Jet V. Email & Phone Number

Miami, Fl, Us

London Area, United Kingdom

Served as the first point of contact for clients and their marketing teams, maintaining strong relationships with key partners in the B2B advertising space.Led and expanded the paid media department, driving the development of multi-channel media strategies across paid search, display, paid social, and other paid media channels.Managed media buying, bookings, budgeting, and collaborated with the Founder, Senior Account Manager, and Finance teams on revenue reconciliation.Developed and executed data-driven display campaigns targeting Named Accounts.Contributed to high-level paid media strategy development for new business pitches.Built and maintained strong relationships with media vendors and partners.Analyzed and communicated key performance metrics and business trends to stakeholders.Provided day-to-day operational support for campaign management.Presented and communicated campaign reviews both in person and via video to clients.Acted as a customer advocate, capturing and relaying customer feedback.Established trusted advisory relationships with clients to ensure continued value from products and services.Demonstrated initiative and contributed to business growth through proactive leadership.

Remote

Data-Driven Decision-Making: Spearheaded data analysis initiatives that directly influenced strategic decisions, leveraging insights to guide business directions.Impactful Insights Delivery: Translated complex data into actionable insights, facilitating a better understanding of market trends and customer behaviors.Predictive Analytics Expertise: Developed predictive models that forecasted trends, resulting in a [97%] accuracy rate and driving proactive strategies.Process Optimization: Streamlined data collection, analysis, and reporting workflows, reducing processing time by [42%] and enhancing overall efficiency.Cross-functional collaboration: Collaborated closely with teams across departments to identify key performance indicators, aligning data insights with business goals.Revenue Growth Strategies: Guided revenue-enhancement efforts by identifying untapped market segments and recommending targeted campaigns.Data Visualization Mastery: Created visually engaging dashboards and reports that conveyed complex information in a user-friendly manner on PowerBI, Looker, and Metabase.

Remote

- Proven success in cultivating strategic partnerships, consistently surpassing annual revenue targets for 3 years.- Adept at tailoring solutions to client needs, negotiating contracts, and fostering enduring relationships while increasing cross-selling and integration with eCommerce platforms such as Vtex, Magento, WooCommerce, Shopify, and others.- Passionate about data-driving growth through innovative strategies that deliver impactful results, implementing new technologies and integrations with CRM such as SalesForce, HubSpot, and SAP.

Remote

As Director of Paid Media, I've orchestrated high-impact digital advertising strategies that fuel growth and brand visibility. Through insightful analysis, strategic creativity, and efficient budget management, I consistently delivered exceptional results that exceeded targets.- Achieved an average 32% increase in ROI, optimizing ad spend efficiency.Orchestrated campaigns driving a 47% surge in web traffic and a 62% rise in conversions within 6 months.- Implemented laser-focused targeting, slashing CPC by 31% and boosting conversion rates by 26%.- Led a team of digital marketing experts, fostering collaboration and driving a 20% productivity surge.Brands: PepsiCo, Sanitas, UPN, Protecta, Ripley, Bagó

Provincia De Lima, Peru

Digilant is a data-driven marketing & and communication company that generates growth opportunities for brands based on a deep understanding of the consumer, marketing technologies, and data ecosystems.Brand Growth: Spearheaded a rebranding initiative resulting in a 30% increase in brand recognition and a 25% growth in market share within one year, by implementing targeted marketing strategies and consumer engagement campaigns.Digital Marketing Efficiency: Enhanced online presence through integrated digital marketing campaigns, achieving a 40% increase in web traffic and a 35% boost in social media engagement, while reducing overall digital marketing costs by 20%.Campaign Performance: Led a cross-functional team to develop and execute a major product launch campaign, which surpassed expected sales targets by 50%, and increased customer retention rates by 15% through strategic branding and targeted communications.

