John Hosterman Email & Phone Number

Perkasie, Pennsylvania, United States

Providing guidance to help business grow through sound financial, capital, personnel, operational and acquisition management.Since Becoming Partner - United Modular:• Increased Revenue 2x.• Expanded Capabilities & Geographic Coverage• Added New Customers• Improved Efficiency By Streamlining Personnel and Equipment Scheduling

Greater Philadelphia Area

New role reporting to VP Marketing, with dotted line to CEO/Senior Leaders. Work with Senior Leadership team to accelerate technological and organizational change designed to enhance customer experience. • Led an 8-person US and India based technical team to develop The Hub, a mobile/desktop app designed to simplify customer’s experiences. App has over 3K users.• Developed blueprint and strategic framework to enable ModSpace to build a customer-driven growth engine.• Led 6 person cross-functional team that developed ideal delivery experience. Scope included researching and developing a new driver management program to attract, onboard, train, and retain CDL drivers. • Developed model to equitably revise CDL driver pay, reducing existing driver turnover, and improving ability to attract new drivers with competitive pay. • Launched Rate Us program that gives customers the ability to “Rate” their experience at key interaction points in their journey. Program includes follow-up on all negative ratings, quantitative and qualitative analytics, and report distribution. Response rates exceed 15%.• Implemented comprehensive Customer as Asset metrics to determine the net growth or loss of customers based on the experience received. To date, improved experiences have increased the customer base by 10% or 1,400 customers.• Developed Quality of Experience report that is used throughout the organization to assess, prioritize and improve customer experiences based on actionable data/insights. Report utilizes customer gathered perception metrics, internal descriptive metrics, and customer outcome metrics.

Berwyn, Pa

Led multiple strategic initiative projects/teams. Managed Product Management and Transport Dispatch Teams.• Centralized transport dispatch to better serve customers. reducing personnel costs by $.5M and increasing transport profitability by 2x or $3.6M. Led 75 Truck GPS implementation initiative.• Managed cross-functional team expanding growth of an industry-leading product known as “HQ,” resulting in 1,400-unit fleet, with $16.3M in invested capital and 1,000+ units on rent.• Led joint operations and sales team to turn around 10 underperforming locations. Increased EBITDA 2x from $5.5M to $11.5M by increasing rental revenue and net rent margin, while decreasing operating costs.• Supervised continued expansion and $15M investment in ModSafe product.

Berwyn, Pa

Developed new products and enhanced management of existing products. Appointed Interim Marketing Leader (7/09 to 1/10), overseeing brand building, lead generation, sales promotion and support, market research, and web development.• Completed new storage product pilot resulting in acquisition of new customers, 300+ activates, positive customer reaction, and bundling opportunities for existing products.• Wrote strategic launch plan for ModSafe, resulting in an additional $7.0M in capital commitment and expansion into 35 new markets to better serve customer demand. • Created strategic business plan to develop new ModSpace Ground Mounted Office (GMO) product that was highly differentiated with customer desired features and was coded for US Markets, with lower capitalized costs than that of competitors. • Developed pull and push marketing campaign strategies that generated 275 face-to-face customer meetings. Launched 1st dimensional mail piece to 400 target customers. • Finalized ModSpace corporate capabilities presentation and script used to train all existing and new ModSpace sales personnel.• Initiated plan for ModSpace to enter Motorsports and Energy Markets. Developed capabilities material and collateral. Strong business results led to creation of new Business Development Team and the creation of two new locations in Pennsylvania and North Dakota.

Berwyn, Pa

Developed and deployed sales and marketing strategies to increase revenue and margin, and achieve lease penetration goals. Implemented sales campaigns to increase profitable customer sales.• Built initial 3rd Party storage business, resulting in more than 500 units activated demonstrating customer need/demand.• Wrote five-year Portable Storage Strategic Business Plan, resulting in approval of $3.0M in initial pilot capital investment. • Increased product sales revenue from $34.3M to $36.3M by improving per lease penetration by 5%. Maintained 60% margin by negotiating new supplier deals.

Greater Philadelphia Area

Initiated business and organizational plan designed to halt three-year decline in Product Sales revenue. Continued strengthening National Account Program.• Delivered Product Sales revenue of $32M, exceeding operating plan by 11%, and contributing $20M in pre-tax margin.• Implemented National Account sales deal approvals, proposals, and order fulfillment processes. Increased 2007 National Account sales by 12%, from $65.4M to $73.1M.

Greater Philadelphia Area

Developed and led teams tasked with implementing sales and marketing strategies to attain profitable revenue growth, increase unit sales volume/margin and develop new sales channels. • Increased average monthly unit sales volume by 59%, from 370 to 590 buildings in last four months of 2003. Exceeded 2004 Operating Plan margin by $700K to deliver $13.8M in sales margin. Increased margin in 2005 to $14.6M, exceeding operating plan by 35%.• Developed new sales channels, including export, equipment auction, Ebay, and online sales channels, accounting for 25% of sales. • Reorganized National Account Sales Team and developed new go to market strategy. Redesigned account criteria and portfolio management metrics. Achieved National Account revenue growth of 32% in 2004 and 2005, from $48.2M to $63.5M. • Managed sourcing, sales, and logistical initiatives to get products to Hurricane Katrina stricken customers. Coordinated alternative supply channels, as supplies dwindled for furniture, appliances, generators and beds, resulting in more than $500K in revenue.

Executive Mba, Business

Activities and Societies: Beta Gamma Sigma, Golden Key National Honor Society

Bachelor Of Science (B.S.)

Activities and Societies: Pi Kappa Alpha