Jean-Francois Belisle Email & Phone Number

Montreal, Quebec, CA

Alpha Premium helps businesses within the Hospitality and Ecotourism industry to increase their Online Revenues through Digital Growth Methods and Data technologies.

Montréal, Quebec, CA

★ Help improve the accuracy of executive forecasts for the entire bank.

Montreal, Quebec, CA

★ Responsible for supervising revenues for 80 vacation properties.✔Define the pricing strategy to generate the first $1M in revenue.✔Build a detailed dashboard to manage the performance of all properties.✔Build a script in Python to extract prices from competitors on AirBnB.✔Contribute to the expansion strategy in North America and the Caribbean.

New York, US

★ Reports directly to the CEO✔ Oversees Revenue Management for 5 hotels in Miami, Miami Beach and Nantucket.✔ Builds from scratch a proprietary Dynamic Pricing Algorithm to maximize RevPAR.✔ Builds daily forecasts and monthly budget forecasts for each hotel.✔ Leads the company Weekly Revenue Management Meeting.✔ Manages Revenue Management settings for each.

Montreal, Quebec, CA

★ Reported directly to the CEO.✔ Managed “P&L” for all projects.✔ Revamped the company’s operational processes through agile methodologies.✔ Designed training plans for employees on scalable competencies in Digital Analytics.✔ Improved overall deliverables speed, quality, and scope.✔ Acted as a subject matter expert on complex projects involving heavy data.

San Francisco, California, US

★ Reported directly to the CEO and part of the executive team.✔ Led and built the Data Science & Revenue Management team from 0 to 10 employees.✔ Acted as the Revenue Management go-to person in the organization.✔ Increased YoY revenues 7X using several yield management optimization methods.✔ Built data-centric systematic pricing tools and methods to.

Montreal, Quebec, CA

★ Led a team of 10 senior data experts.✔ Managed the Data Aggregation & Reporting capabilities related to RDARR Basel II regulations.✔ Led and grew the department from 6 to 10 employees with new strategic reporting capabilities.✔ Managed the “P&L” using agile methodologies (Scrums, RACI, and Kanban) to ensure higher productivity.✔ Created and coordinated.

Québec, Qc, CA

★ Lecturer for the “Web Analytics” (MRK-6005) course at the M.B.A. / M.Sc. level.✔ Trained students in Data-Driven Marketing and Account Planning.

Montréal, Québec, CA

★ Trainer for 8 different courses such as “Strategic Digital Marketing Planning” (PER-868) training.✔ Trained strategic experts in Digital Marketing and in “Growth Hacker” Marketing.

Services Offered:★ Service #1 - Digital Marketing (Strategic Planning, Web Analytics and Competitive Analysis).★ Service #2 - Customer Analytics (Big Data Analytics, Predictive Analysis & Classification Methods).★ Service #3 - Personalized coaching in Customer Intelligence and Digital Marketing.Examples of projects realized:✔ Quebec’s Casinos: Coached and.

★ Recruited to build the SaaS Sales Acceleration Technology personality matching engine algorithm.✔ Managed a team of consultants related to personality psychology expertise and programming.✔ Improved the SaaS Sales Acceleration Technology personality matching engine Algorithm with CRM-related features.

Montreal, Quebec, CA

★ Reported to the CEO and part of the executive team for the 35-employee digital agency.✔ Successfully merged 2 departments of K3 Media and Revolver3 to create a new department in the Merger & Acquisition process.✔ Participated in K3 Media 28.74% YoY growth between FY2012 and FY2013.✔ Ensured proactive business development for the department (hunting &.

Toronto, Ontario, CA

✔ Led a team of Customer Intelligence analysts on the Jean Coutu and RONA accounts for the AIR MILES Reward Program.✔ Supported the development of customer-centric loyalty strategies as well as the development of the promotional effectiveness and assortment optimization analytical solutions.✔ Developed retail measurement plans and KPIs based on the.

Montréal, Québec, CA

★ Founder, Course Coordinator and Lecturer for the “Digital Marketing” (3-104-09) course at the B.B.A. level.✔ Created the course and received Top 5% evaluations (F2009: 3.96/4.00 & W2010: 3.94/4.00).★ Lecturer for the “Strategic Market Analysis” (2-115-97) course at the B.B.A. level.✔ Received top 20% evaluations (F2007: 3.60/4.00 & F2008 3.54/4.00) and.

Montréal, Québec, CA

✔ Presented 6 training sessions in Strategic Digital Marketing to an audience of 5 to 30 practitioners of small-to-medium enterprises (SME).

Toronto, Ontario, CA

✔ Led scientific projects related to Measurement and Digital Marketing in collaboration with Jacques Nantel and Sylvain Sénécal.✔ Developed useful and sustainable measurement instruments to improve satisfaction and profitability.List of clients: Government of Quebec, Astral (now Bell Media), belairdirect, YOUge.

Québec, Québec, CA

✔ Conducted Statistical Analysis in Industrial R&D.✔ Analyzed more than 175 projects related to tax credits in R&D precompetitive research.

✔ Picked-up orders for business clients.✔ Packed and wrapped orders for business clients.✔ Made sure the inventory balanced in terms of units per SKUs.

Mississauga, Ontario, CA

✔ Went to the school of life on the night shift by packing and unpacking trucks.

Cohort 7 - Croissance Québec Techno (Cqt), Sales, Leadership, Marketing, Operations

Advanced Certificate, Hospitality Revenue Management

Nanodegree, Deep Learning

Executive Training, Customer Analytics

Ph.D. Studies, Marketing & Computational Statistics

Award Of Achievement In Web Analytics, Web Analytics

M.Sc., Marketing, Cum Laude

B.Sc., Economics, Cum Laude

Diploma Of College Studies (Dcs) In Commerce, Commerce