Empowering business owners to authentically and creatively standout from the crowd.Highlights so far:- Utilised client’s social media metrics to design engaging email direct marketing campaigns which improved click rate from 0% to 20%.- Managed multiple launches simultaneously; collaborated with various team members to devise a cohesive vision across content, customer experience and branding; converted 50% of the waitlist into a service offering.- Built brand… Show more Empowering business owners to authentically and creatively standout from the crowd.Highlights so far:- Utilised client’s social media metrics to design engaging email direct marketing campaigns which improved click rate from 0% to 20%.- Managed multiple launches simultaneously; collaborated with various team members to devise a cohesive vision across content, customer experience and branding; converted 50% of the waitlist into a service offering.- Built brand strategies for small businesses; focus on vision, purpose, brand personality and brand archetype; assisted clients with brand positioning and boosted sales by 100% in one client’s case.- Created website copywriting for businesses ranging from Tourism to Fertility Specialists.- Created and distributed ‘on brand’ content for internal and external audiences.- Built social media analytic reports and analysed these; used data to produce new strategic digital marketing content; increased engagement by 3000%. Show less

- Created messaging for social media channels and print advertising. Ensured message was consistent and cohesive across multiple marketing channels.- Led a volunteer team of 4 to use branding elements cohesively across marketing collateral and internal and external documents.- Designed marketing materials to attract new clientele to business; led to an increase in sales and an increase in brand awareness.- Developed on brand presentations for events.

- Constructing and implementing various marketing strategies to establish brand awareness and brand loyalty amongst target audience.- Designing unique whippet coats and accessories; utilised digital marketing strategies to attract a global audience to purchase dog coats and collars.-Obsessed over new opportunities for brand; regularly pivoted strategy when necessary; tried out of box ideas to expand sales; increased revenue by innovating new coat designs.