Jill Linder Email & Phone Number

Atlanta, Ga, Us

Yardley, Pennsylvania, Us

Yardley, Pennsylvania, Us

• Analyzes national syndicated market and media studies and develop consumer insights to more effectively reach the target audience• Act as subject-matter-expert in the healthcare industry, guiding research studies and advising on the development of a corporate healthcare product line.• Conducts primary research from questionnaire development to analysis for healthcare studies. • Provided sales staff with targeted research support using Simmons and Nielsen Scarborough syndicated research

Collaborate with clients to develop and implement surveys that will produce valuable business insights. Analyze quantitative and qualitative data on customer demographics and preferences. Prepare, present and explain reports of findings that illustrate data graphically and translate complex findings.

• Administer a $200,000 multi-year grant, including program development and implementation, as well as expense documentation and reconciliation • Build and maintain effective accounting systems including, accounts payable, accounts receivable and payroll• Identify inefficiencies and make recommendations for process improvements• Effectively control costs, through cost cutting and vendor management, and develop operation budgets

• Developed a business plan to grow the membership of the Perimeter Business Alliance from the ground up and communicated the plan to the Board of Directors• Performed competitive intelligence analysis to understand the market for a Business Alliance• Implemented Focus Groups and In Depth Interviews to understand how the business and residential community defined quality of life in the business district

Atlanta, Ga, Us

• Responsible for implementing patient surveys, physician surveys and conducting focus groups and analyzing results. From these research studies, develop actionable marketing and operational recommendations based on the results• Work with various departments to develop research-based recommendations for implementing marketing plans• Prepare and monitor the marketing research budget to ensure projects are completed while remaining within allotted budget• Co-Chair the Emory Healthcare Social Media Advisory Board; a group of 15 community experts on the topic of Social Media brought together to assist Emory on developing a Social Media plan• Captain of Marketing Department’s American Heart Association Heart Walk team, leading group participation and fundraising efforts.

Nashville, Tn, Us

• Develop market research goals and objectives and administer research projects includind study design, implementation and reporting. • Managed the execution of a twenty site study, and a developed an automated reporting process • Performed on-site interviewing at a trade show which was attended by 20,000 industry leaders

• Plan and execute full range of market research project responsibilities, particularly for the Shopping Center and Tourism Industry, including survey design, study execution, management and training of field services, interpretation of data, and analysis. Also prepare final report and present findings to clients.• Develop and maintain relationships with clients throughout project from inception to report delivery. Clients include: Jones Lang LaSalle, Glimcher Realty Trust, Forest City Enterprises, The Atlanta Braves, The Atlanta Symphony Orchestra, and Raving Brands.• Use statistical analysis tools to analyze research data and report findings• Train new staff and supervise daily activities of market research staff

Atlanta, Ga, Us

• Coordinated and oversaw marketing events for current customers• Initiated and planed retention marketing campaigns including a Rewards Program and an Anniversary Program• Managed outsourced agencies who support company marketing initiatives including developing collateral and performing outbound calling initiatives• • Performed ongoing market analysis to report on competitor acquisition and retention activities, including: pricing, promotions, and sale channel development• Consulted with advertising agencies on creative content for acquisition and retention programs and promotions.• Developed online marketing strategies to promote awareness, and introduce new sales channels with a goal of 10% acquisition share by year end• Lead web revitalization project which required collaboration with 3 vendors. • Utilized reporting tools to measure program effectiveness and develop media spend of ~$100K

• Performed financial analysis of scholarship funds to determine money available for allocation to students • Designed, developed and maintained website for the admission office of the law school• Acted as a liaison between the law school and the Emory University Financial Aid Office• Organized and oversaw the scholarship allocation process with the law school faculty committee• Worked in collaboration with the alumni office on special projects

Gb

• Conducted market research to identify potential clients • Produced marketing materials supporting PwC’s promotional and client development activities.• Performed benchmarking analysis to compare client company to larger companies in the same industry• Reviewed business plans and financial status of troubled companies• Promoted company at Career Fairs and hosted perspective employees• Acted as an advisor to a new hire to acclimate the person to the firm

• Performed Business and Real Estate Valuations for the purposes of financial reporting, tax planning, strategic planning and purchase price allocation using the income, market and cost approach• Assisted in audit of public company, including client interviews, financial statement analysis, and controls testing• Performed the income approach to value a resort in the Caribbean for strategic planning purposes

Ba, Economics

Master Of Science - Ms, Marketing

Mba, Marketing

Ms, Accounting