Loyalty And Retention Dept. Manager
CurrentNordia Inc. a Bell Canada Client – Nanaimo, BCLed a team of 35 retention, marketing, and business development staff, to build brand awareness and generate leads while managing marketing campaigns for products and programs such as the Bell TV app, Crave TV app, Bell Mobility app, and other Bell media apps.Developed and submitted strategy and initiative reports to highlight current actions and proposed changes to the executive management, which built relationships with customers and managed accounts to drive revenue and profit.Performed thorough market research and competitive analysis to understand and communicate the product value proposition to the business development staff that boosted customers’ engagement and retention by 155%.Developed creative sales strategies by communicating product competitive advantages to enable the team to maximize customer retention for the Crave and Fibe Alt apps, by using presentations, trend reports, and agile. Directed and oversaw the working environment of over 350 employees across 5 departments by ensuring a smooth workflow for both staffs when acting as manager on duty that captured senior management trust and recognition. Assisted in internal recruiting, training and developing over 85 candidates for potential supervisory and management roles to help supervise and support the production floor, and to be the future leaders of their respective teams.Gathered employee data to develop monthly work schedules, which ensured that all departments were properly staffed for each shift, which leads to a reduction in attrition while managing payroll timely and effectively.
