Jean-Francois Belisle Email and Phone Number
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Objective:To help businesses in the Hospitality industry generate a higher ROI.Key experience★ First employee responsible for the Revenue Management and Data Science teams at Sonder ($2.2B valuation) and The Life House Group (Raised Series B).★ 20+ years of experience in Artificial Intelligence, Revenue Management, and Digital Marketing.★ 10+ years in Team Management: building a strong culture, scaling, and training teams.★ Trained in Artificial Intelligence (Wharton, McGill, HEC Montréal, Udacity), Digital Marketing (McGill, UBC, HEC Montréal), and Revenue Management (Cornell, MIT, UdeM).
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CeoAlpha Premium Dec 2019 - PresentMontreal, Quebec, CaAlpha Premium helps businesses within the Hospitality and Ecotourism industry to increase their Online Revenues through Digital Growth Methods and Data technologies.
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Senior ConsultantBdc Sep 2019 - Mar 2020Montréal, Quebec, Ca★ Help improve the accuracy of executive forecasts for the entire bank. -
Senior Revenue Management ConsultantAngel Host Sep 2019 - Feb 2020Montreal, Quebec, Ca★ Responsible for supervising revenues for 80 vacation properties.✔Define the pricing strategy to generate the first $1M in revenue.✔Build a detailed dashboard to manage the performance of all properties.✔Build a script in Python to extract prices from competitors on AirBnB.✔Contribute to the expansion strategy in North America and the Caribbean. -
Senior Director - Data Science & Revenue ManagementLife House Aug 2018 - Jul 2019New York, Us★ Reports directly to the CEO✔ Oversees Revenue Management for 5 hotels in Miami, Miami Beach and Nantucket.✔ Builds from scratch a proprietary Dynamic Pricing Algorithm to maximize RevPAR.✔ Builds daily forecasts and monthly budget forecasts for each hotel.✔ Leads the company Weekly Revenue Management Meeting.✔ Manages Revenue Management settings for each new hotel launch.✔ Defines rates strategies across direct channels, Metasearch and OTAs.✔ Works closely with the General Managers, Sales, Marketing and Reservations Supervisors. -
Vice President - Analytics PracticeKwantyx Feb 2017 - Aug 2018Montreal, Quebec, Ca★ Reported directly to the CEO.✔ Managed “P&L” for all projects.✔ Revamped the company’s operational processes through agile methodologies.✔ Designed training plans for employees on scalable competencies in Digital Analytics.✔ Improved overall deliverables speed, quality, and scope.✔ Acted as a subject matter expert on complex projects involving heavy data manipulation.✔ Improved clients Data Governance processes to prevent data quality and data breach.✔ Acted as an Account Executive on core projects. -
Head Of Data Science & Revenue ManagementSonder Inc. Mar 2016 - Feb 2017San Francisco, California, Us★ Reported directly to the CEO and part of the executive team.✔ Led and built the Data Science & Revenue Management team from 0 to 10 employees.✔ Acted as the Revenue Management go-to person in the organization.✔ Increased YoY revenues 7X using several yield management optimization methods.✔ Built data-centric systematic pricing tools and methods to improve efficiency and global revenues.✔ Built new forecasting tools and underwriting pricing models to decrease uncertainty when signing new deals.✔ Managed the “P&L” using agile methodologies to ensure higher productivity.✔ Coordinate activities with other departments to meet data needs and enhance global productivity. -
Director - Risk Management & Data GovernanceNational Bank Of Canada Mar 2015 - Apr 2016Montreal, Quebec, Ca★ Led a team of 10 senior data experts.✔ Managed the Data Aggregation & Reporting capabilities related to RDARR Basel II regulations.✔ Led and grew the department from 6 to 10 employees with new strategic reporting capabilities.✔ Managed the “P&L” using agile methodologies (Scrums, RACI, and Kanban) to ensure higher productivity.✔ Created and coordinated the TIGR Brainstorming Forum to ensure transversal alignment across business lines and IT. -
LecturerUniversité Laval Jul 2013 - Mar 2015Québec, Qc, Ca★ Lecturer for the “Web Analytics” (MRK-6005) course at the M.B.A. / M.Sc. level.✔ Trained students in Data-Driven Marketing and Account Planning. -
