Responsible for the development and execution of of CDK Sales and Marketing strategies for the Women Retail business segment. Partner with regional sales teams to create business relationships in both CDK and competitive accounts in the US and Canada. Align with sales teams to increase revenue and increase market share through conquest sales. Represent CDK at all Women Retail and industry tradeshow and events

Lead cross-channel marketing and sales promotions between FCA and our association partners through events, advertising, digital, and social media tactics. • Manage and grow business relationships with FCA's association partners.• Lead agencies and suppliers in the areas of communication briefs, scope of works, planning goals, budget management, and performance metrics.Provide seamless event planning, support and execution for customer targeted events, and internal meetings. • Manage small commercial vehicle shows reaching over 1200 customers nation-wide. Develop tour schedule, event invites, registration and follow-up communications, venue selection, event footprint, signage, ride and drive routes, vendor management, , vehicle logistics and conduct customer follow-up surveys.• Lead dedicated Business Development Call Center to support FCA Fleet sales goals. Follow up on trade show, and web generated business leads, generate new business leads through targeted campaigns, provide supplemental show and event support, research prospective companies for incremental sales opportunities, and create and deploy targeted CRM emails with follow-up calls.• Event manager responsible for successfully planning, developing, and implementing the 2018 Fleet National Fleet Preview show for 300 attendees held June 2017 in Detroit, MI. Responsibilities included managing vendor partners to create and deploy engaging customer communications, management of event registration, product immersions, ride and drives, and executive business meeting for this three-day event.

• Supported sales operations related to the efficient execution of Chrysler’s state and local government bid programs throughout the United States• Developed bid strategies to conquest new accounts in conjunction with the government sales team• Served as a liaison to the Fleet Business Relations team on Government/Bid matters• Structured governmental bid allowance proposals that optimize revenue and sales• Supported federal, state & local, and police car event marketing initiatives

• Supported sales operations in the area of dealer incentives for all fleet, employee, affiliate, dealer, and other Miscellaneous incentive programs• Created and maintain scenarios, rules, and communications for incentive programs utilizing in-house software• Processed weekly dealer payments• Compiled and complete monthly program reconciliations

Lead Management Program, lead management growth and program management. Vendor relationship manager, to include statement of work development and management. Develop lead metrics strategy.