Jill Maxwell Email & Phone Number

As a Marketing and Communications Executive, I am passionate about building brands through innovative and powerful activation campaigns. Having spent time both agency and brand side, my reputation for being an accomplished storyteller and bringing brands to life through creative activation is something I'm incredibly proud of. Adept at evangelizing brands at external events and for internal engagement purposes, a few highlights here: https://youtu.be/9Zd3wil08jg I am known for being a proud DE&I ally and along with other key business objectives (ranging from sustainability, client engagement and revenue generation) I am committed to seamlessly integrating them into all brand activity to ensure all objectives are met. Regarded by my peers as a gregarious leader with a proven track record in maximizing ROI, I'm accustomed to working under pressure, navigating matrixed, global organizations and well versed in collaborating with C suite individuals.Key Accomplishments:• Responsible for 2022 World Economic Forum brand and media activity for Prometheus Fuels: CEO interview placement and facilitated networking opportunities with commercial and editorial teams across various media channels.• Headed a transatlantic team who successfully activated a 'Global Partner' sponsorship of 2018 Ryder Cup, Paris. Created a strategic activation program that delivered a global TV reach of 31M, increased ASI’s web traffic by 400% and produced a media value of $3.5M. • Delivered the ASI Diversity Summit from 2015-2019, gave both opening and closing remarks and each year took pride in building upon the success of the last with world class, diverse speakers, incorporating innovative design and production techniques and generating substantial amounts of media coverage whilst keeping DE&I firmly at the top of the agenda.• Coordinated all ASI events, media and logistics on site at the World Economic Forum in Davos, Switzerland (2016 - 2020.) Expertise in:Integrated Marketing | Brand Activation | Brand Strategy | Communications | Corporate Sponsorships & Partnerships | Leadership | Contract Negotiation | Experiential Marketing | Public Relations | Sponsorship Evaluation | Media Campaigns | Digital Marketing | Public Speaking | DE&I | Corporate Social Responsibility (CSR) | Sustainability

Listed skills include Sponsorship, Event Management, Public Relations, Sports Marketing, and 14 others.

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  The University Of Glasgow

  History