Industry: Financial Services/BankProduct management for marquis small business financing product. Delivering product enhancements aligned with strategic roadmap.Small Business Financial Inclusion Product Management: provide under-represented business owners with access to affordable capital. Embedding diversity and inclusion insights into business products to champion and deliver financial equity.Member of matrixed team responsible for the integration of a fintech acquisition. Executed and accelerated Paycheck Protection Program servicing strategy and delivery under rigorous timelines. Focused on maintaining alignment with fast-changing SBA requirements and monitored competitive landscape.Uplifted SME term loan UX by integrating digital banking verification aimed at speeding up time to funding.Led transformational project to develop white label customer journey for SME term loan, including go-to-market strategy, end-to-end digital journey, partner and stakeholder management, and risk controls.Created and distributed industry vertical playbooks - actionable market insights, industry trends, market research, talk tracks, value calculators and value stories - to drive B2B spend.Executed partner and client sell-in for new Corporate Card benefit.

PinnacleBrands provides marketing strategy and implementation consulting services. Practice includes: Marketing capability development, customer management, customer centricity, digital, loyalty marketing and direct marketing.*Digital marketing and sales for Small Businesses and Non Profits*Digital B2B marketing training*Business plan development

B2B product and channel marketing for cybersecurity (TransArmor), fraud and payment processing product suites. Craft and deliver go-to-market strategies to attain annual financial plans. Includes product and competitive positioning, lead generation/nurturing and sales enablement tools.

VP Marketing North America MPayMe, a fast-growth global mobile technology company, that offers ZNAP (a mobile payments and marketing platform.) Acquired by Powa Technologies.Lead generation to build sales pipeline. Leveraged digital and content strategy to drive brand awareness and engage prospects. Channel marketing to build consumer adoption. Jumpstarted PR coverage to raise brand profile through the use of press, thought leadership, bylines and coverage.

For-profit privately held membership organization of 600,000 members and 300 local chapters that serves women entrepreneurs with networking tools, education resources and marketing services to help them achieve success. www.napw.com Drove increased member engagement and nurture leads to membership sales. Crafted integrated marketing strategy, which included celebrity spokesperson, PR, sponsorships and branded experiences.

Strategic leadership for a department of marketing professionals who are accountable for media, sponsorship, technology and production. Drive department operations, manage execution of CMO priorities, communication strategy, employee engagement and marketing capability development.

Manage Worldwide Brand Strategy implementation. Grow marketing capabilities to drive results and build brand value. Monitor Global Customer Experience

Product manager on Costco Cobrand Credit Card Portfolio responsible for Branding, Customer Experience Strategy, Loyalty Marketing and Product Development

Built and led an Internal Consulting team to analyze impacts and remediation on long-term business strategies related to a change in card processing infrastructure.

Program manager of Membership Rewards Bonus Points program to provide turnkey platform for acquisition and loyalty marketing campaigns.Developed and executed online product development strategy to launch Membership Rewards Online Redemption. Created and implemented related marketing strategy to announce launch and activate users.

Created and launched Small Business Services' initial foray into CRM by formulating the new Cardmember Loyalty strategy, including launching the First Year Renewal program.

Conceptualized, launched and sold the Small Business Travel product. Successfully created a new, low-cost acquisition channel in the small business travel market.

Retained and expanded corporate relationship with key Global client through business travel sales and corporate card implementations. Improved customer satisfaction of users of the business travel and corporate card program.