Ji Hwan Park Email & Phone Number

Seoul, Kr

Seoul, South Korea

Seoul, South Korea

● Developing whole year PR Plan based on 2019 global and local schedule of events and promotions (McLaren 720S Spider local launching, McLaren GT global and local launching, Goodwood Festival of Speed, Pebble Beach Concours d'Elegance, McLaren Track Day, Winter Ball, Global Media Test Drive, and so on)● Localizing press releases for McLaren 720S Spider local launching event, McLaren GT global and local launching, McLaren global media test drive, 2019 McLaren track day, and so on● Creating feature articles about McLaren and Aston Martin brand history, McLaren 720S in the movie Fast & Furious series, Super innovative materials in McLaren GT, Carbon fiber technology for lightweight, Aerodynamic body design of McLaren cars, and so on● Making company introduction, product information, brand materials to properly introduce brands to media● Building relationship with journalists handling automobile industry articles to boost the brand’s coverage● Arranging McLaren GT Global Test-Drive Media between global branch and Korean journalists● Assisting local launching event organization and setting the key messages by journalists’ view● Reporting monthly media coverage report and tracker to Korea branch and global headquarter● Monitoring daily coverage and crises of McLaren, Aston Martin brand, competitors, imported car market situation

Singapore

[As a bridge between developers and customers, managing the whole operation/marketing/event plan and execution]● Handled server update date, contents, errors of Korea server● Optimized item price, grade of items based on customer behavior and power of purchase data● Localized all game translation and name of contents, promotion events (Choosok, Rank burning, Korean character, Taekwondo costume, etc.) reflected by Korea market trends and culture● Handled the official game community channels (Naver café, Facebook, Instagram, Youtube) and managed customer service request● Monitored hack users, bugs and errors● Organized and ran online E-sports event ‘Sat Free Fire Cup Tournament’ and ‘Sat Free Fire Champions’

Singapore

● Assisted to build product positioning and go-to-market strategy● Analyzed current situation, competitors, threats and trends in the AI solution industry● Registered in various marketing events and accelerator programs for startups● Selected and managed PR agency to conduct PR activities● Attended exhibitions and approached potential partners such as GE, Dell, Bosch, Changi Airport Group, DSTA, etc.

Seoul, South Korea

● Assisted to organize the largest medical & bio marketing event in Korea 'GBMP2016'(Global Bio & Medical Plaza)Result: 109 buyers, 27 countries, $1.3 billion contracts● Assisted initiative project 'Medi-Star' for helping to create successfully exportation opportunities across 85 countries * Won the Excellence Award from the President of KOTRA

Seoul, South Korea

- Obtained $51,000 remodeled food truck through partnership with TV show, XTM 'The Bunker - session 3'- Facilitated creative collaboration events: Volunteering in wedding/golf/concert/celebrities/TV show/flea market events * Promoted to government registered from small private group

Cheongju, South Korea

- Participated in two new products (AH 818T, MX5), involved in the entire development process (Concept Design, Pilot Sample, Engineering Sample, Pre Production, Mass Production)- Solved problems: Optimisation of gear ratio/RPM, oil leaking, air vent/switch console location and product packaging- Conducted durability/load test of new product with competitors'

Suseo, South Korea

- Special force for VIP- Code-1 (Korea presidential plane)- Military duty of Korea- Organized periodic inspection

Master Of Global Management, Contemporary Marketing Management, Master Of Global Management

Activities and Societies: - Basketball Club (3rd place at MBA Olympics in Singapore)- Studied in Multi-campus (Singapore, Sydney, Dubai).

Bachelor Of Engineering (Be), Mechanical Engineering

Activities and Societies: - 3D Printing bioimplant laboratory - Campus Crusade for Christ (CCC) - Book discussion group- Viral marketing.