Provincia De Lima, Peru

Design and implementation of digital media strategies using Data Marketing, Business Intelligence, and Social Listening Tools.Proficient in digital advertising tools such as Meta Ads, Twitter Ads, Google Ads, MediaMath, DV360, and LinkedIn Ads.ROI (Return on Investment) and ROA (Return on Advertising Spend) analysis, defining KPIs (Key Performance Indicators), management and creation of dashboards in DataStudio for monitoring investment and results.Collaborated with the creative team to adjust or enhance elements impacting the performance of ads, including visuals, audiovisuals, and mixed-media campaigns.Partial and exclusive experience with brands such as Universidad Cesar Vallejo, Pandero, Rímac, PepsiCo, Sanitas, Laboratorios Bagó, and Protecta Security, among others.

San Isidro, Lima

In my role, I was responsible for overseeing the company’s Digital Marketing operations. This included strategizing and executing Email Marketing campaigns to engage with the customer base effectively and managing the company's online reputation to maintain a positive brand image. I was in charge of the Social Media strategy, creating content and campaigns that resonated with the target audience and fostered community engagement.I monitored various digital channels, including Online Travel Agencies (OTAs), ensuring optimal presence and performance to enhance direct bookings and revenue. My responsibilities also extended to web development, where I managed the company’s website, ensuring it was up-to-date, user-friendly, and effective in supporting our digital marketing efforts.As a webmaster, I maintained the technical health of the website, implementing updates and optimizations as needed. My graphic design skills were applied in creating visual content that aligned with our marketing strategies and brand identity. I also provided advice on process automation to improve operational efficiency and supervised the marketing team to ensure all activities were executed to the highest standard.

Panamá

I held a temporary position as an outsourcing professional specializing in Digital Marketing and Content. During my tenure, I played a pivotal role in crafting the visual and graphic strategies for two major events. First, I developed the graphic proposals and visual identity for the 25th Anniversary celebrations in Venezuela. This involved creating a cohesive and impactful design theme that resonated with the history and achievements of the organization over the years. Secondly, I was instrumental in designing the branding and promotional materials for the inaugural Golf Tournament held in support of Unicef Venezuela. This task required the integration of Unicef’s mission and values into the event’s visual elements, ensuring a seamless blend of charity and sportsmanship, thereby enhancing the event's appeal and success.

Centro De Artes Integradas, Unimet, Caracas.

Management of administrative functions, negotiation with suppliers, supervision of work teams, presentation and business proposal to potential clients, management of budgets, support for the administrative and account team. Support in the management of international accounts. Brands worked: Microsoft, Toyota, TuTicket.com, UNICEF, IPYS.

Leo Burnett Venezuela C.A. Av. Francisco De Miranda Centro Lido Torre A 14

In my role as Director of the Digital Department, I was responsible for leading a team and managing the digital strategy for various high-profile clients. My duties included designing web and mobile applications that met the specific needs and goals of each client, ensuring both functionality and aesthetic appeal. I managed relationships with suppliers, overseeing the quality and delivery of services. Strategic planning was a key part of my role, involving the development of long-term digital strategies that aligned with the clients' business objectives.I was also responsible for the design and architectural planning of digital content, creating structured and engaging online experiences. This involved web development projects where I applied the latest technologies and design principles to enhance user experience (UX) and user interface (UI) across different platforms. My expertise in digital marketing was applied to well-known brands like Farmatodo, Heinz, Kellogg's, Samsung, McDonald's, Diageo, and P&G, driving their digital presence and engagement through targeted and effective marketing strategies.

Venezuela

* Manage towards a goal of yielding profitable revenue growth for the Institution* Leverage knowledge of direct marketing practices to ensure that corporative alliances are focused and achieve their stated goals* Develop your own portfolio in the National territory and/or list of non-bank direct marketing clients to generate alliance and service* Develop and maintain strategic marketing alliances with partners to develop service opportunities* Coordinate the development of sales promotion and lead generation activities

Panamá

Ciencias Estadísticas, Statistics

Ingeniería De Procesos

Master Of Business Administration - Mba, Business Intelligence And Strategy