Jennifer Turgeon Email & Phone Number

Kansas City, Missouri, Us

NextPage specializes in business-building ideas and solutions utilizing our UNMATCHED EXPERIENCE in:• Direct Mail Automation & Printing• Commercial Printing• Digital Printing• Data Marketing• Digital Marketing• Studio Marketing Portal• Data Modeling & Predictive Analytics• Kitting & Fulfillment• Integrated Marketing• Promotional Products+ Other One-to-One ExperiencesLeading Companies Turn to Us for Custom Printing & Marketing Solutions To Create Business-Building Solutions. NextPage Industry Experience: • Advertising Agencies• Financial Services | Banks | Credit Unions• Healthcare | Hospitals – HIPAA Compliant • Insurance• Non-ProfitEvery day, we create exceptional experiences by reinventing how our customers engage with their customers. Visit our website https://gonextpage.com/ or contact us at 800.660.0108 for more information about how to take YOUR company to the Next Page.

Charlotte, Nc, Us

St Louis, Mo, Us

■ Created lead generation strategy that produced 400% growth in qualified marketing leads, expanding pipeline opportunities. ■ Strategically chose joint marketing opportunities producing a 150% spike in channel partner leads in 18 months. ■ Brought in to manage digital and web presence for company’s first centralized marketing team in 10+ years. ■ Crafted cross-selling environment to give customers a full view of services available, driving new revenue up 304% over two years while up-sell revenue saw a 130% boom in 12 months. ■ Propelled sales effectiveness throughout customer journey by delivering 70+ pieces of original content for 20 unique campaigns within 8 months.

St. Louis, Mo, Us

■ Developed $1.2M digital advertising and brand strategy facilitating cohesive brand awareness serving over 54M impressions and 50K website activities company wide. ■ Developed ‘Service/Solution Workshop’ to train channel partners on which assets could be co-branded. ■ Infiltrated highly competitive and fragmented IT industry, maintaining stable levels of brand awareness while largest competitors saw significant declines YOY. ■ Drove website traffic up 51.4% in first 6 months via launch of social media campaign and active blog. ■ Utilized and identified customer pain points to target specific needs and drove productivity rate growth of 222% in new logos and upsells within 18 months. ■ Incorporated predictive analytics into marketing resulting in 131% increase in monthly lead generation. ■ Drove customer awareness via special planned events; doubled attendance rates and generated $675K in revenue in 12 months. ■ Built Prospecting Toolkit with multiple marketing components and contributed to $300K in new business within 3 months. ■ Implemented open house events in area that had seen precious little marketing attention, bringing in new multi-year contract at 3X the average sale price.

Overland Park, Kansas, Us

■ Instituted reforms in contract compliance procedures expanding contract review numbers from less than 5% to nearly 100% and recapturing $180K in lost revenue from uncollected fees. ■ Implemented and streamlined company processes that resulted in deliverable turnaround time decreasing from weeks to days.

Overland Park, Kansas, Us

Former titles include: Product & Sales Marketing Manager, Program Manager - Strategy & Planning, Business Case Strategy & Implementation.■ Effectively managed major clean-up of marketing promotions for large companies with less than 1% churn in customer base.■ Executed customer retention program resulting in a churn rate of 1-1.4% beating industry average of 2.08%.

Overland Park, Kansas, Us

Partnered with Business Solutions to develop access goals and objectives for backhaul feasibility and identified best use options for Enterprise backhaul.• Partnered with selected teams on the development of materials for internal and external communications regarding 4G business case status.• Collected and analyzed data to determine the benefit of spectrum used for 4G and presented the results to Business Solutions.

Overland Park, Kansas, Us

Performed marketing research and industry forecasts in support of the technology decisions for the implementation of wireless high-speed data service. Deployed the 3G (EV-DO) technology ensuring the tactics and strategy for the market launch were identified and executed appropriately.• Achieved 100% attainment of trial participants on the network in all markets by December, 2004. • Provided strategic marketing research and industry forecasts to support technology decisions for board approval and ultimately the implementation of wireless high-speed data service.

Overland Park, Kansas, Us

Responsible for all marketing functions to support technology decisions in the development of Wireless high-speed business case.• Developed marketing plans and collateral to deploy wireless high-speed technology trial.• Implemented and conduct primary research with trial participants to determine baseline criteria.• Responsible for program management of Telesales and Online channel for market launch.

Overland Park, Kansas, Us

Responsible for the development and implementation of all Sprint Broadband DirectSM marketing initiatives to reduce overall cost to Sprint.• Developed strategy and communication support of Customer Retention plans resulting in retaining current customer base while attaining the Sprint Broadband Direct annual churn rate goal of less than 25.2% or 2.1% monthly.• Manage all internal and external marketing-related customer communications including emails, US Postal mail, website content, PR, Legal and enforcement and protection of the Sprint Broadband Direct brand.

Overland Park, Kansas, Us

Responsible for supporting Customer Management and Online teams in the development and implementation of all marketing initiatives for Sprint Broadband Direct and Sprint ION.• Developed and implemented Customer Retention program resulting in a churn rate of 1-1.4% per month or lower, where budget is an average of 2.08%.• Implemented Customer “SAVE” and Customer Advocate programs to retain customers. • Increased online media sales in Q3 by 40% over Q2, Reduce Cost-Per-Sale (CPS) by 24% in 2001.

Overland Park, Kansas, Us

Responsible for development and implementation of all marketing initiatives to successfully launch Sprint’s fixed-wireless high speed Internet product in 14 markets.• Acquired 50,000 residential and business customers in 2000 with rollout launch exceeding goal by 30%.• Developed and implemented Field Marketing Kit supporting local development of marketing materials.• Developed 3rd Party Branding for use by internal Operations employees. First of its kind within Sprint and used as an example by the Sprint Branding Group.

Overland Park, Kansas, Us

Responsible for tracking wireless share-of-voice (SOV) expenditures, developing competitive market analyses and analysis and effectiveness of Sprint PCS marketing programs.

Bachelor'S Degree, Advertising

B.S., Journalism