Commercialization LeaderMayfer Distribuidora, C.A Jul 2021 - Mar 2022Caracas, VenezuelaIn charge of the supervision and management of the commercial area of the company, managing key accounts of both suppliers and clients.Supervise and improve the commercial process end to end, automatizing and improving it to obtain a higher number of effective sales and better data collection.Develop and supervise sales and brand effectiveness dashboards for better decision making in terms of suppliers and focus on KA clients
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Customer Marketing SpecialistUnilever Aug 2019 - Nov 2020Caracas, Venezuela360° campaigns development capable of increasing brand awareness in the market incorporating digital and BTL strategies as well as developing and executing POP on POS to increase the visibility of our products vs. the competition.Development of new commercialization channel, incorporating a new channel in the route to market (R2M) process.Support, supervision and management of new product releases to the market. -
Trade Marketing SpecialistUnilever May 2019 - Aug 2019Caracas, VenezuelaSupport in the development of disruptive campaigns on POS capable of engaging the shopper's attention. As well as the development, management and monitoring of category, channel and sales performance dashboards. -
Trade Marketing TraineeUnilever Oct 2018 - Apr 2019Caracas, VenezuelaSuccessfully selected for the position of trade marketing intern as part of ULIP (Unilever Leadership Intern Program) for the development of new talent. -
Sales ExecutiveDistribuidora De Equipos Y Medicamentos Drogersa Feb 2016 - Feb 2017Caracas, VenezuelaB2B sales of pharmaceutical, clinical and miscellaneous productsCustomer acquisitionMailing and telesales
Jesus Melchor Education Details
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Economics
Frequently Asked Questions about Jesus Melchor
What company does Jesus Melchor work for?
Jesus Melchor works for Representaciones Joalca C.a. (Oficial)
What is Jesus Melchor's role at the current company?
Jesus Melchor's current role is Gerente de Trade Marketing.
What schools did Jesus Melchor attend?
Jesus Melchor attended Universidad Catolica Andres Bello.
Not the Jesus Melchor you were looking for?
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Jesús Melchor Ballesteros
Madrid -
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Jesús Melchor
Burgos
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