I grew up in a family anchored in the arts. From television and film to music and theatre, my parents and grandparents were committed to exposing my brother, sister, and me to a world of creativity, expression, and connection. Today, I draw on this foundation as an executive marketing and brand partnerships leader within our global creator economy.Throughout my career, I have developed and led partnerships and growth strategies for some of the world’s top brands to unlock creative opportunities, innovation, brand value, and revenue in U.S. and global markets. Examples:🎛 TECH-DRIVEN PLATFORMS (media, gaming, NFT, social, podcasts, music): Artaku NFT, Cisco, Facebook, PopSugar, Sabio, Vevo, Wattpad, Wondery🎥 ENTERTAINMENT / MEDIA / MUSIC / SPORTS / PUBLISHING: Condé Nast, Disney, FOX, Hulu, iHeartMedia, MLB, Mondelēz, National Geographic, NFL, Paramount, Sony Music, Television Academy, WSJ👥 CONSUMER: Bose, Burger King, Dunkin’, Ford, Hershey’s, Mars, Red Bull, Unilever🖥️ SaaS: PTC🎛 TRADE: Consumer Technology AssociationRecently, I have been working with content creators and tech companies as a consultant to develop go-to-market and partnership strategies that move them into new eras of original storytelling, tech-powered competitive advantage, and consumer connection. The results have included several marketing firsts, including brand-building collaborations with NFT companies, podcasting activations, and in-game advertising campaigns. From 2010 to 2020, I held a leadership position at MediaLink—one of Forbes’ “Best Management Consultancy Firms." As SVP, then EVP, I led the launch and growth of a media, advertising, and technology division where I put new revenue acceleration strategies in place for partners, built a multimillion-dollar business, and achieved ~90% account retention.In 2007, I joined Filmaka— the first digital entertainment studio and video marketplace for collaborations between aspiring artists and marquee brands. As the Head of Community, Content, Marketing & Sales Operations until 2010, I built a network of +30,000 creators and worked with agencies to deliver hundreds of hours of content, primetime visibility (Super Bowl, Grammys), and numerous awards.Earlier in my career, I was one of the marketing leads in the growth of FOX into the highest-rated free-to-air network. I led my team in stewarding +$1B of promotional inventory while elevating the awareness of content like AMERICAN IDOL, 24, and THE SIMPSONS and serving as a member of the task force that launched Hulu. My team received Primetime Emmy & Webby honors.