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With a professional background that spans over 30 years in Telecom, Networking and IT, Jill is a lifelong technology visionary dedicated to commercializing technologies that power today’s businesses. Having worked in the seed, startup and growth business lifecycle, Jill has played an instrumental role in launching new industries and as an early adopter of cutting edge technologies in the 3 decades marketing technology:• Mid 1990s Voice over Internet Protocol (VoIP) – The technology that makes it possible for Zoom, Skype and Teams.• Early 2000s Virtual Private Network (VPN) – The technology that allows us to work remotely in a secure environment.• Early 2010s Cloud/IoT/AI – accelerating insights for IT professionals through more efficient processing of intense simulations and big data analysis. (IoT, Deep/Machine Learning/AI. Dealing with such complex technologies, Jill leverages her background as a master marketer to turn what she likes to call “engineese” into messages that resonate with a wide audience such C-Level (CIO, CTO, CEO, CFO), IT and Engineering Developers, and Engineering, Telecommunication and IT Executives and Administrators. As a serial entrepreneur, Jill runs many companies creating brands, driving awareness, generating demand and enabling scale for clients that range from start up to Fortune 500.Prior to her current role, Jill served as VP of Marketing, for Adaptive Computing where she was instrumental in marketing early stage Cloud and Big Data technologies as well HPC scheduling and optimization software products and services. Jill has also held several senior management positions, including, CMO for Cierra (VoIP Carrier), VP of Marketing for Asita (VPN Hardware), Director of Marketing for CAIS (Internet Software) and Marcom roles for Nuera (VoIP Gateway) and others where her efforts significantly contributed to sizable revenue growth and capturing market share. Jill has launched several startups, raised substantial capital and has been on the leadership team during three acquisitions including the acquisition of CAIS by Cisco. Jill is a published author and in addition to launching new industries, she has brought to market countless new products.
Yaxx, Inc.
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CeoYaxx, Inc. Feb 2015 - PresentWaco, Texas, United StatesYaxx, Inc. is a full-service marketing firm, specializing in executive level marketing services for companies of all sizes from start-ups to large enterprises. Led by a seasoned marketing executive, Jill King brings over 30 years of marketing leadership and execution experience to Yaxx’s customers and leads a team of PR and social media professionals, graphic designers, copywriters, web developers and technical experts. Jill and her team provide companies full marketing services and the team to execute the marketing programs.We are not consultants. We don’t just tell you what to do. We actually create and execute a customized plan that delivers results designed to contribute to the growth of your organization. Yaxx will create a plan that works with your budget and will execute it to yield the best results for your marketing dollar.We are with you from the beginning and grow with you using only the services you need. Yaxx gives you direct access to senior marketers and a complete, professional team early and as often as you need. Yaxx is dedicated to achieving your goals and will create and execute a well-rounded marketing plan or specialized projects.
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Serial EntreprenuerMultiple Companies Jan 2020 - PresentWaco, TxJill King has been a serial entrepreneur throughout her career. Currently she has diversified her portfolio acquiring such companies as Bare Arms Brewing, a microbrewery in Waco, TX and venturing into other immersive marketing endeavors.
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Vice President Of MarketingAdaptive Computing Jun 2011 - Dec 2015Provo, Utah AreaFormerly the VP of Marketing responsible for driving market awareness and demand for Adaptive’s open source and commercial products and services within the IT development, government, academic, and large-enterprise IT industry. Jill launched a new industry term called Big Workflow and repositioning the company with a new global go-to-market strategy, allowing Adaptive to become better aligned with market needs and leverage core technology. With an extremely small team and limited budget, in 2014, she generated over 5,000 leads through demand generation efforts, placed over 80 contributed articles and tens of thousands of press posts, and created over one million LinkedIn impressions. Jill generated approximately 3,000 blog views per month, nearly 40,000 unique web visitors per quarter, and nearly 150,000 YouTube video views this year. In addition, she increased Twitter followers by 50% and LinkedIn followers by 40%. Her efforts have directly impacted 70% of the company’s revenue. -
Chief Marketing OfficerCierra Communications, Llc Jan 2004 - Jun 2011Temecula, CaCierra Communications is a Long Distance VoIP Wholesale Carrier that specializes in delivering unique, high quality global VoIP connectivity. As a founder member and Chief Marketing Officer, Jill was responsible for Business Development, Marketing and Operations. She secured strategic relationships with over 100 telecom wholesale carriers worldwide, which was responsible for 100% of the revenue. Her legacy was developing and executing a marketing and business plan that brought the company into the telecommunications retail environment, which lead to the company’s public acquisition. As a member of the senior management team her role consisted of:- Marketing – Created company name, website, collateral and trade show presence as well as established a reputation of having high-quality products and extreme technical expertise through business development, trade shows and public relations resulting in global awareness within the telecommunications wholesale industry. Established connectivity to over 100 carriers;- Business Development – Responsible for all sales of the organization including managing sales representatives and independent agents;- Business Planning – Created an extensive business plan which identified product offerings, position and pricing, new markets, go to market strategies, competitive analysis, exit strategies and market risks;- Accounting/Administration – Responsible for all taxation, P&L, Payroll, FCC regulatory issues, contract negotiation and management of those contracts;- Product Marketing – Assisted with the development of a superior wholesale call accounting software which consisted of conducting marketing research studies to determine industry needs, relaying those needs to engineering for further development and establishing relationships for 5 initial beta customers.