Trainer @ Centre De Perfectionnement Pour DirigeantsÉcole De Technologie Supérieure (Éts) May 2012 - Mar 2015Montréal, Québec, Ca★ Trainer for 8 different courses such as “Strategic Digital Marketing Planning” (PER-868) training.✔ Trained strategic experts in Digital Marketing and in “Growth Hacker” Marketing. -
Senior Advisor In Customer Analytics & Strategic Digital MarketingFreelance May 2005 - Mar 2015Services Offered:★ Service #1 - Digital Marketing (Strategic Planning, Web Analytics and Competitive Analysis).★ Service #2 - Customer Analytics (Big Data Analytics, Predictive Analysis & Classification Methods).★ Service #3 - Personalized coaching in Customer Intelligence and Digital Marketing.Examples of projects realized:✔ Quebec’s Casinos: Coached and proposed statistical analyses using SAS and SAS EM to improve the targeting offers related to the loyalty CRM program.✔ Procter & Gamble: Proposed recommendations to improve the positioning of the Iams brand in 30 Metro in the Montreal Area through survey analysis using SPSS.✔ Bell: Developed a conjoint analysis model using Sawtooth Software to improve the bundle offering to business partners.List of clients: Procter & Gamble, Astral, Bell, Sopexa, Quebec's Casinos, Quebec Government, FTQ, Centre Hospitalier Universitaire (CHU) Sainte-Justine, Rendez-vous du Cinéma Québécois, Jeux du Québec.
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Chief Science OfficerPsykler Jul 2014 - Feb 2015★ Recruited to build the SaaS Sales Acceleration Technology personality matching engine algorithm.✔ Managed a team of consultants related to personality psychology expertise and programming.✔ Improved the SaaS Sales Acceleration Technology personality matching engine Algorithm with CRM-related features. -
Director - Marketing & PerformanceParkour3 (Merger Of K3 Media And Revolver3) May 2012 - Apr 2014Montreal, Quebec, Ca★ Reported to the CEO and part of the executive team for the 35-employee digital agency.✔ Successfully merged 2 departments of K3 Media and Revolver3 to create a new department in the Merger & Acquisition process.✔ Participated in K3 Media 28.74% YoY growth between FY2012 and FY2013.✔ Ensured proactive business development for the department (hunting & farming).✔ Developed partnerships with Google (Google Analytics Certified Partner, Google Adwords Certified Partner), IBM (EMM Reseller), LinkedIn, Rogers and TC Media.✔ Managed and grew the department from 2 to 5 employees with expertise in Digital Advertising, Web Analytics, SEO, Social Media and Business Intelligence.✔ Implemented project management processes to ensure higher productivity.✔ Presented 10+ executive training and conferences on Analytics and Big Data.Selective list of clients: Tourisme Laval, Hôtellerie Champêtre, Agropur, BDC, RDS, Canadiens de Montréal, OIIQ. -
Manager - Customer IntelligenceLoyaltyone (Air Miles, A Division Of Alliance Data) Dec 2011 - May 2012Toronto, Ontario, Ca✔ Led a team of Customer Intelligence analysts on the Jean Coutu and RONA accounts for the AIR MILES Reward Program.✔ Supported the development of customer-centric loyalty strategies as well as the development of the promotional effectiveness and assortment optimization analytical solutions.✔ Developed retail measurement plans and KPIs based on the campaigns scope for retail sponsors, planned timetable and communicate deliverables for key stakeholders.✔ Implemented customer segmentation and SAS/SQL programming efficiency strategies.✔ Ensured campaigns occurred as planned (time, scope, quality) and accorded to financial forecasts (miles, dollars).List of clients: Jean Coutu, RONA, Reno Depot, Totem. -
Founder, Course Coordinator & LecturerHec Montréal Jun 2007 - May 2010Montréal, Québec, Ca★ Founder, Course Coordinator and Lecturer for the “Digital Marketing” (3-104-09) course at the B.B.A. level.✔ Created the course and received Top 5% evaluations (F2009: 3.96/4.00 & W2010: 3.94/4.00).★ Lecturer for the “Strategic Market Analysis” (2-115-97) course at the B.B.A. level.✔ Received top 20% evaluations (F2007: 3.60/4.00 & F2008 3.54/4.00) and managed classes of 50+ students. -
InstructorHec Montréal Aug 2007 - Apr 2008Montréal, Québec, Ca✔ Presented 6 training sessions in Strategic Digital Marketing to an audience of 5 to 30 practitioners of small-to-medium enterprises (SME).
