Jake Cohen Email and Phone Number
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I am a go-to-market guy - I can help match what a market wants with what engineering builds and how sales/marketing communicate to produce revenue and growth. In my career, I've built and executed B2C branding campaigns for companies like American Express, FIAT & Allstate, built B2B demand generation funnels from scratch, lead go-to-market strategies for technology companies, sold to CMOs of Fortune 100 companies and SMBs and built software that offered online to offline marketing technology. I love working with brilliant people to beat audacious goals.I've been featured on:NBC NewsFox Business NewsYahoo! Finance TVForbesBusiness InsiderWWD
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PartnerVinyl Capital May 2021 - PresentBoston, Massachusetts, UsInvestments:SkipifyIntelligemsTaxwire
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Vp / Head Of ShopifyKlaviyo Aug 2022 - PresentBoston, Massachusetts, UsResponsible for all things related to Shopify. -
Vp ContentKlaviyo Oct 2021 - Aug 2022Boston, Massachusetts, Us
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Head Of Product MarketingKlaviyo Jan 2020 - Oct 2021Boston, Massachusetts, Us
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Director Of Product ManagementKlaviyo May 2016 - Jan 2020Boston, Massachusetts, UsResults since May 2016 (as of October 2019):* Grew team from 0 to 17 by establishing a repeatable hiring process* Revenue has grown 12.5x by shipping new features * Customer count has grown 16x by improving existing product experiences
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AdvisorTriple Whale 🐳 Nov 2022 - PresentColumbus, Ohio, Us -
Director Of Customer MarketingDatagravity Feb 2015 - May 2016Nashua, Nh, UsDataGravity gives organizations unprecedented visibility into their unstructured data. It's the way of the future in data security and storage. We are backed by A16Z, Accel, General Catalyst and Charles River Ventures.Key wins:- Rearchitected corporate messaging and armed sales team with a new pitch and supporting collateral. Result: cut sales cycle in half and increased margin by 30%- Launched customer training program to teach customers how to use our software. Result: program scaled from 6 to 26 customers in 1 month. -
Marketing Lead (Co-Founder)Privy Aug 2013 - Feb 2015Boston, Massachusetts, Us• Developed and delivered a comprehensive go-to-market strategy leveraging email, search, content/social, public relations, tradeshows, partnerships, and direct sales; resulted in clients including Bruegger’s, Hard Rock Café, Mad Greens and Uncle Maddio’s• Built B2B marketing funnel from scratch: resulted in 28% of all deals, 22% of all revenue and a 93% retention rate• Conducted primary market research to reposition brand for larger clients: resulted in 3x growth in average contract value -
Product Lead (Co-Founder)Privy Oct 2011 - Aug 2013Boston, Massachusetts, Us* Established customer-insights approach to product development, resulting in new product that led to a 10x increase in sales* Conducted interviews and set up one-day internships with customers to identify key pain points and inform product development* Developed automated landing page feature which became the focal point for larger customers
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Director Of Strategy (Promoted From Manager Of Strategy)Cbs Radio Mar 2011 - Oct 2011Philadelphia, Pa, Us* Conceived integrated, multi-market marketing campaigns for leading brands: - Amex “Local Spotlight” – lead to 10x increase in buy, massive earned media bonus - Allstate “Goodhands Traffic Reports” - resulted in renewed emphasis on Radio medium across 30 DMAs - Mastercard “Live on Letterman” – Generated 6.3 billion of earned media impressions and strong brand affinity with Foo Fighters, Katy Perry, Taylor Swift and Maroon 5* Crafted and presented complex proposals that sold to marketing leadership at global brands* Hired, trained and managed 4 direct reports* Closed $62m in business (beat quota)* Implemented group sales tracking tool, still in use 3 years after I left -
Manager Of StrategyCbs Radio Dec 2010 - Mar 2011Philadelphia, Pa, Us* Brainstorm marketing campaigns for B2C brands* Craft and present presentations to VP and C-level executives at B2C brands* Build sales enablement materials to help quickly open new opportunities* Develop expertise on integrated media opportunities across TV, Radio, Digital, OOH and Live Events* Work with internal departments to build custom programming for our brands
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SalesCbs Radio Oct 2009 - Dec 2010New York, Ny, Us• Worked with executive level marketers of global organizations to originate efficient and effective marketing strategies• Developed multi-platform, integrated, national marketing campaigns that delivered a high ROI on specific marketing objectives• Personally influenced more than $1 million in sales -
Associate BrokerNewmark Knight Frank Jun 2008 - Oct 2009New York, Ny, Us• Sourced more than $15m of total lease value• Persuaded international luxury brands to adopt a New York Real Estate strategy in the most volatile market of recent memory• Set up multiple deals in high profile areas like Madison Avenue, SoHo and Meatpacking District• Improved team collaboration structure and created more efficient reporting systems• Managed relationships with major New York landlords -
JournalistVista Magazine Jan 2007 - Oct 2007As part of my study abroad program, I wrote several articles including the cover story for which I interviewed several key officials including the American ambassador to Italy.
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Teacher And MusicianThe United African Alliance Community Center Jul 2007 - Aug 2007Lived at the community center in northern Tanzania and taught English grammar, music theory, music, coordinate geometry and computer logistics to local community residents (ages 14 to 52), recorded music with local musicians and worked with local non-profits.
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Project ManagerBlitz Media, Inc. Jun 2003 - Aug 2006Played many different roles within the intern capacity including: running the relocation of the 61-person company with only half day of downtime, revamping the reporting and time management systems.
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ParalegalThe Law Office Of Ted Goguen Feb 2004 - Jul 2004Worked closely with the head partner on a civil case which we were able to settle before going to court, thanks to a Summary of Judgment I prepared. Saw a full legal process from file evidence to prepared statements to settlement conclusion.
Jake Cohen Education Details
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Middlebury CollegeItalian -
Natick High School
Frequently Asked Questions about Jake Cohen
What company does Jake Cohen work for?
Jake Cohen works for Vinyl Capital
What is Jake Cohen's role at the current company?
Jake Cohen's current role is Helping businesses around the world grow with Klaviyo..
What is Jake Cohen's email address?
Jake Cohen's email address is ja****@****iyo.com
What is Jake Cohen's direct phone number?
Jake Cohen's direct phone number is +150826*****
What schools did Jake Cohen attend?
Jake Cohen attended Middlebury College, Natick High School.
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