GPM360 sell spot and non spot advertising and sponsorship on small and large format OOHTV screens. Over 1000 contracted locations, from Pubs, Golf Clubs, five a side football centres and large AV out of home town centre sports screens. Building reach and frequency against light TV viewers, by offering defined TV buying audiences. TVC is scheduled around key sporting properties, from rugby, football and cricket to F1, golf, wimbledon and free to air BBC content. Creating dwell time and shared community viewing. Branded experiences and sampling enhance our core digital offering.

Launch Media in the UK. Billings secured in month 1 for 50k and grew to 2.5m in year 2 (including local sale) Heading up the media sales strategy and marketing. Selling direct to clients, agencies, TV teams and Outdoor Specialists, in-order to secure revenue for the GymTV Channel. Creating media solutions, which integrate sampling and experiential with digital media within 80% of all UK gyms. Wins included GSK, Colgate, Danone, Ford, Volvo, Mazda, Nike, M&S, Unilever, Britvic, Ministry of Sound and Paramount Pictures, to name a few. Managing a small team of 4, whilst billing 60% of all revenues personally. Securing all annual Trading Agreements and working with the top10 UK Media agencies

Managing client sales direct with brands. Wins included Breitling, Schroders, Black Rock, Weetabix, Kelloggs and Diageo. Portfolio positioning across Tesco, Roadside and Premier sites. Early learnings in DOOH.

Started my career as a graduate selling ambient postcard media in cinemas, schools, universities and health clubs. Subsequently returned to launch 6 sheet poster sales in gyms, into the UK Outdoor Specialist Market, after a year stint agency side. Booked the first sampling and experiential campaign into David Lloyd. Then launched HeathClub Channel, digital music channel in gyms with advertising sales in 2003, available in Fitness First and LA Fitness gyms. HealthClub Channel was subsequently taken-over by Zoom Media, who hired me to launch and run the Zoom Media UK Sales.