Jill Gainer Email & Phone Number

Ballwin, MO, US

Marketing consultancy and media strategy, planning and purchase.

Louisiana, Missouri, US

My role was recently eliminated due to company restructuring.

Columbia, MD, US

Position eliminated in mass reduction of workforce.Primarily responsible for development of management and measurement frameworks to steer and monitor program progress and success. Acts as a digital media SME for internal stakeholders/client partners as well as key point of contact for cross-functional disciplines (SEM, SEO, Strategy, Creative, etc.)..

St. Louis, MO, US

• Responsible for developing marketing strategies, managing implementation and measuring the success of comprehensive marketing, communications and public relations programs that enhance the AAO’s brand, achieve.
• Lead, manage and inspire a team of marketing and creative professionals with expertise in digital, social, PR, multi-media creative/content development to achieve strategic objectives and create high quality deliverables
• Lead AAO’s multi-million-dollar Consumer Awareness Program and transformation of member marketing to build loyalty and achieve program specific goals

Chesterfield, MO, US

- Develop and lead growth strategy initiatives and annual operating plans for three brands across three categories (pet waste, pet stain and odor, and dog diapers/wraps)- Guide the vision and tactics for successful new product innovation and development as well as launch - Manage brand equity and mine for insights through insights and research- Brand P & L.

Philadelphia, PA, US

Columbia, MO, US

- Principal strategist and account lead on assigned client portfolio, which included Caterpillar, The Knapheide Manufacturing Company, Midstate College and AFB International.- Research and development of media plans for assigned clients across multiple channels (Traditional / Interactive / Social). - Provide direction to team of digital project managers.

Saint Louis, MO, US

• Working Director with oversight for all paid media including digital, broadcast, print, out of home, social media and PPC for agency clients including Webster University, Ameren, MiTek (A Berkshire Hathaway Company).
• Evaluate, execute, steward and optimize cross-channel media; understand the audience, predict and measure their response; reach and engage consumers on any online platform; set goals and build the communications plan
• Collaborate with brand managers and creative teams throughout the development of marketing assets for an integrated campaign to create desired user behavior
• Sponsorship evaluation, negotiation and activation
• Ongoing enhancement and optimizations of media placements and reporting

St. Louis, MO, US

Develop, plan and execute consumer and trade media strategy (digital, social, print); create compelling content to reach key influencers through social media channels including Facebook and Twitter; manage all Public Relations efforts; foster relationships with key influential media and bloggers; develop actionable and measurable product marketing plans.

St. Louis, MO, US

St. Louis, Missouri, US

• Assured achievement of company sales and store-for-store goals through appropriate media campaigns for 1000+ retail locations
• Oversaw agency planning and placement of broadcast, print, and online media

Aimargues, France, FR

• Responsible for all retail canine brands including annual marketing planning and execution, packaging, branding, end-user communication, point-of-sale
• Planned and placed all media buys
• Worked hand in hand with key retailers and RC sales to construct strong sales promotions
• Spearheaded and managed website redevelopment project
• Implemented first company-wide email marketing /CRM program

St. Louis, MO, US

• Overall media strategy, print, radio and television planning and placement for all agency accounts including Monsanto and John Deere, in excess of $40MM annually

St. Louis, MO, US

• Responsible for a $6MM promotional media budget, including direct response television and national network television
• Designed and managed all aspects of national consumer promotional activities and sweepstakes including conception, drafting Official Rules, bonding and registration and ensuring compliance with all national and local.
• Assessed and implemented sponsorship, partnership and promotional opportunities

Atlanta, GA, US

• Media evaluation, negotiation, placement, and promotions for the Central States Division with annual budgets in excess of $10MM
• Developed business-building media and promotional activity to secure incremental sales; worked with brand managers, retail customers and field sales to develop custom programs to meet business objectives
• Created tie-in partnerships with local retailers, QSRs, and partners in the F/D/M and C-store channels to secure incremental displays including custom packaging and promotion
• Developed and implemented African-American, community and teen-focused marketing programs to build awareness and trial of our brands; ensured that programs were real and relevant in the community

St Louis, Missouri, US

English

Education record