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Consulting ResearcherRbc Financial Group Chair In E-Commerce At Hec Montréal Apr 2006 - Dec 2009Toronto, Ontario, Ca✔ Led scientific projects related to Measurement and Digital Marketing in collaboration with Jacques Nantel and Sylvain Sénécal.✔ Developed useful and sustainable measurement instruments to improve satisfaction and profitability.List of clients: Government of Quebec, Astral (now Bell Media), belairdirect, YOUge. -
R&D AnalystMinistry - Economic Development & Innovation Jun 2004 - Aug 2004Québec, Québec, Ca✔ Conducted Statistical Analysis in Industrial R&D.✔ Analyzed more than 175 projects related to tax credits in R&D precompetitive research. -
General ClerkQuebecor Media Inc. (Quebec Livres Division) Apr 2001 - Aug 2003✔ Picked-up orders for business clients.✔ Packed and wrapped orders for business clients.✔ Made sure the inventory balanced in terms of units per SKUs. -
Freight SorterPurolator Inc. Apr 2000 - Sep 2000Mississauga, Ontario, Ca✔ Went to the school of life on the night shift by packing and unpacking trucks.
Jean-Francois Belisle Skills
Jean-Francois Belisle Education Details
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Massachusetts Institute Of TechnologyOperations -
Cornell UniversityHospitality Revenue Management
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UdacityDeep Learning
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The Wharton SchoolCustomer Analytics
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Mcgill UniversityMarketing & Computational Statistics
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The University Of British ColumbiaWeb Analytics
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Hec MontréalCum Laude
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Université De MontréalCum Laude
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Collège De Bois-De-BoulogneCommerce
Frequently Asked Questions about Jean-Francois Belisle
What company does Jean-Francois Belisle work for?
Jean-Francois Belisle works for Alpha Premium
What is Jean-Francois Belisle's role at the current company?
Jean-Francois Belisle's current role is CEO @ Alpha Premium | AI + Revenue Management + Digital Marketing.
What is Jean-Francois Belisle's email address?
Jean-Francois Belisle's email address is in****@****dia.com
What is Jean-Francois Belisle's direct phone number?
Jean-Francois Belisle's direct phone number is +151439*****
What schools did Jean-Francois Belisle attend?
Jean-Francois Belisle attended Massachusetts Institute Of Technology, Cornell University, Udacity, The Wharton School, Mcgill University, The University Of British Columbia, Hec Montréal, Université De Montréal, Collège De Bois-De-Boulogne.
What are some of Jean-Francois Belisle's interests?
Jean-Francois Belisle has interest in Children, Canada, Education, Marketing Cloud (Adobe), Huffington Post, Freakonomics (2005 Book), Startups In Montréal, Radian6, Mckinsey Quarterly, Montréal.
What skills is Jean-Francois Belisle known for?
Jean-Francois Belisle has skills like Web Analytics, Analytics, E Commerce, Digital Marketing, Marketing Strategy, Google Analytics, Data Mining, Crm, Statistics, Business Intelligence, Online Advertising, Analysis.
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