Jet Amarasinghe Email & Phone Number

San Jose, CA, US

Santa Clara County, California, United States

• Manage initiatives between Marketing and TikTok LIVE-Ops, maintaining consistent communication with TikTok representatives; achieved 50% higher viewer retention and $15k GMV in one month for client
• Execute influencer outreach strategies to expand network & collaborations, resulting in a 30% increase in engagement and 25% rise in brand visibility in two months
• Develop social media marketing campaigns to expand brand visibility, achieving a 25% increase in follower growth by creating targeted short videos, blog posts, & images
• Deliver strategic recommendations for client content by analyzing key performance metrics and applying industry best practices, leading to a 22% boost in conversion rates
• Conduct training and workshops on TikTok best practices specifically for collaborating influencers
• Monitor and manage community initiatives in Discord channels, fostering strong relationships

Cupertino, California, United States

• Crafted and managed seasonal social media campaigns, emphasizing community interaction, leading to a 40% boost in customer engagement and a 30% increase in brand loyalty in six months
• Developed compelling narratives and engaging stories about the cafe's unique offerings, leading to a 15% increase in repeat visits
• Interpreted data from Instagram Ad tools to optimize targeting strategies, leading to engagement with an average of 200 local accounts per month and a 12% rise in follower growth
• Stay up-to-date with industry trends, competitor activities and produce photo/ short-form video content; maintaining brand consistency and voice
• Managed a team of 3, trained 20+ employees on store operation, responsible for store oversight and stock management

• Applied Exposap’s digital marketing strategies in the context of Ranial's IoT and AI-focused platforms.
• Generated and optimized content for blogs, manage SEO and SEM, and strategize for social media.
• Conducted market research and analysis relevant to Ranial’s industries, including intelligent grid management and manufacturing management.
• Analyzed Ranial’s performance and its competitors to spot areas of potential growth.
• Executed SEO and technical optimization to enhance Ranial’s website performance and brand image.

San Jose, California, United States

• Led the development and execution of marketing strategies for game release promotion, engaged with communities on platforms such as Instagram, Twitter, Reddit, Tiktok, and Youtube
• Collaborated weekly with both artists and developers to create compelling promotional content and contributed to studio creative direction

San Jose, California, United States

• Signed & managed TikTok influencers (300k-2.4M+), orchestrated successful campaigns with domestic and international brands such as Lenovo, Baseus; built and maintained strong partner relationships via objection.
• Identified emerging trends, providing strategic advice and directing impactful content for clients, resulting in a 35% improvement in client satisfaction scores
• Evaluated data reports to guide feedback for account growth via TikTok analytics, resulting in at least 300k increase in views and 15% increase in CTR
• Developed copy and graphic design for marketing initiatives, driving attendance of 18 local influencers to company’s debut seminar
• Moderated Tiktok beta features for E-commerce, collaborating closely with Tiktok agents to train our network of influencers
• Managed two in-house content creators, production of 2-3 videos each per day

San Jose, California, United States

• Checked in with all exhibitors, dealers, and sponsors to ensure any questions or concerns were met.
• Recorded and relayed any concerns to upper management in a timely fashion to maintain satisfaction among exhibitors and guests.
• Built positive relationships with exhibitors, dealers, and sponsors on behalf of SVCC.
• Acted as an approachable help guide for anyone to flag down, providing genuine support to the fullest of my contractual ability.
• Finalized full suggestions report based on recorded problems/suggestions/notes at the end of each year to help the convention improve for next year.

San Jose, California, United States

• Led a team of 4 to produce informative video content for the COMM Department’s SM platforms including Youtube, Twitter, Insta, & TikTok
• Attended weekly status meetings to discuss campaigns, report performance metrics, and engage in cross-functional team collaboration
• Mentored junior team members and conducted final QC, ensuring campaign consistency, leading to a 30% improvement in project delivery times