Justin Gatz Email & Phone Number

Denver, Colorado, United States

Denver, Colorado, United States

* Writes/develops strategies and full-funnel plans for digital campaigns including but not limited to lead-generation, awareness, sales enablement and ABM (Account Based Marketing) approaches* Supports strategy and Account Service teams in persona research and development to guide campaign messaging * Writes SEM ad headlines and works with placement.

Denver, Colorado, United States

- Build and maintain relationships with clients, acting as the primary point of contact and ensuring that their needs are met- Oversee the development and execution of marketing campaigns, including the creation of timelines, budgets, and deliverables- Collaborate with creative and production teams to develop and present marketing concepts and materials to.

Greater Denver Area

• Responsibilities:
• Develop, manage, and execute integrated strategic marketing plans focused on lead generation and brand development.
• Organize marketing campaigns and initiatives to align with higher ed climate, seasonality, and the universities strategic goals
• Build & execute channel strategies (paid advertising, organic, content, affiliate marketing, email, OOH, print, digital, social, events)
• Work with multiple departments and external agencies to integrate new MarTech… Show more Responsibilities:
• Work with multiple departments and external agencies to integrate new MarTech platforms and manage communication

Greater Denver Area

• Evaluate CRM data to identify growth opportunities and provide insights for go-to-market strategies
• Conducted research & measured lead generation, audience motivators, and student retention tactics
• Identify under-performing sectors within the university's suite of program offerings, research current product landscape within those sectors, and then develop reports to be used by internal and external marketing.
• Conducted competitive… Show more
• Conducted competitive analysis on online universities and ground-campus extension programs to determine our market share and review competitor offerings to identify threats and help create content to address our.
• Conduct research using CRM lead data and current student population data to find new verticals and geographic regions that would benefit from our higher ed offeringsSpecial Projects/Achievements- Evaluated current.

Denver, Colorado

Media Planning & Buying:- Evaluate lead data, web traffic, and industry standards to plan market segmentation- Establish new markets to test advertising activities catered to market specific media habits- Plan, negotiate, and purchase media space in the TV, Radio, Print, Streaming (Audio + Video), Digital Display, Email, and Media Sponsorships- Find new.

Greater Denver Area

- Plan, buy, and manage client media accounts to maximize ROI of creative assets. (Old Chicago Pizza & Taproom, Wendy's, Cheyenne Mountain Zoo) Key Duties:1. Plan out annual campaign budgets, and establish TRP goals based off SQAD pricing models.2. Use Nielsen Market Profiler and Scarborough Qualitative Data to investigate population statistics in order to.

Denver, CO

Create, distribute, and manage supporting collateral and media buys for the marketing efforts of Honda's dealer associations.Key Duties:1. Communicate with Honda dealers on a regular basis to ensure that all necessary information and marketing materials have been distributed prior to campaign launches.2. Conduct research using Polk Insight and Kantar Media.

Tucson, Arizona

Researched a variety of industries and developed targeted lead lists with accompanying campaigns from conceptualization to the final production.print design, print production, graphic design, art direction, database construction, industry research and analysis, CRM systems, direct mail, campaign construction, sales, vendor relations.

Tucson, Arizona Area

I managed several accounts at the University of Arizona which involved creating marketing collateral based off the needs and budgetary limitations of clients.