Main Street Manager
Boyertown, Pennsylvania, United States
● Communicated mission, vision and programs to the media, public officials, government leaders, retailers, community groups, property owners, residents and BaBB Members.● Quickly became a subject matter expert on the town’s community, business owners, relationships, and organization while thrown into a pandemic with a minimal budget and no staff. ● Reorganized 8 major events, more than tripling each net income to raise over $100,000 per year.● Conducted emergency planning and fundraising for struggling businesses, raising over $20,000● Diversified income through courting new and current donors, winning grants and initiating grass root fundraisers for various projects and programs. This resulted in more than doubling the operating budget allowing me to hire and train for four new roles.● Built upon strong working knowledge of finance, budget management, contract negotiation, and fiduciary responsibilities with regular trainings to stay on top of field developments and trends● Directed the economic development efforts of the organization including business retention, expansion● Collaborated with other organizations ● Contributed statistics monthly on key performance indicators for board review. ● Developed and implemented strategic plans and operational projects.● Facilitated monthly board meetings, and other committee meetings.● Managed all aspects of the organization’s administration and business processes, including record keeping, purchasing and auditing.● Managed both the Keystone Communities Main Street accreditation and designation process with the Pennsylvania Downtown Center (PDC) and the Pennsylvania Department of Community and Economic Development (DCED).●Made presentations to local and regional boards, commissions, foundations, civic groups, and the general public.●Shaped, managed and drove all traditional and social media marketing and communications with assistance from volunteers and interns from local educational institutions.