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President/OwnerKing Communications Apr 2002 - Jan 2004Greater San Diego AreaAs the founding member and principal of King Communications, a full-service marketing communications agency, I provided outsourced marketing services to a multitude of diverse hi-tech companies such as: M-Audio, Digi Design, Sansay, Cierra, NetScopic, Enfotec, Plastoform, EEURD, Residential Intelligence and many others. My largest client, Cierra, acquired my agency in order for me to take a full-time senior management position.
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Vice President Of MarketingAsita Technologies Jan 2001 - Apr 2002Irvine, CaJill was the marketing department head for the UK based, Internet Virtual Private Networks (IP-VPN) hardware manufacturer. Its platform combined IPSec-VPN, firewalling, policy routing, and 3rd party security application hosting and networking. She not only launched Asita Technologies but helped launch the VPN market setting the standard for the future generation of VPNs. She created the go-to-market strategy and global marketing plan targeting industries such as: service providers and large-enterprise IT that resulted in VC funding of $24 million and generated over 13,000 highly qualified leads from a marketing program mostly comprised of demand generation, public relations and events. These efforts resulted in a $10 million sales pipeline within the first year of business.
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Director Of MarketingCais Software Solutions (Currently Cisco Systems) May 2000 - Jan 2001San Diego, CaCAIS Software was a developer and provider of Internet software for wireless networking services for hotels, apartments and small businesses delivery high speed internet access without facility upgrades. Jill's role in the company was to create market awareness to set the company up for a successful acquisition. She created and executed a global marketing plan targeting healthcare, hospitality, airports and enterprise IT that was highly focused on brand identity and market awareness to set the stage for company acquisition. This was achieved in less than a year with an acquisition by Cisco Systems.
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Marketing Communications ManagerNuera Communications Jul 1997 - May 2000San Diego, CaNot only did Jill help launch Nuera Communications from a management buy out from PCSI that was owned by Cirrus Logic, she helped launch the VoIP industry making VoIP a household name and making possible such companies as Skype, Vonage and any Service Provider to offer Unlimited Internet based calling. Nuera Communications was one of the first voice over IP gateway manufacturers and had superior voice quality allowing Jill and her marketing team to win countless industry awards. As a founding member of Nuera and Marketing Communications Manager, I managed the global marketing communications department and was responsible for Partner Marketing, Public Relations, Events, Demand Generation, Inside Sales, and Channel Management. Her efforts generated qualified leads with such decision makers as C-Level Executives, and Telecommunication Engineers in the service provider, manufacturing, and other large-scale enterprise industries and delivered $36 million in revenue inside two years. -
Marketing Specialist"C" Enterprises Mar 1995 - Jul 1997San Marcos, Ca"C" Enterprises is a fiber optic and copper cable assembly manufacturer services the telecommunications and networking industry.
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Account ExecutiveOddo/Coke-Kerr Jan 1994 - Mar 1995San MarcosFull Service PR Agency for the hi-tech industry.
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Account Executive/Office ManagerJennings And Associates May 1991 - Jan 1994Carlsbad, CaFull Service PR Agency for the hi-tech industry.
Jill King Skills
Jill King Education Details
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Communication And Media Studies
Frequently Asked Questions about Jill King
What company does Jill King work for?
Jill King works for Yaxx, Inc.
What is Jill King's role at the current company?
Jill King's current role is CEO of Full Service Marketing Firm and Serial Entrepreneur.
What is Jill King's email address?
Jill King's email address is ji****@****erra.us
What is Jill King's direct phone number?
Jill King's direct phone number is +180171*****
What schools did Jill King attend?
Jill King attended University Of California, San Diego.
What skills is Jill King known for?
Jill King has skills like Product Management, Marketing Communications, Product Marketing, Competitive Analysis, Salesforce.com, Go To Market Strategy, Marketing Strategy, Demand Generation, Digital Marketing, Marketing, Business/marketing Plan Development, Business Development.
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