One of the largest fitness chains with 275+ clubs across 13 states, we offer advanced strength, cardio and functional equipment, amazing group classes, personal & virtual training and sessions • Lead development and distribution of social media content across channels including Facebook, Twitter, Instagram, etc.• Work closely with partners across the brand team to develop and manage organic/paid social calendar that aligns with brand goals.• Build and own best practices, processes, and guidelines that improve content, engagement and workflow + activation efficiency• Maintain and hone brand vision and voice across all social channels, developing complementary and specific editorial strategies for each social channel.• Supported Regional Marketing Director in development/evolution of digital vision